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7 No-Brainers to Improve Your Client Experience Laura Monroe @InmanNews Jenna Weinerman @Updater

Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

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Real estate agents, there's no on/off switch to help you deliver an excellent client experience. But, there are a handful of quick-fixes that produce impressive, long-term results. These are the slides from a webinar hosted by Laura Monroe of Inman News and Jenna Weinerman, Marketing Director of Updater. Together, they shared how 7 simple no-brainers can improve your clients' end-to-end journey with you, help you retain current clients, and easily-facilitate referrals.

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Page 1: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

7 No-Brainers to Improve Your Client Experience

Laura Monroe

@InmanNews

Jenna Weinerman

@Updater

Page 2: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

What’s Updater?

We save your clients:

Page 3: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

What does this do?

Page 4: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

What do these companies do?

Page 5: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Does it work?

Page 6: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Long-term success depends on

Page 7: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

How do you get repeats and referrals?

Page 8: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

But…

Page 9: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

First, what’s a client experience?

The sum of all experiences a client has with you:

from the first phone call

to moving day.

Page 10: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

7 no-brainers

Page 11: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

1. Be accessible

Page 12: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

1. Be accessible

1.  Ask for a communication preference 2.  Be honest about yours

3.  Share your boundaries 4.  Call in a backup

Page 13: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

2. Do things you don’t want to do

Page 14: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

2. Do things you don’t want to do

Help with the move

Page 15: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

2. Do things you don’t want to do

Participate in the home inspection and appraisal

Page 16: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

2. Do things you don’t want to do

Allow clients to cancel at the last minute with a smile

Page 17: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

2. Do things you don’t want to do

Let them change their mind. It’s a big decision. Be their concierge.

Page 18: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

3. Share trusted providers

Page 19: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

3. Share trusted providers

Mortgage Moving Locksmith

Page 20: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

3. Share trusted providers

Handyman Painter

Plumber General contractor

Floor refinisher Interior designer

Electrician Landscaper Don’t push providers, just offer.

Page 21: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

4. Know names and phone numbers

Page 22: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

5. Be ________

Page 23: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

5. Be ________

1.  Professional 2.  Timely

3.  Positive 4.  Knowledgeable

Page 24: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

6. Pledge to offer the best tech

Page 25: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

6. Pledge to offer the best tech

Lead on iPhone

Respond with video

Schedule showing from iPad

E-signature

Facetime to see smiles

Page 26: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

7. Get Updater

Page 27: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Would you rather…

Move

25% of clients chose the milk

Drink bad milk

OR

Page 28: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Your clients want your help

Page 29: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Your clients want your help

Page 30: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Updater is an elegant solution to

Stay top-of-mind

after closing

Save clients

5-10 hours

Generate

referrals

Page 31: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Branded address-change invites

Page 32: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Customized moving decision engine

Page 33: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Updater features

Mail Forwarding

Update Accounts

and Records

Share Digital Moving

Announcements

Transfer and connect

utilities and home

services

Page 34: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Clients promote your brand

Thanks, Jennifer!

Page 35: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

You stay top of mind

Sample email confirmation

Page 36: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Updater is an elegant solution to

Stay top-of-mind

after closing

Save clients

5-10 hours

Generate

referrals

Page 37: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

How much is it?

1.  Premium Agent Account $149 / year for unlimited use

$99 / first year for unlimited use 2. Team and Brokerage Account

From $299/year

Page 38: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

How do I get it?

SIGN UP NOW updater.com/agents

NEED MORE CONVINCING? Email [email protected]

with three convenient times

Page 39: Real Estate Agents: 7 No-Brainers to Improve Your Client Experiece

Thank you and questions

Get Updater updater.com/agents