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How to become a spacetweep? Introduction to the use of social media in the global space community by @timmermansr - presented at SpaceUp Paris - 25 May 2013

How to become a spacetweep? Social media for the space community

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Beginners guide on how to become part of the worldwide #spacetweeps community. Learn how to use twitter to find new friends that share your passion for space, while in the meantime helping the space industry excite the general public about space exploration. This version was used for a talk at the SpaceUp Unconference in Paris, on 25 May 2013 Warning: This presentation may change your life!

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Page 1: How to become a spacetweep? Social media for the space community

How to become a spacetweep?

Introduction to the use of social media in the global space community

by @timmermansr - presented at SpaceUp Paris - 25 May 2013

Page 2: How to become a spacetweep? Social media for the space community

Social Media are a waste of time!

Page 3: How to become a spacetweep? Social media for the space community

Real versus virtual friends?

Page 4: How to become a spacetweep? Social media for the space community

Real versus virtual friends?Social media are about

SOCIAL(more than about MEDIA)

Virtual friends ARE real friends!

Page 5: How to become a spacetweep? Social media for the space community

Why use Social Media for Space?

• To be part of a worldwide space community• To share your excitement with new friends

and

• To help the space industry in your country• To help the space industry worldwide

Page 6: How to become a spacetweep? Social media for the space community

Community by Twitter…or Facebook

…or YouTube

…or Flickr…or FourSquare

…or all of the above!…or Google+

Each tool has its specific purpose.Just try out what works best for you.

Page 7: How to become a spacetweep? Social media for the space community

The Space Community Needs You!

we need to tell the world about this…

Page 8: How to become a spacetweep? Social media for the space community

How to become a spacetweep?

• Be social – we are real people!

• Create a free Twitter account

• Become active!

Page 9: How to become a spacetweep? Social media for the space community

Twitter takes time…

from denial:“Twitter is sooo stupid”

to addiction:“I love you tweeps!”

http://www.andfaraway.net/blog/2010/06/21/the-four-stages-of-getting-twitter/

Page 10: How to become a spacetweep? Social media for the space community

How to start with Twitter?

• Beginners tips – your account:

– Select a good twitter name - you are a person– Fill out your real bio - you are a person– Fill out your real location - you are a person– Use a good avatar picture – look like yourself– Do not lock your account – we can be trusted

Page 11: How to become a spacetweep? Social media for the space community

Your Twitter bio

• Bad… • Good…

Page 12: How to become a spacetweep? Social media for the space community

How to start with Twitter?

• Beginners tips - tweeting:

– Follow a few spacetweeps (see list below)– Just listen for a few weeks– Participate in conversation with friends– Try a few RT’s (retweets)– Try a few DM’s (direct messages)– Try a few @ replies– Be nice, just as IRL – you are a person!

Page 13: How to become a spacetweep? Social media for the space community

What about community?

• Once you become part of the online space community, all kinds of cool things happen…

• You will find that your virtual friends are real friends when you join spacetweeps events…

• Warning: Social media may change your life!

Page 14: How to become a spacetweep? Social media for the space community

#NASASocialSocial media changed my life…

Page 15: How to become a spacetweep? Social media for the space community

ESA/DLR #SpaceTweetup

This is YOUR community!

Page 16: How to become a spacetweep? Social media for the space community

#SpaceUp Europe

Meet us!

Page 17: How to become a spacetweep? Social media for the space community

ESA/DLR #ILATweetup

You will visit places you always thought could not be visited…

Page 18: How to become a spacetweep? Social media for the space community

#AlexTweetup - #SamanthaTweetup

Social media bring you to remote places!

Page 19: How to become a spacetweep? Social media for the space community

#AuroraTweetup

You will stay warm by excitement and friendship

Page 20: How to become a spacetweep? Social media for the space community

Use of hashtags: #

• Hashtags highlight a topic, e.g. #SpaceUp

• Use to find new people to follow• Use to track a topic• Use to track an event

Page 21: How to become a spacetweep? Social media for the space community

Hashtags help event organizers measure the impact of the community

Page 22: How to become a spacetweep? Social media for the space community

Who to follow?

• Your real life friends• Worldwide #spacetweeps• Space communities like • Space agencies• Space industry • Space journalists• Astronauts!

Page 23: How to become a spacetweep? Social media for the space community

Famous Spacetweeps• @schierholz • @ageekmom• @andreasschepers• @danielscuka• @starlingLX• @SpaceKate• @Brigitte_Ba• @justbe74• @travelholic• @astVintageSpace• @Jane_MacArthur

• @imperator_jarek• @ericarolfe• @elakdawalla• @nickastronomer• @astroN8• @libbydoodle• @flyingjenny• @badastronomer• @martincco• @rocketman528• @pillownaut

Page 24: How to become a spacetweep? Social media for the space community

Agencies and industry

• @NASA• @ESA• @esaoperations• @esascience• @esa_EO• @DLR_en• @CNES_France• @federalspace• @ULALaunch

• @SpaceX• @oewf• @JAXA_en• @OrbitalSciences• @InsideKSC• @csa_asc• @HEspace• @ISUnet• @NEOShieldTeam

Page 25: How to become a spacetweep? Social media for the space community

Communities and astronauts• @NASAsocial• @SpaceTweetup• @SpaceUnites• @SpaceUpConf• @SpaceUpEU• @TweetupSpace• @SpaceUpParis• @SGAC• @worldspaceweek

• @AstroSamantha• @Astro_Luca• @Thomas_Astro• @Astro_TimPeake• @Astro_Alex• @Astro_Andreas• @Astro_Mike• @Cmdr_Hadfield• @Astro_Jfrancois

Page 26: How to become a spacetweep? Social media for the space community

Thank you!See you on Twitter!

@timmermansr@SpaceUpEU

@WorldSpaceWeek