18
Coldwell Banker Marina del Rey September 27, 2010 Social Media Update

Social media update 1

Embed Size (px)

DESCRIPTION

 

Citation preview

Page 1: Social media update 1

Coldwell Banker Marina del ReySeptember 27 2010

Social Media Update

Social Media ndash Corporate

httpwwwyoutubecomusercoldwellbanker httptwittercomcoldwellbnkr

httptwittercomcbview httpwwwfacebookcomcbview

Social Media ndash Corporate

httpwwwfacebookcomcoldwellbanker

httpblogcoldwellbankercom

httpwwwflickrcomphotoscoldwellbnkr

httpwwwcbsocialmadesimplecom

Social Made Simple

This service is a social media aggregator - Combine your networks into one place (linkedin twitter facebook and myspace)

Post a short update a photo a link to an article change profile picture personal information or a new listing on just the networks on which you want to interact

Easily import all your contacts from all sites and manage them all at once

Set contact and posting goals and the site will send reminds and suggest the type of post you should send

list of tips and writing ideas get you posting great content formatted for each network

Our content library has links to breaking stories articles and web resources targeted local contentwith just two clicks its posted

bull More than 500 million active users on Face book (estimate 1 billion by years end)

bull FB has overtaken Google as the busiest site on the net

bull 40 of all Californians are on facebook

bull 50 of users log on to facebook on any given day

bull talking about what they are doing in their lives and spend they most time talking about consumer brands and purchasesbull 67 more likely to buy from the brands they follow on

Twitterbull 51 more likely to buy from a brand they follow on

facebookbull 79 more likely to recommend their Twitter followsbull 60 more likely to recommend their facebook follows

bull All of that information is searchable

Why Social Media over Web Pages

Social Media Strategy ndash CB Marina del Rey

Goal To assist our agents in selling properties by providing resources and assistance they need to take advantage of the trends in marketing on social mediaTactic 1 Provide social media pages where

news listings open houses and local information that they can leverage with sellers and buyers

Tactic 2 Help agents set up their facebooktwitterblog with the best assortment of available applications to maximize the effectiveness of their online marketing

wwwfacebookcompagesMarina-Del-Rey-CACB-Marina-del-Rey

httpwwwfacebookcomsantamonicarealestate

wwwfacebookcomvenicebeachrealestate

Social Media - Marina del Reyhttpwwwfacebookcom

playadelreyrealestate

httpwwwfacebookcommarinadelreyrealestate

httpwwwfacebookcomculvercityrealestate

httpwwwfacebookcompacificpalisadesrealestate

Social Media - Marina del Rey

httpwwwfacebookcomabbotkinneyrealestate

Social Media Assets

httpwwwyoutubecomuserCBMarinadelrey

httptwittercomCBMarinahttpwwwfacebookcommarvistarealestate

wwwfacebookcom365-Things-To-Do-in-Culver-City

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 2: Social media update 1

Social Media ndash Corporate

httpwwwyoutubecomusercoldwellbanker httptwittercomcoldwellbnkr

httptwittercomcbview httpwwwfacebookcomcbview

Social Media ndash Corporate

httpwwwfacebookcomcoldwellbanker

httpblogcoldwellbankercom

httpwwwflickrcomphotoscoldwellbnkr

httpwwwcbsocialmadesimplecom

Social Made Simple

This service is a social media aggregator - Combine your networks into one place (linkedin twitter facebook and myspace)

Post a short update a photo a link to an article change profile picture personal information or a new listing on just the networks on which you want to interact

Easily import all your contacts from all sites and manage them all at once

Set contact and posting goals and the site will send reminds and suggest the type of post you should send

list of tips and writing ideas get you posting great content formatted for each network

Our content library has links to breaking stories articles and web resources targeted local contentwith just two clicks its posted

bull More than 500 million active users on Face book (estimate 1 billion by years end)

bull FB has overtaken Google as the busiest site on the net

bull 40 of all Californians are on facebook

bull 50 of users log on to facebook on any given day

bull talking about what they are doing in their lives and spend they most time talking about consumer brands and purchasesbull 67 more likely to buy from the brands they follow on

Twitterbull 51 more likely to buy from a brand they follow on

facebookbull 79 more likely to recommend their Twitter followsbull 60 more likely to recommend their facebook follows

bull All of that information is searchable

Why Social Media over Web Pages

Social Media Strategy ndash CB Marina del Rey

Goal To assist our agents in selling properties by providing resources and assistance they need to take advantage of the trends in marketing on social mediaTactic 1 Provide social media pages where

news listings open houses and local information that they can leverage with sellers and buyers

Tactic 2 Help agents set up their facebooktwitterblog with the best assortment of available applications to maximize the effectiveness of their online marketing

wwwfacebookcompagesMarina-Del-Rey-CACB-Marina-del-Rey

httpwwwfacebookcomsantamonicarealestate

wwwfacebookcomvenicebeachrealestate

Social Media - Marina del Reyhttpwwwfacebookcom

playadelreyrealestate

httpwwwfacebookcommarinadelreyrealestate

httpwwwfacebookcomculvercityrealestate

httpwwwfacebookcompacificpalisadesrealestate

Social Media - Marina del Rey

httpwwwfacebookcomabbotkinneyrealestate

Social Media Assets

httpwwwyoutubecomuserCBMarinadelrey

httptwittercomCBMarinahttpwwwfacebookcommarvistarealestate

wwwfacebookcom365-Things-To-Do-in-Culver-City

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 3: Social media update 1

Social Media ndash Corporate

httpwwwfacebookcomcoldwellbanker

httpblogcoldwellbankercom

httpwwwflickrcomphotoscoldwellbnkr

httpwwwcbsocialmadesimplecom

Social Made Simple

This service is a social media aggregator - Combine your networks into one place (linkedin twitter facebook and myspace)

Post a short update a photo a link to an article change profile picture personal information or a new listing on just the networks on which you want to interact

Easily import all your contacts from all sites and manage them all at once

Set contact and posting goals and the site will send reminds and suggest the type of post you should send

list of tips and writing ideas get you posting great content formatted for each network

Our content library has links to breaking stories articles and web resources targeted local contentwith just two clicks its posted

bull More than 500 million active users on Face book (estimate 1 billion by years end)

bull FB has overtaken Google as the busiest site on the net

bull 40 of all Californians are on facebook

bull 50 of users log on to facebook on any given day

bull talking about what they are doing in their lives and spend they most time talking about consumer brands and purchasesbull 67 more likely to buy from the brands they follow on

Twitterbull 51 more likely to buy from a brand they follow on

facebookbull 79 more likely to recommend their Twitter followsbull 60 more likely to recommend their facebook follows

bull All of that information is searchable

Why Social Media over Web Pages

Social Media Strategy ndash CB Marina del Rey

Goal To assist our agents in selling properties by providing resources and assistance they need to take advantage of the trends in marketing on social mediaTactic 1 Provide social media pages where

news listings open houses and local information that they can leverage with sellers and buyers

Tactic 2 Help agents set up their facebooktwitterblog with the best assortment of available applications to maximize the effectiveness of their online marketing

wwwfacebookcompagesMarina-Del-Rey-CACB-Marina-del-Rey

httpwwwfacebookcomsantamonicarealestate

wwwfacebookcomvenicebeachrealestate

Social Media - Marina del Reyhttpwwwfacebookcom

playadelreyrealestate

httpwwwfacebookcommarinadelreyrealestate

httpwwwfacebookcomculvercityrealestate

httpwwwfacebookcompacificpalisadesrealestate

Social Media - Marina del Rey

httpwwwfacebookcomabbotkinneyrealestate

Social Media Assets

httpwwwyoutubecomuserCBMarinadelrey

httptwittercomCBMarinahttpwwwfacebookcommarvistarealestate

wwwfacebookcom365-Things-To-Do-in-Culver-City

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 4: Social media update 1

Social Made Simple

This service is a social media aggregator - Combine your networks into one place (linkedin twitter facebook and myspace)

Post a short update a photo a link to an article change profile picture personal information or a new listing on just the networks on which you want to interact

Easily import all your contacts from all sites and manage them all at once

Set contact and posting goals and the site will send reminds and suggest the type of post you should send

list of tips and writing ideas get you posting great content formatted for each network

Our content library has links to breaking stories articles and web resources targeted local contentwith just two clicks its posted

bull More than 500 million active users on Face book (estimate 1 billion by years end)

bull FB has overtaken Google as the busiest site on the net

bull 40 of all Californians are on facebook

bull 50 of users log on to facebook on any given day

bull talking about what they are doing in their lives and spend they most time talking about consumer brands and purchasesbull 67 more likely to buy from the brands they follow on

Twitterbull 51 more likely to buy from a brand they follow on

facebookbull 79 more likely to recommend their Twitter followsbull 60 more likely to recommend their facebook follows

bull All of that information is searchable

Why Social Media over Web Pages

Social Media Strategy ndash CB Marina del Rey

Goal To assist our agents in selling properties by providing resources and assistance they need to take advantage of the trends in marketing on social mediaTactic 1 Provide social media pages where

news listings open houses and local information that they can leverage with sellers and buyers

Tactic 2 Help agents set up their facebooktwitterblog with the best assortment of available applications to maximize the effectiveness of their online marketing

wwwfacebookcompagesMarina-Del-Rey-CACB-Marina-del-Rey

httpwwwfacebookcomsantamonicarealestate

wwwfacebookcomvenicebeachrealestate

Social Media - Marina del Reyhttpwwwfacebookcom

playadelreyrealestate

httpwwwfacebookcommarinadelreyrealestate

httpwwwfacebookcomculvercityrealestate

httpwwwfacebookcompacificpalisadesrealestate

Social Media - Marina del Rey

httpwwwfacebookcomabbotkinneyrealestate

Social Media Assets

httpwwwyoutubecomuserCBMarinadelrey

httptwittercomCBMarinahttpwwwfacebookcommarvistarealestate

wwwfacebookcom365-Things-To-Do-in-Culver-City

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 5: Social media update 1

bull More than 500 million active users on Face book (estimate 1 billion by years end)

bull FB has overtaken Google as the busiest site on the net

bull 40 of all Californians are on facebook

bull 50 of users log on to facebook on any given day

bull talking about what they are doing in their lives and spend they most time talking about consumer brands and purchasesbull 67 more likely to buy from the brands they follow on

Twitterbull 51 more likely to buy from a brand they follow on

facebookbull 79 more likely to recommend their Twitter followsbull 60 more likely to recommend their facebook follows

bull All of that information is searchable

Why Social Media over Web Pages

Social Media Strategy ndash CB Marina del Rey

Goal To assist our agents in selling properties by providing resources and assistance they need to take advantage of the trends in marketing on social mediaTactic 1 Provide social media pages where

news listings open houses and local information that they can leverage with sellers and buyers

Tactic 2 Help agents set up their facebooktwitterblog with the best assortment of available applications to maximize the effectiveness of their online marketing

wwwfacebookcompagesMarina-Del-Rey-CACB-Marina-del-Rey

httpwwwfacebookcomsantamonicarealestate

wwwfacebookcomvenicebeachrealestate

Social Media - Marina del Reyhttpwwwfacebookcom

playadelreyrealestate

httpwwwfacebookcommarinadelreyrealestate

httpwwwfacebookcomculvercityrealestate

httpwwwfacebookcompacificpalisadesrealestate

Social Media - Marina del Rey

httpwwwfacebookcomabbotkinneyrealestate

Social Media Assets

httpwwwyoutubecomuserCBMarinadelrey

httptwittercomCBMarinahttpwwwfacebookcommarvistarealestate

wwwfacebookcom365-Things-To-Do-in-Culver-City

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 6: Social media update 1

Social Media Strategy ndash CB Marina del Rey

Goal To assist our agents in selling properties by providing resources and assistance they need to take advantage of the trends in marketing on social mediaTactic 1 Provide social media pages where

news listings open houses and local information that they can leverage with sellers and buyers

Tactic 2 Help agents set up their facebooktwitterblog with the best assortment of available applications to maximize the effectiveness of their online marketing

wwwfacebookcompagesMarina-Del-Rey-CACB-Marina-del-Rey

httpwwwfacebookcomsantamonicarealestate

wwwfacebookcomvenicebeachrealestate

Social Media - Marina del Reyhttpwwwfacebookcom

playadelreyrealestate

httpwwwfacebookcommarinadelreyrealestate

httpwwwfacebookcomculvercityrealestate

httpwwwfacebookcompacificpalisadesrealestate

Social Media - Marina del Rey

httpwwwfacebookcomabbotkinneyrealestate

Social Media Assets

httpwwwyoutubecomuserCBMarinadelrey

httptwittercomCBMarinahttpwwwfacebookcommarvistarealestate

wwwfacebookcom365-Things-To-Do-in-Culver-City

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 7: Social media update 1

wwwfacebookcompagesMarina-Del-Rey-CACB-Marina-del-Rey

httpwwwfacebookcomsantamonicarealestate

wwwfacebookcomvenicebeachrealestate

Social Media - Marina del Reyhttpwwwfacebookcom

playadelreyrealestate

httpwwwfacebookcommarinadelreyrealestate

httpwwwfacebookcomculvercityrealestate

httpwwwfacebookcompacificpalisadesrealestate

Social Media - Marina del Rey

httpwwwfacebookcomabbotkinneyrealestate

Social Media Assets

httpwwwyoutubecomuserCBMarinadelrey

httptwittercomCBMarinahttpwwwfacebookcommarvistarealestate

wwwfacebookcom365-Things-To-Do-in-Culver-City

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 8: Social media update 1

httpwwwfacebookcommarinadelreyrealestate

httpwwwfacebookcomculvercityrealestate

httpwwwfacebookcompacificpalisadesrealestate

Social Media - Marina del Rey

httpwwwfacebookcomabbotkinneyrealestate

Social Media Assets

httpwwwyoutubecomuserCBMarinadelrey

httptwittercomCBMarinahttpwwwfacebookcommarvistarealestate

wwwfacebookcom365-Things-To-Do-in-Culver-City

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 9: Social media update 1

Social Media Assets

httpwwwyoutubecomuserCBMarinadelrey

httptwittercomCBMarinahttpwwwfacebookcommarvistarealestate

wwwfacebookcom365-Things-To-Do-in-Culver-City

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 10: Social media update 1

Facebook Tactics

Post open houses new listings from camovescom andor youtube video content from the CBMDR office on the CB Marina del Rey facebook page twitter page and appropriate local real estate facebook page

- send email (eventually facebook messages letting agent know they have properties listed on the page to let them know to comment or cross post the listing

-Expand this to other CB agentsoffices (for local RE facebook page) to grow the page ldquolikerdquo audience and get more qualified eyeballs on the page

Future tactics include

bull Regular facebook agent contestsprizing bull Homeownerbuyer contests bull Office news communications and opportunities (floor schedule open house sitting opportunities reductions and relevant content and updates from our affiliates

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 11: Social media update 1

Social Media Hub and Spokes

Blog

Facebook

Youtube Linked-In

TwitterUtilize social media efforts on sites that consume smaller ldquosound biterdquo content to feed an audience into your blog

Alternately if you havenrsquot started a blog yet you feed the other media audiences into facebook and provide deeper content there

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 12: Social media update 1

Social Media Tactics

If you see a property for which you have some additional insight add a comment

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 13: Social media update 1

Social Media Tactics

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 14: Social media update 1

Communication is viral on facebook

All social media requires active participation to be effective

By commenting on this property all of the people on my profile friends list will see my comment and the original post on their wall

That is 253 views that may not have seen it otherwise

Social Media Tactics

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 15: Social media update 1

Social Media Tactics

Automatically cross posts to Twitter

Most blogs can also be set up to cross post tweets and facebook posts

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 16: Social media update 1

Useful Facebook Applications

Roost - Social Real Estate PlatformAdds a local real estate section to your Facebook Includes

residential property data schools information walk ability etc See My Listings ndash RealtorcomDisplay all your REALTORcomreg listings on your Facebook wall by

simply providing your MLS IDRSS Graffiti Graffiti allows you to publish multiple RSSATOM feeds on your

Facebook profiles amp pages walls and automatically pushes them to the news-feeds (Facebook homepage) of your Facebook friends amp fans

NetworkedBlogsBring your blog to Facebook and Facebook to your blog Static FBMLThis application will add a box to your Page in which you can render

HTML or FBML (Facebook Markup Language) for enhanced Page customization

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 17: Social media update 1

Useful Websites and PC Applications

Technology and social media news siteshttptechsavvyagentcom tech amp social media news for REhttpmashablecom tech news and opinionhttpactiveraincom real estate blog hosting sitehttpwwwinmancom real estate news httpthetwittertoolscom directory of 900+ twitter toolshttpwwwwordlenet web tool to assist in generating word

clouds for analytics Shows you which words you use most in various applications

Metrics and trackinghttpwwwgooglecomanalytics tracks metrics on websites

fb pages and blogs ndash keyword drivenhttpwwwgooglecomalerts submit parameters to be sent

links to every online mention of key words and phraseshttpwwwgooglecomvoice choose a new phone number that is tied

to you not to a device or location can link it to all of your other phones and ring any or all of them

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
Page 18: Social media update 1

Other Useful business toolshttptransferbigfilescom send files up 2 gbhttpgimporg Photoshop JR application open sourcehttpslidesharecom post Powerpoint presentations onlinehttp99designscom post design projects such as landing pages logo designs banners and branding assets and receive proposals from interested graphic artists that populate their 80k users httpwwwslydialcom voice messaging service that allows you to connect directly with anothers voicemail and avoid a lengthy conversation when time is criticalhttplocalismcom hyper-local content for blogs tweeting and facebook updates httpwwwwisdom-softcomproductsscreenhunter_freehtm allows you to capture the content of your PC screen with a single button click httpwwwwisdom-softcomproductsautoscreenrecorder_freehtm allows you to capture video content being shown on your PC screen httpwwwboxnet store up to 15 gb of files on the internet that you can access from anyplace httpwwwopenofficeorg open source free alternative to microsoft office suite

  • Slide 1
  • Slide 2
  • Slide 3
  • Slide 4
  • Slide 5
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • Social Media Hub and Spokes
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18