Cracking the code: 12 tips from Mark Roberge’s The Sales

Acceleration Formula

Mark Roberge’s Sales Acceleration Formula brings hard science to sales. Read on to see our compilation of the

best takeaways and tips from this remarkable book.

Interested in learning more from Mark himself? Attend this year’s Forecast Sales Conference on June 11th in SF. Mark Roberge will be talking about The Sales Formula

and diving into the science of sales.

To learn more visit forecast2015.com

“In today’s digital world..building a sales team no longer needs to be

an art form. There is a process. Sales can be predictable. A

formula does exist."

“World-class sales hiring is the most important driver of sales

success."

“Closing that next big customer in order to make the quarter wins the battle. Finding a top salesperson, one who will bring in hundreds of customer for years to come, helps win the war.”

“The ideal sales hiring formula is different for every company…but the process to engineer the formula is the

same."

“Statistics suggest salespeople who are intelligent and helpful, rather than aggressive and high-pressure,

are most successful with today’s empowered buyer."

“A ride-along sales training strategy is neither scalable nor predictable."

“Focus on leadership skills, rather than general sales management skills when developing future

managers internally."

“Historically, sales technology has been built for the sales leader, not the salesperson. Strive to adopt sales technology that enables better buying for customers and faster selling for

salespeople."

“Challenge the norm as you scale sales."

“Great teams have a core philosophy of continual improvement.”

“Today’s buyer is empowered by the Internet. A modern demand generation

strategy means less focus on interruptive outbound marketing and more focus on

inbound marketing."

“Successful inbound marketing comes from two tactics: 1) continual quality content production, and 2) frequent online participation in social media

where your target buyers are already conversing."

Want to learn more from the one who scaled Hubspot’s sales team from $0 to $100 million?

Attend this year’s Forecast Sales Conference on June 11th and hear from Mark Roberge himself on

the science of sales.

Learn more about Forecast