A’COSTA RICA’C FUTURIST HOTEL CONCEPT

A FOUR STAR HOTEL WITHOUT RESTAURANT INCLUDING 50 SPACE ACCOMODATIONS, A BUSINESS SEMINAR AREA WITH THREE MEETING ROOMS AND TWO SUBCOMMITTEE ROOMS AND AN SPAGNOLEA AQUATIC UNIVERSE LOCATED IN SAN JOSE (COSTA RICA)

PLAN

I – Analysis environnemental structure A – COSTA RICA TRENDS B – SAN JOSE TOURISTIC FOCUS

II – S.W.O.T. Analysis A – Advantages B – Drawbacks

III – The commercial programm IV – Distribution channels V – The ad VI – Staff board scheme VII – Staff planning VIII – Room painting IX – A’COSTA RICA’C futurist hotel concept

 

I – Analysis environnemental structureA – COSTA RICA TRENDS

Under the leadership of President (Oscar Arias), who declared "peace in nature," Costa Rica has become a pioneer in ecotourism.

Ecotourism is extremely popular with foreign tourists visiting the major national parks and protected areas that exist across the country. Costa Rica was a pioneer in ecotourism and is recognized as one of the few international destinations to offer ecotourism. In the ranking of the competitiveness index in tourism in 2011, Costa Rica is in 44th place, the second country among the countries of Latin America after Mexico.

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Harriet Tubman Underground Railroad State Park

19 Harriet Tubman Underground RailroadCalled “The Moses of Her People,” Harriet Tubman used a secret network of trails, waterways and safe houses in Maryland to lead enslaved people north to freedom. Travel the 125-mile byway from Cambridge to Goldsboro to witness the bravery of her journey.

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Havre de GracePhoto By: Havre de Grace Tourism

20 Havre de GraceNestled at the mouth of the Susquehanna River, this historic river port offers a waterfront promenade and welcoming downtown with great restaurants and unique shops like the huge Seneca Cannery Antiques. Pop in the Havre de Grace Decoy Museum for a peek at 1,200 masterfully carved decoys, and don't leave home without stopping by Bomboy's for homemade candy or ice cream.- See more at: http://www.visitmaryland.org/list/20-ways-experience-authentic-maryland#sthash.fHhCXsJl.dpuf

Competitive advantages to develop tourism projects in the field of human, cultural and natural, in which Costa Rica is ranked 33rd in the world and ranks sixth in Latin America. The report also notes that in 2011 TTCI the main weaknesses of the Costa Rican tourism sector, its small number of cultural sites (ranked 104), the time required to open a business, trade (ranked 125), the state of Infrastructure Land Transport (ranked 111) and the poor quality of port infrastructure (ranked 132).

 

Most foreign visitors come from the United States (39%), Canada (7%) and countries of the European Union (16%), which allows to receive approximately $ 1,000 USD on average per tourist. In 2005, tourism contributed 8.1% of GDP and represents 13.3% of direct and indirect jobs. Since the beginning of 2000, tourism generates more revenue than all exports of bananas and coffee.

B- SAN JOSE FOCUS

INTERNATIONAL TOURISTS ARRIVALS NUMBERS IN COSTA RICA SINCE 2006

In 2011, just over two million people visited Costa Rica, of which almost half are North Americans , the United States of America and Canada . In 1986 , the country had registered 260,840 visitor arrivals . The progression ( ie 700 %) in 25 years is spectacular! 2011 marks an increase of nearly 5% over 2010 , which had been a bad year for tourism in Costa Rica and worldwide amid economic crisis ... The French , with nearly 9 % growth are for the first time a little more than 38,000 to visit our country. These are the Germans in Europe spray scores with 10 % growth .

Other european countries register a little evolution except Spanishes and Belgians citizens, Tourists expenses are evaluated at 112 USD per day et stay 11 nights in the country,

Total généraltoutes

nationalités

2006 2007 2008 2009 2010 2011Variation

en %2010/ 2011

1 725 261

1 979 789

2 089 174

1 922 579

2 099 829

2 192 059 + 4.3 %

Les principaux pays dont les ressortissants se rendent au Costa Rica*

Allemagne 37 847

40 285

44 705

40 918

44 539

49 225 +10.5 %

Autriche 5 107 5 778 6 124 5 504 5 863 6 348 + 6.1 %

Belgique 5 977 6 659 8 368 9 509 13 306

12 508 - 6 %

Canada 88 304

102 061

109 854

102 471

119 654

133 033 + 11 %

Espagne 50 225

59 089

54 029

46 457

48 492

47 782 - 1.5 %

France 24 392

25 939

34 622

30 737

35 266

38 290 + 8.5 %

Italie 19 175

20 251

18 994

18 497

19 658

20 285 + 2.9 %

Pays Bas 24 303

28 014

30 615

25 006

26 373

27 731 + 5.1 %

Royaume Uni

27 890

37 580

40 250

28 882

34 745

35 689 + 2.7 %

Suisse 13 144

13 358

12 958

12 343

14 336

16 209 + 13 %

USA 731 236

790 315

807 162

770 129

830 993

858 829 + 3.3 %

*Source ICT

II – S.W.O.T analysisA - Advantages

- Business space on the roof with panoramic view and three meeting rooms et two subcommittee rooms- America aquatic universe opens every day from 08.00 AM to 22.00 PM- Space accommodation with high tech and dometic equipment- Private secured garage with car porter and 50 individuals boxes for cars and a big box for motorcycles and bicycles- Room service with high quality products from 06 H 30 to 00 H 00

B - Drawbacks

- No restaurant- Big investment- Administrative laws

,

III – Commercial programmThe business guests We segment the businesses individuals (CEO, sales) thanks to travels agencies and TO, corporate (airlines companies) and the congresses and meetings. The businesses guests We focus on these segmentation for the seminars, incentives, congresses and others businesses groups. The individual leasuresThanks to promotions, LS, yield prices and upselling.  

IV – Distribution networks

Leasures groups Autocarists, TO and agencies groups

V – The pub

OPENING FHC A’COSTA RICA’C****

TRY A NEW EXPERIENCE AMONG OUR FUTURIST HOTEL CONCEPT WITH 50 SPACE ACCOMODATIONS WITH A HIGH TECH EQUIPMENT AND A SEMINAR PANORAMIC SPACE WITH THREE MEETING ROOMS AND TWO SUBCOMMITTEES ROOMS AND AN AMERICA AQUATIC UNIVERSE LOCATED IN SAN JOSE.

FHC A’COSTA RICA’C**** Tél. 00 506 75 12 00 Fax 00 506 75 12 01

Email : commercial@acostaricac.cr Web site : www.acostaricac.com

ACCOMODATION SPACE DRAWING 30M2 ET 40 M2

MOVING SHELVES

RELAX SPAXE (TABLE + SOFA + M

INIBAR HO

T AND CO

LD)

DIGITAL WORK BOARDVISUAL WALL

SHOW

ER WITH BATH DRAW

ERS 180 CM X 90 CM

CAPSULE HYDRO

MASSANTE

GTB BOX

LIFTABLE BED WITH VERRIN

100 CM X 90 CM

LIFTABLE BED WITH VERRIN

100 CM X 90 CM

RELAXATIO

N LOUNGE CONNEC

TED DRINKS

RELAXATIO

N LOUNGE CONNEC

TED W

ITH DRIN

KS

HC1 HC2 HC3 HC4

RELAXATION AQUALUDIC SPACE FOETUSIQUE JHC UNIVERSE

FUTURIST AQUATIC UNIVERSE

PANORAMIC SOLARIUM TERRACCE

PANO

RAMIC SO

LARIUM TERRACE

PANO

RAMIC SO

LARIUM TERRACCE

AU RESERVED AUMANAGER

WEL

COM

E SP

ACE

STAF

F CL

OAK

ROO

MS

TECHNICALS LOCALS

WAITING SPACE

RELAXATIO

N LOUNGE CONNEC

TED DRINKS

RELAXATIO

N LOUNGE CONNEC

TED W

ITH DRIN

KS

PANO

RAMIC SO

LARIUM TERRACE

PANORAMIC SOLARIUM TERRACCE

PANO

RAMIC SO

LARIUM TERRACCE

WEL

COM

E SP

ACE

STAF

F CL

OAK

ROO

MS

VI – Staff board scheme

 

SCHEME HOTEL A’COSTA RICA’C

GENERAL MANAGER

FINANCIAL ADMINISTRATIVE 

MANAGER

SALES MANAGER

INTERNAL SALES TRAINEE

FRONT OFFICE MANAGER

RECEPTIONIST NIGHT RECEPTIONIST

NIGHT-AUDITOR

RECEPTIONIST CAR PORTER 1 CAR PORTER 2MAINTENANCE MANAGER

HOUSEKEEPING

CHAMBERMAID 1

CHAMBERMAID HELP 1

CHAMBERMAID 2

CHAMBERMAID HELP 2

SPA MANAGER SPA ASSISTANT MANAGER THERAPIST 1 THERAPIST 2

VII– Staff planning

D D D D D O O

D D D D D O O

D D D D D O O

SM SM SM SM SM O O

O O SP SAM SAM SAM SAM

TH TH TH TH TH O O

O O TH TH TH TH TH

D D D D D O O

RM RM RM O O RM RM

O O RE RM RM RE RE

RE RE O RE RE N N

N N N N N O O

M M M M M O O

D D D D D O O

M/E M/E M/E M/E M/E O O

O O M/E M/E M/E M/E M/E

M/E M/E M/E M/E M/E O O

O O M/E M/E M/E M/E M/E

BKF BKF BKF BKF BKF O O

O O BKF BKF BKF BKF BKF

B B B B B O O

O O B B B B B

PC PC PC PC PC O O

O O PC PC PC PC PCO = OFF D = 08 H 00/17 H 00 N = 23 H 00/08 H 00

S= 07 H 00/12 H 00 and 17 H 00/23 H 00 M= 08 H 00/13 H 00 BKF = 06 H 30/12 H 30

CH= 08 H 00/ 13 H 00 and 17 H 00/21 H 00 B= 16 H 30/01 H 00

M= 07 H 00/16 H 00 RE=15 H 00/00 H 00 VB=08 H 00/18 H 00

29/10/2015 MONDAY TUESDAY WEDN THURSDAY

PLANNING FHC A'COSTA RICA'C**** STAFF : 24 MODIFICATION IN CASE OF BUSY OCCUPANCY

SPA MANAGER

SPA ASSISTANT MANAGER

FAM

SALES MANAGER

INTERNAL SALES

FRIDAY SATURDAY SUNDAY

THERAPIST1

THERAPIST2

FRONT OFFICE MANAGER

NIGHT RECEPTIONIST

NIGHT-AUDITOR

RECEPTIONIST1

RECEPTIONIST2

E=17 H 00/21 H 00

BREAKFAST MANAGER

BARMAN1

BARMAN2

BREAKFAST HELP

PORTER CAR 1

PORTER CAR 2

MAINTENANCE

HOUSEKEEPING

CHAMBERMAID 1

CHAMBERMAID 2

CHAMBERMAID HELP 1

CHAMBERMAID HELP 2

SOLAR PANELS + WIND TURBINE

FUTURIST HOTEL CONCEPT A'COSTA RICA'C

VEG

ETA

L FA

CADE

VEG

ETA

L FA

CADESUBCOM

MITTEE

SUBCOM

MIT

TEE MEETING ROOM BANANAE SEMINAR RESERVE

MEETING ROOM SWISSEA MEETING ROOM JOSEA

OFFICE

HO

USE

KE

EPIN

G R

ESE

RVE

BAR CAFEA

ACCOMODATION SPACE (40 m2)VEG

ETA

L FA

CADE

VEG

ETA

L FA

CADE

HELIPAD

SUBCOMMIT

TEE

SUBCOM

MIT

TEE MEETING ROOM BANANAE SEMINAR RESERVE

OFFICE

HO

USE

KE

EPIN

G R

ESE

RVE

SPA

TECH

NICA

L ARE

A

SPAGNOLEA AQUATIC UNIVERSE

ACCOMODATION SPACE (40 m2)VEG

ETA

L FA

CADE

VEG

ETA

L FA

CADE

SPA

MA

NA

GER

SOLA

R TE

RR

ACE

SOLA

R T

ERR

ACE

SPA

TECH

NICA

L ARE

A

SPAGNOLEA AQUATIC UNIVERSEV

EGET

AL

FAC

AD

E

VEG

ETA

L FA

CA

DE

SPA

MA

NA

GER

SOLA

R TE

RR

ACE

SOLA

R T

ERR

ACE

OFFICE

HOUS

EKEE

PING

OFF

ICE

ACCOMODATION SPACE (30 m2)

VEG

ETA

L FA

CA

DE

VEG

ETA

L FA

CA

DE

LOBBY ROOM PDJ

GARAGE + CARS BOXES + BICYCLES BOXES

LUGGAGE ROOM BACK OFFICE

IT

GM

MAINTENANCE

DATA PROCESSING ELECTRIC

HEATING LIFT

HO T/CO LD WATER

BREAKFAST OFFICE

FAM

OFFICE

HOUS

EKEE

PING

OFF

ICE

ACCOMODATION SPACE (30 m2)

FRONT OFFICE SM