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Beatrobo, Inc. Hiroshi Asaeda 1 Secure

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Beatrobo, Inc. Hiroshi Asaeda

1

Secure

FinTech

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Our Sector

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Our Sector

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Security/Risk

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Attacks

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Individuals:Phishing Attacks and Damages in Japan

2012 2013 2014

(JPY)

Source: Council of Anti-Phishing Japan

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Individuals:Phishing Attacks and Damages in Japan

2012 2013 2014

290M

140M

49M

Total Damage

x60

(JPY)

in 2 years

Source: Council of Anti-Phishing Japan

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2011 2012 2013

(accounts)

Corporations:Information leaks (Yearly)

Source: Council of Anti-Phishing Japan

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2011 2012 2013

97.2M

62.8MDamage total

143BJPY ($1.27BUSD)

(accounts)

Corporations:Information leaks (Yearly)

92.5M

Source: Council of Anti-Phishing Japan

More People Connected

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2015 Mobile Devices shipped in Japan

35M units

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2015 Mobile Devices shipped in Japan

35M units

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2015 Mobile Devices shipped in Japan

Smartphone Share

77%35M units

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2015 Mobile Devices shipped in Japan

Smartphone Share

77%35M units 2018

Smartphone contracts

100M

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E-commerce Visits

Smartphone 71.8%

PC 28.2%

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E-commerce Visits

More important than PC

Smartphone 71.8%

PC 28.2%

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E-commerce Visits

Everyone Logs in to shop

More important than PC

Smartphone 71.8%

PC 28.2%

100M people Online (Smartphones)

Many services

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Users reusing same IDs and Passwords in multiple services

52%

Source: Kaspersky

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Users reusing same IDs and Passwords in multiple services

52%

52M users not using proper security

Source: Kaspersky

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Users reusing same IDs and Passwords in multiple services

52%FinTech?

52M users not using proper security

Source: Kaspersky

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Basics ・Update your software ・Update your OS ・Never reuse passwords ・Don’t note down passwords ・Don’t use easy passwords

Now manage that with 80 services…

Security for Dummies

example) Takashi born 3/2 → taka0302 Yuk born 11/22  → yuko1122

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50M people waiting to be hacked

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50M people waiting to be hacked

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50M people waiting to be hacked

Super Dangerous

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Problem: It’s not the service’s fault, but passwords aren’t working

A product that can ACTUALLY be used

by 50M people

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Concept

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Materialize

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Secure

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“SNAP” and go

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10mm

25mm

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Just like a Key

Usecase 1

for Consumer Products

Online Accounts  - Easy Login  - Easy Payment

OK!

Usecase 1

Usecase 2

for Enterprises Multi Factor Authentication Token

OK!①

Usecase 2

Use case 3

for Banks   & Stock companies

Transaction Signing Authentication Device

OK!

Use case 3

・Mobile phone payments    ・Credit card payments  ・Online Bank wire transfer  ・Point services ・Online Shopping        ・Plane Tickets and Hotels ・Pizza and Sushi        ・Concerts and Shows

Having 30 services

in 1 key

Goal

- 50M people using security products naturally - Individual users using MFA - Online services supporting better security

Less leakage, Less illegal access

Safer and Better Internet

The Future

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50M

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50M 3B

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Why are passwords bad? What’s MFA? What if I lose it? How strong is the security level? Why not fingerprints? I love this! Take my Money! Let’s partner and do business!

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Visit 8F or talk to me at the party

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Secure