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Dave Woodson Local Internet Marketing

Video Marketing for Real Estate & Mortgage

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My presentation for BarCamp Indiana in South Bend, However it applies for many small and medium sized businesses local internet marketing,

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Page 1: Video Marketing for Real Estate & Mortgage

Dave WoodsonLocal Internet Marketing

Page 2: Video Marketing for Real Estate & Mortgage

Some Stats:

-over 2 billions views a day-nearly double that of prime of all 3 major networks-average person 15 minutes a day-by 2013 video will consumer 90% of all IP traffic & 64% of mobile-you have a 50x greater chance of ranking on page 1 on Google by using video

Page 3: Video Marketing for Real Estate & Mortgage

Some Stats:

73%of all homeowners are more likely to list their home with an agent that uses video

Page 4: Video Marketing for Real Estate & Mortgage

Some Stats:

Less than

1%of all agents use video

Page 5: Video Marketing for Real Estate & Mortgage

Why don’t more agents use Video: overwhelmed by technology don’t know where to start camera shy afraid of editing amateurish don’t understant SEO

Page 6: Video Marketing for Real Estate & Mortgage

Equipment:

Page 7: Video Marketing for Real Estate & Mortgage

Some great ways to use video:

Page 8: Video Marketing for Real Estate & Mortgage

Some great ways to use video:

1. Share information about your local market

Page 9: Video Marketing for Real Estate & Mortgage

Some great ways to use video:

1. Share information about your local market2. Share information about your community

Page 10: Video Marketing for Real Estate & Mortgage

Some great ways to use video:

1. Share information about your local market2. Share information about your community3. Property Tour

Page 11: Video Marketing for Real Estate & Mortgage

Some great ways to use video:

1. Share information about your local market2. Share information about your community3. Property Tour4. Do a Q & A

Page 12: Video Marketing for Real Estate & Mortgage

Some great ways to use video:

1. Share information about your local market2. Share information about your community3. Property Tour4. Do a Q & A

Special Bonus - Do a FAQ - Do a “questions they

should ask”

Page 13: Video Marketing for Real Estate & Mortgage

Some great ways to use video:

1. Share information about your local market2. Share information about your community3. Property Tour4. Do a Q & A\

Special Bonus - Do a FAQ - Do a “questions they

should ask”5. Do a screencast

Page 14: Video Marketing for Real Estate & Mortgage

Some great ways to use video:

1. Share information about your local market2. Share information about your community3. Property Tour4. Do a Q & A

Special Bonus - Do a FAQ - Do a “questions

they should ask”5. Do a screencast6. Neighborhood tour

Page 15: Video Marketing for Real Estate & Mortgage

Some great ways to use video:

1. Share information about your local market2. Share information about your community3. Property Tour4. Do a Q & A

Special Bonus - Do a FAQ - Do a “questions they

should ask”5. Do a screencast6. Neighborhood tour7. Client testimonials

Page 16: Video Marketing for Real Estate & Mortgage

Video Editing

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How to upload to

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How to upload to

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How to upload to

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How to upload to

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How to upload to

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How to upload to

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How to upload to

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How to upload to

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How to upload to

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How to upload to

Page 27: Video Marketing for Real Estate & Mortgage

What to do after

Page 28: Video Marketing for Real Estate & Mortgage

Implementation: Pick the best equipment you & budget Plan Keep video under 2 minutes don’t worry about editing - yet Publish it Share with your social network

Page 29: Video Marketing for Real Estate & Mortgage

Youtube.com/DaveWoodsonYoutube.com/getUnoticedDaveWoodson.com getUnoticed.com(219)872-8000