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2 Copyright © 2001-2015 DNA Behavior International
Know Engage Grow…
for Building Sustainable Performance
Do You have the Processes, Systems and Scripts to Provide
Customized Experiences for Different Field Operations and Home Office Employee Styles?
Differentiating Field Office Operations and Home Office Experience
3 Copyright © 2001-2015 DNA Behavior International
Typical– Current State Challenges
• Field Opera3ons have different methods of communica3on coming at them in different forms/methods
• No behavioral insight to assist the Home office team in matching the communica3on preferences of the growing Field Opera3ons team
• Home office team may or may not connect with the Field Opera3ons on their terms resul3ng in a undesired outcomes, thereby reducing effec3veness and produc3vity
The Current Paradigm Lack of Behavioral Insight
The Home office team does not know how to communicate with the Field Operations on their terms.
? ? ? ?
CFA Company Team
Default Communication and Service Styles Accuracy = 1 in 4
4 Copyright © 2001-2015 DNA Behavior International
End-State Enhanced Relationship Transformation
• Salesforce becomes a Customer Experience applica3on that enables communica3on preference approaches for every member of the Home Office team that interfaces with the Field Opera3ons
• Communica3on DNA Enhances the produc3vity by reducing repeat calls, transac3ons and effec3vely grow the Operators’ businesses (research shows a 23% Opera*ng Cash Flow upli6)
• Assists the Home office in iden3fying the right communica3on messages every 3me
Paradigm Power of Behavioral Insight
Company Reps
The Home office team knows the unique personality and communication preferences of each Field Operations Office.
Team Communicates with and Serves Field Operations on their terms 1:1
Matching Behavior Preferences Messaging
Needs ● Values ● Opportunities ● Solutions ● Results
5 Copyright © 2001-2015 DNA Behavior International
DNA Behavior International Major Clients Some companies worldwide using our DNA Behavior solutions include:
DNA Behavior Resources Email: [email protected] Solutions Integration 770-274-0311 Extension 703 www.communicationdna.com
7 Copyright © 2001-2015 DNA Behavior International
Appendix – About Communication DNA
Communication DNA Discovery uncovers your natural preferences for how you wish to be communicated with by others. This is powerful information for you to know and also for others to know in building personal and business relationships based on greater trust and knowing what is important. For different people interacting such as couples, families, business partners, teams, client service or any other person in a relationship, the Communication DNA Discovery Process helps to highlight the differences and provide a pathway for communicating on each other's terms.
Communication DNA Report
Communication DNA Insights Include: • Natural communication style
• Preferences when communicating with others
• Life needs
• Information requirement
8 Copyright © 2001-2015 DNA Behavior International
How it Starts Our turn-key online relationship system seamlessly connects the preferences of your clients and prospects to the right
employees and solutions via your website or intranet and SalesForce CRM.
Business Website /
Integrated with Your Business Processes for
Customer Intake
Customer/ Prospect
Connects to Your
Business
Help Your Employees to:
• Tailor their Communications
• Provide Customized Offerings
Online DNA
Discovery Completion
Data Export from DNA Systems
Online,
Meeting, Service
Application
Your Salesforce CRM
Employees access the DNA data through your technology tools
Employees
DNA Discovery System
Appendix - Relationship Integration with customized messaging
9 Copyright © 2001-2015 DNA Behavior International
Appendix - DNA Behavior International Company Values
1. Investing in and Building Great Relationships
2. Living as Individuals and as a Company with Meaning and Purpose
3. Providing Wisdom and Insight 4. Reliable and Trustworthy
Execution 5. Fairness and Transparency 6. Delivering Innovative Solutions
Committed to: