Embed Size (px)
Citation preview
Iain WillsManaging Director
Enhancing your offering
through video
Hassan KhanDirector
Marketing channelsHow you engage is more important than marketing
Every touch point influences perception of brand values
Most important area of digital focus?UK Companies in 2015
Applications for Video ScreeningCommon situations
Expensive
interview costsHigh volume
Cultural fitGlobal / remote
Timezone availability
What is Video Interviewing?
Live streaming
Open ended timing
Open question structure
Consumer branded
Connection dependent
Relies on availability, diarising
What is Video Screening?
• Replicates the first 4 minutes
• Recorded “on demand”
• Limited structure, identical questions
• Allows direct comparison of candidates
• Fully recruiter branded
• Reinforce your Brand
• Make early, informed decision
What is Video Screening?Most popular usage
Ad CV Video 1st Int 2nd Int Hire
20 12 10 4 12
Cultural fitSkills confirmation
Confirm team fit and experience
Screening Interviewing
What is Video Screening?Ideal solution
Ad CV Video 1st Int 2nd Int Hire
20 12 10 13
Cultural fitSkills confirmation
Deep matchPractical test
Screening Interviewing
What is Video Screening?Bold, high volume
Video 1st Int 2nd Int Hire
20 13
Deep match
Screening Interviewing
Interest, skillsconfirmation, practicaltest
ScreeningTakes Time
Benefits of Video ScreeningSaves Time
“How you will benefit?What recruiters say
It's an extra screening tool for us that lets us
get to know that person better before we
invite them along.
We're not wasting time on people who on
paper look great but when we meet them
aren't what we're looking for.
If we had 10 video interviews we can review
them in half an hour but to face to face...
that's going to take... a lot of time out of
peoples diaries.
“
Kathryn Wildman Lead Recruitment Consultant
Your candidates want thisWhat our candidates say
15%
25%
13%
20%
21%
Quick / saved time
Convenient
Great opportunity to show more of who I am
Shows the company cares
Innovative
Other
93% of our candidates said…
Completion times
Video recruitment toolBenefits
New candidate experienceComing soon
Your candidates like thisWhat our candidates say
