1. THE STATE OF SOCIAL RECRUITING. #TMASoMo | @MattCharney
2. The State of Social Recruiting.
3. Statistics Are Meaningless. Who cares how many members every
social network has? You only have to make one hire. Yeah. Everyone
has a smart phone. We get it. 56% of statistics are made up on the
spot.
4. Referrals work. Social? Not so much. No one reads anything
anymore, but everyone trusts data.* *Your Vendors Bad Data From
2006
5. The single most expensive source of hire in 2014 was social
recruiting. Search Firms? Cheaper than Twitter or Facebook (average
cost per hire). And way less work. Source of Hire. Its a
Thing.
6. Dont create a network. Reinforce yours. You already know
your next hire: Referrals make up the single largest external
source of hire. Referrals and internal mobility, thats 78% of all
hires. * *Reminder: Dont trust statistics without context. A decade
of my Gmail. This is free.
7. The State of Social Recruiting 2015. Employer brand,
candidate experience, big data, social recruiting = common sense.
This sucks. But its probably more entertaining than your This is
also free.* *HR Ladies love it.
8. The Bukowski Test.
9. The State of Social Recruiting 2015 5 Things That Probably
Work. (But no promises.) Does anyone read the footers of slides?
Thought not. 4. You dont have to use social media. 5. Sell by being
yourself. 1. Youre cooler than your brand. 2. Autofeeds have no
soul. 3. Social is not for sourcing.
10. The State of Social Recruiting 2015 5 Things That Probably
Wont Work. (But miracles happen.) Why is PowerPoint still a thing?
Seriously. You know you hate it. 4. Always being on brand. 5.
Employees as brand ambassadors . 1. Post jobs. 2. Mass blasts. 3.
Snapchat. Or whatever.
11. Were all just making this up as we go along. Just listen to
your gut, not consultants or some douchebag with a blog (I have no
idea what the hell Im doing, either). Theres no right answer.
12. But this is real. They wanted me to share their best
practices with the broader recruiting community, so be careful what
you wish for. And Im like, 12. I apologize for whats next.
13. Cumming Corporation. A Case Study.
14. It could be worse.
15. seriously.
16. oh, come on. #tooeasy
17. Weirdest. Career Site. Ever.
18. Oh, really, @CummingCorp?
19. Dont Be This Guy. Lets Troll! @Joblore_US You douche lords
should be #unemployed. #Sunnyvale #Apply #TMASoMo
20. Or this guy. Lets Troll! 773.469.6600.
21. Be This Guy. Lets Troll! Follow @MattCharney on Twitter. I
own that shit, son. Dont be authentic. Dont be transparent. Just be
yourself. Youre a bad ass. Seriously. OK, well, at least youre
probably better than the average recruiter. Sure as hell hope
so.
22. Im This Guy. Lets Troll! @LevyRecruits is up next.
@MattCharney Executive Editor, @RecruitingDaily
[email protected] Matt.
