The Top 10 University Recruiting Websites

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    28-Nov-2014

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An exceptional website should reflect a comprehensive university recruiting strategy. This means that its inclusive of students at any stage during their college career and not just when theyre ready to apply to full-time positions, gives potential applicants a glimpse into life in that particular organization, and makes the case for why college students and recent grads should be interested in working there

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  • 1. Top 10 University Recruiting Websites AfterCollege Inc. 98 Battery Street, 5th Floor, San Francisco, CA 94111 PHONE: 877-725-7721 FAX: 415-263-1307 www.aftercollege.com sales@aftercollege.com
  • 2. Top 10 University Recruiting Websites -An exceptional website should: -Reflect a comprehensive university recruiting strategy -Be inclusive of students at any stage during their college career, not just when theyre ready to apply to full time positions -Give potential applicants a glimpse into life in that particular organization make a case for why college students and recent grads should be interested in working there www.aftercollege.com 2
  • 3. Criteria: -Is there a dedicated university/student section? -Does the page contain information on company culture/brand? -Can potential applicants join a talent community? -Is there information on scholarships and/or internships? -Can students find a list of upcoming campus events or the companys target schools? -Bonus: are there photos or videos? -Bonus: are there links to the companys social media presence? www.aftercollege.com 3
  • 4. Categories: -All Around Awesome -Terrific Talent Networks -Spotlight on Scholarships -Special Features -Honorable Mentions for Humor www.aftercollege.com 4
  • 5. All Around Awesome -The companies in this category just get it. Their websites hit all the high notes, making it easy for students to connect and understand why types of roles they could find there. www.aftercollege.com 5
  • 6. 1. Microsoft www.aftercollege.com 6
  • 7. 1. Microsoft Why we like it: -Scholarship information embedded on their internships page -Includes freshmen and sophomores in the Explore Microsoft Program -Great video content and links to social media presence in the JobsBlog section www.aftercollege.com 7
  • 8. 2. Boeing www.aftercollege.com 8
  • 9. 2. Boeing Why we like it: -Dedicated internships page -Upcoming Recruiting Events -Info on Scholarships -Detailed descriptions of Business, Engineering, and Information Technology Career Foundation Programs www.aftercollege.com 9
  • 10. Terrific Talent Networks -These organizations understand that not all students who visit their websites are ready to apply for jobs or internships right then and there. Thats why they make it easy for potential applicants to join their talent communities. Employers can nurture these relationships and keep students updated about company happenings and opportunities. www.aftercollege.com 10
  • 11. 3. Kaiser Permanente www.aftercollege.com 11
  • 12. 3. Kaiser Permanente Why we like it: -Focus on brand and talent community -Calendar of university events -Video testimonials www.aftercollege.com 12
  • 13. 4. Johnson & Johnson www.aftercollege.com 13
  • 14. 4. Johnson & Johnson Why we like it: -Clear, simple explanation of talent community and leadership development programs for graduates in a range of fields www.aftercollege.com 14
  • 15. 5. Accenture www.aftercollege.com 15
  • 16. 5. Accenture Why we like it: -Good talent network -Introduction to company culture -Scholarships listed on internships page www.aftercollege.com 16
  • 17. Spotlight on Scholarships -You probably already know that scholarships can be an excellent tool for getting in front of students early in their academic careers (way before theyre even ready to apply for jobs). So if you have a scholarship program, it should definitely be featured prominently on your university recruiting pages. The following companies really know how to show off their scholarships. www.aftercollege.com 17
  • 18. 6. Xerox www.aftercollege.com 18
  • 19. 6. Xerox Why we like it: -Includes step-by-step instructions on how to apply for scholarships -Sample rsum, and a straightforward online application process www.aftercollege.com 19
  • 20. 7. Google www.aftercollege.com 20
  • 21. 7. Google Why we like it: -Clear explanations of various scholarship programs -Great videos of past recipients -Straightforward online applications for some programs www.aftercollege.com 21
  • 22. 8. Koch www.aftercollege.com 22
  • 23. 8. Koch Why we like it: -List of all schools where students are eligible to apply and links to application -Fun photos and short bios of current employees on each page www.aftercollege.com 23
  • 24. Special Features -A few companies go above and beyond simply providing information about their organization and open positions some of them employ tools that make it even easier for students to discover and apply for positions www.aftercollege.com 24
  • 25. 9. Ernst & Young www.aftercollege.com 25
  • 26. 9. Ernst & Young Why we like it: -Social media integration -Detailed description of hiring process -Interview insider with resources for excelling in job interviews www.aftercollege.com 26
  • 27. 10. BP www.aftercollege.com 27
  • 28. 10. BP Why we like it: -Degree matcher lets student see which career paths their major prepares them for -Videos about former interns and current employees -Detailed explanation of application process -The Ultimate Field Trip competition for current students www.aftercollege.com 28
  • 29. Honorable Mentions for Humor -One element that doesnt get included enough in most recruiting pages is personality. We think its great when your content shows off your unique company culture and sense of humor. While neither of these companies has a dedicated university recruiting section, we wanted to include them as examples to prove that recruiting pages dont have to be bland and boring. www.aftercollege.com 29
  • 30. Honorable Mentions for Humor -Kixeye -Offers the Are you one of us? quiz. In this short video game, potential applicants indicate whether they view coworkers as family, stepping stones, or potential dates and if their role during meetings is best described as chief doodle officer, good listener, etc. -Geneca -Recruiting selection is written in a fun and irreverent tone and features entertaining videos of frequently unasked questions like Is there coffee at Geneca? and What happens if you forget your key card? (Hint: It involves busting a move in front of the receptionist.) www.aftercollege.com 30
  • 31. Your Turn! -How does your university recruiting page measure up? -Make a list of which elements your website is missing and create a schedule and plan for incorporating them -Remember: It does not need to be super fancy (Example: Employee or intern testimonials can be as simple as a photograph and a few lines of text) www.aftercollege.com 31
  • 32. Visit AfterCollege -Read the full article Top 10 University Recruiting Websites on the AfterCollege Employer Blog -Sign up for Free Employer Webinar Series for tips and tricks on building and improving your University Recruiting program -Follow us on Twitter | Facebook | LinkedIn -Visit the AfterCollege LinkedIn University Recruiters Page to discuss University Recruiting with other industry professionals www.aftercollege.com 32