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Why List With Us?

Peggy Palmer's marketing presentation

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Why List With Us?

EXIT Realty

• Fastest growing real estate franchise in North America

• 6th Largest real estate franchise in North America

• Founded in 1996

• Steve Morris, CEO & Founder, was named as one of REALTOR® Magazine’s Top 25 Most Influential Real Estate Thought Leaders

• Referral network of 750+ offices and tens of thousands of agents.

We Offer the Best Marketing

Plan For Our Clients

• Yard sign - A yard sign is erected at each of our

listings. Later we will tell you why ours is special

(captures the buyers phone number)

• Broker open houses - It is likely that a buyer broker

will bring you a buyer, so we advertise to other

agents.

• Digital Marketing Strategy – to reach the largest

audience

Showing Feedback

• After every showing we get feedback from

potential buyers about how they perceived

the property.

• Their opinions are passed on to you to be

considered for making improvements for

future showings.

MLS

• MRIS® is The Mid-Atlantic Regional

REALTORS® Multiple Listing Service

(MLS).

This is the first resource that REALTORS®

turn to when trying to match clients with a

home.

The Importance of Online

Marketing

• Home buyers use the Internet to search for a home

more than any other media.

• Home buyers say the two most important features

are photos and detailed descriptions.

• Buyers are nearly 5 times more likely to find the

home they purchase online rather than in the

newspaper.*

Source: 2012 National Association of REALTORS® Profile of Home Buyers and Sellers

Why We Market

Properties on YouTube More consumers are searching there

* Source: The 2012 National Association of

REALTORS® Profile of Home Buyers and Sellers

Property Videos

• Custom videos of your home – Uploaded on YouTube

– Viewable on Cell Phones

CLICK on BELOW IMAGE TO SEE VIDEO

Additional Online Exposure

Tracking Traffic to

Your Home

Each of Our Listings

Gets Tons of Page Views

Per Day Through

EXIT e-Listings

and other portals

We will Provide

Weekly Reports

Print vs. Internet

Internet 90%

Newspaper 27%

Home Magazine 18%

Information sources used in

home search (NAR2012):

Internet: 90%

Real estate agent: 87%

Yard sign: 53%

Open house: 45%

Newspaper ad: 27%

Home book or magazine: 18%

Instant Property Information

• EXIT’s Exclusive Call Capture Audio Tour System

• Buyers Text the Number on the Sign Rider For

– Audio Tours

– Text Messaged Listing Information

– Web Links for Smart Phones

• Every caller’s phone number is

sent to us immediately via text

message and email so we can

follow up.

Try it now! text to 51004 message E96409

Mortgage Outline Flyers

Price it Right From the Start

List Date Month 1 Month 2 Month 3 Month 4 Month 5 Month 6

Days on Market

Sh

ow

ing

Ac

tiv

ity

Regular Updates

• Marketing reports will be delivered weekly via

email, mail, or fax depending on your

preference.

• We will visit you once every 30-45 days to

thoroughly evaluate the position of your

home within the market so we can adjust

accordingly.

Access is Important

The Right Access

Broker/Owner

Bernadette Cole

• Licensed Real Estate Salesperson since 2006.

• Bernadette holds a Bachelor of Science degree in Financial

Services from Wright State University, Dayton. Ohio.

• Bernadette earned her GRI, Graduate REALTOR® Institute,

a nationally recognized professional real estate designation.

She also holds a Certified Default Resolution Specialist Elite

(CDRS Elite) certification. She is also a National Trainer for

America’s Home Rescue.

• Bernadette has been featured in the Success Magazine in

April, 2012 and the Niche Report in May, 2012.

Recommendations “Peggy was absolutely outstanding. She made the whole process go

quickly and smoothly. She is extremely knowledgeable about short

sales and the whole home buying process. We will absolutely use her in

the future.” Aaron, Indian Head

“My wife and I can't say enough good things about our Realtor, Holly

Bednar. Holly made our home buying experience simple and smooth.

She was always responsive, punctual, and able to provide an answer to

all of our many questions. As first time home buyers in the state of

Maryland, we were very concerned about everything from the schools to

Maryland taxes. Holly ensured that we didn't go without answers and

even went out of her way to research other resources on our behalf.

Holly provided excellent advice during the process and we received all

of our desired concessions from the seller which got us a great home

for a great price. I would recommend Holly to anyone who is interested

in buying or selling a home. She provided excellent service.”

Tony, Upper Marlboro

Proud Sponsors Of

About Peggy Palmer

• Purchased first two investment properties in New

Brunswick, New Jersey at age 28

• Had a successful career as a Fortune 500

executive with Commerce Clearing House

• Former Analyst with the Small Business

Development Center at the College of Southern

Maryland

• Lives in Nanjemoy with her husband, Norman and

4 cats

About Holly Bednar,

my lead Buyers Agent

• So that I can focus on my strength for

you, which is marketing your property,

I do not usually work with buyers. My

colleague at EXIT Landmark Realty,

Holly Bednar, loves to work with buyers.

She is a full time agent and was

Rookie of the Year in 2013

• Before Real Estate Holly had a

successful 20 year career as a manager

in Health and Human Resources

• Holly and I have worked together on

community projects, and I know she is a

strong communicator and a highly skilled

buyers agent.

Additional Service

• Staging

• Home repair suggestions

• Preferred network of Home inspectors,

Lenders, Stagers, and other service

providers

Available to You

• I will contact you weekly with updates until your house sells.

• If you need me in between or have questions, or if you make any major changes to the house, please don’t hesitate to contact me. Text or leave a message and I will respond quickly.

• Peggy’s Cell: 301-848-8267

• Office: 301-934-2022 x234

• Email: [email protected],

• Website: www.pegpalmer.com

Peggy Palmer EXIT Landmark Realty