Upload
ajay-karwasra
View
343
Download
2
Embed Size (px)
Citation preview
Store to be opened based on a proper schedule. Store to be put in shape before shopping hour arrives. Standard store opening time. Opening to be done by Store Opening Team(SOT) Proper inspection to be done by the SOT Additional paper seal on the locks before opening ,each lock has
to be checked. Any employee who has resigned or is on notice shall not be a part
of the SOT.
Manager and crew should arrive 30 minutes prior to opening to allow enough time to prepare for the start of the day.
If there is any tampering inside or outside the store, do not enter – remain where you are and call the police.
Do not open the store alone. Two or more associates must be present before the door is unlocked.
Do a visual check of doors, windows, and aisles to be sure nothing was disturbed.
Disable alarm. Turn on lights necessary for sales floor preparation. Walk the floor to inspect housekeeping and use store
evaluation checklist. Open safe, remove cash register tills. Set up cash registers for opening cashiers.
-The only visible functions at the register should be placing tills in register. All money counting should be done out of sight of the front door.
Move shopping carts and products to the sidewalk or outside selling areas as needed.
A designated manager should only unlock the doors for arriving associates or for necessary traffic as mentioned above. All perimeter doors should remain secured except when in use.
Turn on computer and overhead music systems. Turn on air conditioning system.
Start creating a daily task list. Assign cleaning/restocking/merchandising duties. Prepare lunch and break schedules. Activate any working displays and turn on any
televisions. Put up any sale signs needed for the start of a new
sale. If a promotion ended the previous day, take down all
related signs. Check e-mail and respond as needed. Ensure the tapes in the VHS VCR/Multiplayer are
changed and the unit is recording. Make adjustments to the schedule if necessary. Get outfitted with supplies and radio.
Transfer of stocks from warehouse
Receipt of stocks at store Loading & Unloading Delivery from vendors Goods Return to vendor Goods Return to
warehouse (Fresh, Excess & Defective Merchandise)
Ordering from stores
Stock receiving from vendor (DSD)
Consignment Vendor Stocks (VMI)
Merchandise write off Procedure
Merchandise Location & Stacking (FEFO,FIFO)
Plano-grams implementation
Merchandise Replenishment & Inventory reordering
Admin task related checklist
Check list for Maintenance
Check list for Housekeeping & Cleanliness
Time Keeping of staff
Staff uniform policy
Sale of scrap Required Permission
& Licenses ,renewal and compliance
Health & Safety Norms
Insurance -Building & Infrastructure, Inventory and Cash ( In store & banking)
Stock return & exchange from customers and policy
Complaints Sales Associate
Responsibilities to Customer
Sales Associate Authority for Complaint Resolution
Special Product or Service Orders
Customer service desk –Queries answer General Product Knowledge
Enrolment of customer for Loyalty Programs
Customer Feedback Customer Home Delivery
(Delivery Appointment Process)
Store Closing to be done by the Store Closing Team with the store closing head.
Security Staff will put “Store Closed” signage(s) at all customer entry points
Gates will be closed for the customers half an hour before the store closing time.
The cupboards and theft prone items are locked / secured.
The Head Cashier ensures that all cashiers have locked the cash
counters, counted the money and hand over the money and keys to him.
Do not extinguish or dim any lights until all customers have left the building.
Do not close the last register until after scheduled closing and all customers have exited the store.
Always answer the phone, even when it rings after closing.
Always leave in pairs when closing the store. Never exit through the rear of a store. Ensure all parking lots and exits have adequate
lighting and that all bulbs are lit and functioning.
Restock and recovery. Assign closing and cleaning duties. Lock any non-essential perimeter doors. Clean and restock restrooms. Return all non-defective returned merchandise to
stock. This should not be done by the cashier who
processed the actual refund. Move all defective returned merchandise to the
back room for processing. Clear the aisles of any merchandise, pallets,
freight, carts, etc.
Walk the floor and restroom for any remaining customers.
Retrieve all shopping carts from outside and inside the store and place in front of store (inside).
Bring all products from sidewalks and outside selling areas into the store.
Lock all perimeter doors, including main entrance and exit doors. The exit door should remain locked, with a supervisor or other responsible employee remaining at the door and letting customers out and relocking the door after each exit. Departing employees should also be observed, ensuring that no unpaid merchandise is carried out.
Cash should be counted away from registers so that it will not be visible to customers remaining in the store or who might be able to view the activity from outside the store through windows.
Settle all credit card machines (if applicable work with Head Office).
Generate a detailed batch listing (if applicable work with
Head Office). Settle the machine (transmit the batch – if applicable work
with Head Office).
Place the detail tape, settlement report and tills in the safe.
Current Procedure Followed by US.Polo
• Standard store opening time is 11:15 AM.
• Opening is done by Store opening team like store manager, executives and housekeeping team.
• Gates will be closed for the customers half an hour before the store closing time.
• The gondolas and theft prone items are locked and covered to prevent from dust.
• Store manager ensures all cash have locked and tally with the sales report
• Store manager counted the money and hand over the money and keys to the owner.
Opening Closing
Store Opening Daily Check-List
• Manager and crew arrives10 minutes prior to opening to allow enough time to prepare for the start of the day.
• Two or more associates present every time before the door is unlocked.
• A visual check of doors, windows, and aisles to be sure nothing to be disturbed.
Cont..
•Turn on lights necessary for sales floor preparation. •Walk the floor to inspect housekeeping and use store evaluation checklist.•Open safe, remove cash register tills. •Turn on computer and overhead music systems. •Turn on air conditioning system.•Start creating a daily task list.•Assign cleaning/restocking/merchandising duties. •Put up any sale signs needed for the start of a new sale. •If a promotion ended the previous day, take down all related signs. •Check e-mail and respond as needed.
Cont..
Cash and card are counted and match to the system.
Settle all credit card machines. Generate a detailed batch listing. Settle the machine.
Merchandise Replenishment.
Every 20 days stock receiving from vendor.
Total number of staff -7(including manager, sales executive, helper and housekeeping.
Staff to be properly groomed.
Baggage Counter Staff Training Parking Checklist for House keeping & Store Store audit on monthly basis Customer feedback form Everyday sales analysis Loss Prevention and Shrinkage Safety Norms Promotion communication
Staff Training – It is required in order to increase numbers(sales), to build customer database and to educate them about the product/promotion, USP etc.
Gap – skipping this part hampers sales and customer level of satisfaction.
Baggage counter is important to avoid shop uplifting and pilferage.
Baggage Counter
Parking is important for a renowned brand .The parking space makes shopping easier and convenient.
Gap- Average footfall decreases as a major set of customers who shop, prefer a parking space and due to which sales of the store gets affected.
It is required for a brand to keep a check on housekeeping and the cleanliness of the store in order to keep it clean, hygienic and healthy for the customer.
Gap – By not maintaining the cleanliness of the store may lead to spoil the brand name along with dissatisfied customer, which lead to loss in sales.
Checklist for Housekeeping
Daily Sales Report (DSR) Average Basket Size Average Bill Value Competition Mapping Sell thru (Sell through%= units sold/(units + on hand inventory) Inventory Turns (Turnover = Net Sales ÷ Average Retail Stock) Net Sales (Net Sales = Gross Sales - Returns and Allowances )
It is very important norm to b taken care off. Safety is required for everyone – staff to customer and thus plays a vital role.
Promotional Communication – It should b louder and self explanatory which is planned to increase the footfall and to liquid the stock.
What do we achieve through SOP’s.
More productivity
Visibility into performance
Drive revenue generation by taking the correct decision at a single place
Being securely hosted and easy to achieve targets
https://uspolo.org/about/us-polo-assn-brand-12
https://uspolo.org/about/mission
LicenseMag.com. "U.S. Polo Assn. Inks Mexico Deal". June 24, 2011.
Vagnozzi, Caternia. "U.S. Polo Assn.: vertire il polo". Chukker - The Magazine of Audi Polo Gold Cup Circuit 2011, February 21, 2011, p. 30.
HurriyetDailyNews.com. "US Polo Assn opens new store in Istanbul". January 8, 2010.
USPoloAssn.com. "About Our Brand". 2012.
https://uspolo.org/about/organizational-structure
http://www.uspoloassnglobal.com/about/we-believe
IndiaRetailing.com. "U.S. Polo Assn opens outlets in Delhi". February 21, 2011
US-Polo.org."Interscholastic/Intercollegiate Polo (I/I)". 2010.
"Arvind Lifestyle and USPA agrees to enter into an amicable settlement with Ralph Lauren without admission of liability of any party". LiveMint. March 30, 2015. Retrieved 2015-06-21.
Thank You