Free Small Business Marketing and
30+ POWERFUL FREE
SMALL BUSINESS TOOLS
YOU NEED TO TRY
If you are smart, your small business toolbox is pretty full...
... but there are still powerful free small business tools to try
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TABLE OF CONTENTS
Online Surveys & Forms
Website Heatmaps & Recording
CRM & Project Management
30+ POWERFUL FREE SMALL BUSINESS TOOLS YOU NEED TO TRY
Scheduling Your Team
List of 40+ Most Popular Free Tools
If you want to get somewhere you have to know where you want to go and how to get there. Then never, never, never give up.
-Norman Vincent Peale
CliClapgenerates traffic and leads by adding your calls to action to any content you share, even on third-
party sites. Customize your CTA with brand name and colors to link to your content and landing pages. Use the
browser extension to curate content and add multiple social media profiles to schedule posts on LinkedIn,
Facebook and Twitter. Analytics give you a snapshot of which CTAs drive the most engagement, which social
profiles and pages are most efficient, and how much traffic each post generates. CliClap is still in Beta as of May
2017, so you get free access to all its features as they make improvements.
Drive traffic back to your site with every link you
share by adding your message to any piece of
content with Back.ly.
With the free plan you can use all types of messages,
and pick colors and positions for up to 1,000
impressions per month with unlimited link shortening
for one brand. Its free forever, and you dont even
have to sign up for an account to create as many links
as you like. Analytics let you see how many people are
viewing your links and clicking on your messages.
Display free ads with a call to action button on
any website you share by using the GetSpread IT
short link. Find the link to any website you'd like to
share with your audience. For example, it might be a
new article on authority website, blog post, or
anything else. You don't have to be associated with
that website at all. Choose how you want to convert
visitors from that website using templates like a pop-
up, top or bottom bar, or cloud in the corner and
customize it. Create your headline and CTA linked to
your landing page. Now you can share your Spread
Link on every channel you want - social media, mail,
CPC. Its your choice. The free forever plan includes
up to 1000 views per month, unlimited number of links
and email support.
Mailerlite is easy-to-use email marketing for the newbie.
All plans include automation, landing pages, unlimited emails and 24/7 customer support. A drag-and-drop
editor and photo editor helps create high impact campaigns. You also get A/B testing, autoresponder, and
embedded forms features. Probably the neatest feature is an iPad sign-up app that lets you collect email
addresses and opt-ins in person. If you outgrow the free version, Mailerlite has one of the cheapest paid plans
starting at under $10 a month if you pay annually.
SendPulse is an integrated messaging platform that
supports email marketing, SMS and web push
notifications. If you have less than 2,500 subscribers, you
can send up to 15,000 emails per month for free with full
access to advanced features like personalization,
analytics, autoresponders, and a template designer.
Additional features include email creator, scheduler,
email series, subscription forms, analytics, and the ability
to resend unopened emails. Web push notifications are
free, and SMTP services are free for the first 12,000
ReachMail - The free plan gives you up to 5,000
subscribers and 15,000 emails per month with no
contracts, free training, and unlimited support.
SendinBlue SendinBlue empowers businesses to
build and grow relationships through marketing
campaigns, transactional messaging and marketing
automation. The free plan includes 9,000 emails a month
to unlimited subscribers. Add automated text messaging
to utilize two marketing channels to reach customers.
Social Media Sharing
Ontrapages lets you build up to 10 unique pages with a limit of 2,500 views for free.
Choose from a gallery of custom templates to stack and arrange blocks of content, so your pages are mobile
responsive no matter what. Brand your landing pages using a library of colors, fonts, and backgrounds. Capture
leads with built-in pop-up forms and integrate with your preferred email service provider. You can also split test
your pages and measure performance with automatic tracking with built-in analytics while taking advantage of
secure web hosting and SEO tools.
online surveys & forms
Responsterallows you to design a survey
in the drag and drop builder using custom
themes to gather real-time data with
You can put anywhere from the web to
mobile devices to onsite tablet kiosks.
Actionable insights allow you to sort through
data with filters and reporting tools. Free
accounts include unlimited surveys and
responses, 10 question types, analytics, and
social sharing, links, and embedding.
SurveyPlanet free plan includes unlimited surveys, unlimited questions, unlimited
responses, over 90 pre-written surveys, opening and closing messaging, social
sharing, survey embedding, in-app reporting, and one-click survey duplication.
online surveys & forms
KwikSurveys free plans include customizable, unlimited surveys,
unlimited questions, full results exporting, report builder, and YouTube
video polls. Embed or share surveys and polls while getting country
and referral analytics.
Typeform helps you create attractive interactive online forms, quizzes, and
surveys. Collect information, take online registrations, request payment and more.
The free plan includes 100 responses a month, 10 answer fields of basic question
types, reporting, self-notification emails, answer piping and embedding.
eSurv eSurv is a fullyfeatured and 100% free survey software. You get unlimited
surveys, unlimited number of questions, unlimited number of responses, no
time limits, data export to CVS, PDF or XLS, QR codes, bulk email distribution,
24 email support and external API for integrating with other platforms. Use
the template editor to add logos, colors, photos, and videos to surveys.
website heatmaps & recording
Hotjar helps you understand what your website
users want and how they interact with your site.
User recordings and heatmaps that show a visual
representation of their clicks, taps and scrolling
behavior. Conversion funnels help you find the
biggest opportunities for improvement by
identifying on which page and at which step most
visitors leave your site. Polls and surveys allow you
to get feedback from your website users before
they abandon your site. The free plan includes up
to 2,000 page views per day, 300 recordings, and 3
heatmaps, funnels, forms, polls, and surveys for
unlimited users with data storage for 3 months.
Get a look at your website through your customers eyes as SmartLook records everything visitors do on
your website, even on mobile devices. The easy 2-minute set up works on any website and integrates with major
CMS and eCommerce platforms. You get both recordings and heatmaps with the ability to have multiple websites
on one account. The free forever plan includes an unlimited number of websites, unlimited number of users,
tagging recording, 20,000 visitors per month and 100,000 pageviews with always-on recording.
Piwik is a customizable open-source
analytics platform that gives you
100% data ownership, user privacy
protection, user-centric insights.
You just download the zip file and
upload it to your server. Check their
long list of 90+ integrations to see if
your CRM, CMS, or Ecommerce Store
plays nice with Piwik. (Note: Does not
currently integrate with Shopify,
BigCommerce, Volusion, or BigCartel)
Some of the standard statistics reports: top keywords and search engines, websites, top page URLs,
page titles, user countries, providers, operating system, browser market share, screen resolution, desktop VS
mobile, engagement (time on site, pages per visit, repeated visits), top campaigns, custom variables, top
entry/exit pages, downloaded files, and many more, classified into four main analytics report categories
Visitors, Actions, Referrers, Goals/Ecommerce (30+ reports).
Know whos attacking your website,
at all times with Cloudbric Free
Website Security. A leader in
Security-as-a-Service, their preemptive
detection system not only blocks all the
known attacks but also new types of
attacks immediately. Developed with
intuitiveness and usability in mind.
Maps and charts help even the least
tech-savvy customers to understand
data easily. Anyone with a website and
domain regardless of website
platforms can use it.
It takes less than 3 minutes to activate Cloudbric on your website, do a simple DNS change is all you need.
Click the monitor image to experience our dashboard. Start for FREE and pay only when your monthly traffic
exceeds 4GB, then its $29 per month for extra bandwidth.14
CRM & project management
Bitrix 24 is a free collaboration suite with
35+ tools for full team social collaboration,
communication and small business
management. An internal social network lets
you collaborate easier, faster and more
efficiently. Get instant feedback, share ideas,
create workgroups and engage your
employees. For task and project management
Bitrix24 helps delegate and coordinate, making
sure the job is done properly and on time. You
also get CRM and sales team management,
group chat and video, document management,
5GB of cloud storage, calendars, and human
resources management. You can even make
and record phone calls with one click and use it
on your mobile devices.
Due is free billing and accounting software where you can manage all of your invoices in one location
and get your money fast.It's like PayPal but they boast Credit card processing for your online business with
the lowest rates guaranteed. As of May 2017, rates started at 2.8% for all card types, and if you find a lower
rate, they say they will beat it. No hidden fees, no monthly fees, no per transaction cost and simple integration
make getting online payments and sending money easy to do.
BONUS: Even if youre not ready to switch to switch over accounts, take a look at the in-depth Expert Guides at the bottom of the
Due homepage for insight and tips on different businesses such as Freelancer, Designer, Developer, Photographer, and
help deskHiver turns your Gmail into a helpdesk. This email
collaboration tool is designed to help you work more
efficiently using shared accounts. You can track tasks,
access shared mailboxes, write notes, assign emails
to team members and mark them completed when
done. A free Hiver account includes one shared
mailbox, three shared labels, 50 shared emails per
day, 50 email notes per user per month, email
tracking, send laters and reminders for 25 users per
month, plus 10 email templates.
Freshdesk delivers customer support that allows
your teams to work together to solve customer
issues. The free account has an unlimited amount of
customer service agents for your email channel,
standard phone channel, and basic social channel.
Features include ticketing with internal
communication, a shared team inbox for collaboration,
service level agreements to set customer expectations,
mobile apps, canned responses, suggested solutions,
bulk actions, and scenario automations.
scheduling your team
When I Work helps you expertly manage scheduling your employees. This free software includes an
online scheduler, mobile apps, team messaging, and customer support to make scheduling,
collaboration easier. Mobile
scheduling lets your employees
use their smartphones to clock in
and lets you change and fill in
shifts in seconds. Time clocks
sync with the work schedule so
you can even export payroll to
platforms like QuickBooks and
ADP. Get a lot of amazing
features for up to 75 employees
with the When I Work free plan.
Socioboard is a social media management
platform for businesses and brands. Features
include a comprehensive dashboard, an inbox for
multiple social profiles, social media updates,
scheduler, social media based CRM, reporting,
training, and support. You can connect Instagram,
Facebook, Twitter, YouTube and LinkedIn. The free
version offers scheduling features, CRM and reporting
tools for up to 5 profiles, one profile per network.
Mavsocial is a social media manager that lets you
schedule posts for profiles on multiple networks
and stores your images for reuse. The free plan
includes one user for both Facebook...