20140609 rbc-solidify-deepen-extend-draft02-slideshare

Calvin Yu / 2014.06.09 Solidify, Deepen, Extend

A Mind-Shifting Swim

North Pole Swim vs. Everest Swim

Mindset

Just because something has worked in the past so well, doesn't mean it's going to work in the future. And similarly, now, before I do anything, I ask myself what type of mindset do I require to successfully complete a task.

Mindset

And then the second lesson, the radical, tactical shift.

The Time Constraint Remains Unchanged

The Way We Spend Time Changes

Too much information

Too many choices

Too many new possibilities

The Need for Communication Remains Unchanged

The Way We Communicate Changes

What are New Media?

If New Media exist when Jesus was born

Social Media is a fad?

Or a fundamental shift in the way we communicate?

Challenges of New Media Era

Challenges

Content Delivery

New Possibilities

New media & mobile platforms

Mode of Communication

Interaction & Participation

Changing learning and communication experience

Challenges

Triggering Point

Content Life Cycle

Changing learning expectation (content, timing, format, etc.)

Breath, Depth, Speed

Opportunities of New Media Era

Opportunities

New Media Culture

Participation, Sharing, Interaction

vs. Come to where I am vs. Go to where you are

Bite-size

Opportunities

One to Many

Synergy of Synchronous vs. Asynchronous Communication

Multi-dimensional Communication

Empowerment and Vision Alignment

Opportunities

Timely communication: Any time, anywhere

Dialogue: On equal terms

Role model

Accumulation of bits and pieces

Extra platform for education and communication

Thousands of Choices

Puzzled?

Myths of New Media

Myths of New Media

Creativity?

Me too phenomenon

There will be negative posts!

We have no resources!

We have no IT people!

Myths of New Media

It is for the Youth only!

We have website already!

Face to face is better!

How to pick the right ones?

Just put everything on it!

Myth: Negative responses

Fact

Good opportunity for pastoral care and witness

Negative posts will appear somewhere ultimately

They had better appear in your space so that you can respond

Let them speak

Tip New media gives you more opportunities for pastoral care!

Myth


Fact

That is exactly why you need New Media!

Trusted connections are your assets

Viral effect

Explore the hidden potentials of your work

Tip

With New Media platforms, you become much more resourceful than you used to be!

Myth:

I am not IT person!

Fact #2

New Media is designed for everyone!

They have already done the technical hard work for you!

You know better about the vision than any IT experts!

Tip #2 You know the vision better than IT people!

Myths of New Media

There will be negative posts!


We have no IT people!

Creativity?

Me too phenomenon

Myths of New Media

It is for the Youth only!

We have website already!

Face to face is better!

How to pick the right ones?

Just put everything on it!

Case Study

CCL AppApp

eReading@iPad

@Pinterest VersePress@Pinterest

BibleSummary@Twitter BibleSummary@Twitter

facebook Shirley Los facebook page

CEDAR Trip

Christian New Media Movement

Strategy

Strategy

Articles: Vision - Think, Record & Disseminate

Research: Experience Exchange and Inspiration

Seminar: Focused Discussion and In-depth Analysis

Project: Theory Verification and Team Cultivation

netfish.cc/content@

http://www.netfish.cc

Search Engine Optimization

OneSlide.ccOneSlide

http://oneslide.cc

newmediatalk.cc

http://newmediatalk.cc

cww.hk

http://cww.hk

facebook.com/cww.hk

http://facebook.com/cww.hk

cww.hk/app

http://cww.hk/app

TED.com

Lessons Learned

Lessons Learned

Be vision-centric, step by step

Importance of users perspectives

Emphasized on sustainable infrastructure: staff development, process streamlining, integration and adjustment of operation

Use prevailing platform to minimize technical risk and cost

Characteristics of New Media

User-driven

Connections of Connections

Trusted Connections

Emotionally Connected

Sharing and Interaction

Participation

Walk Together

Asynchronous Communication

One to Many

The Power of Like

Come to where I am

Go to where you are

Solidify, Deepen, Extend

Vision-driven

Vision-driven

Thinking Process

Starting point

Participation

Technology facilitates

Sustainable

Sustainable

Doable

20/80 20/80 Rule

Simple

Simplicity is the ultimate sophistication. ~ Da Vinci

Simplified Chinese Characters

Economical

Total Cost

Scalable

Scalable

Expandable

Cloud Computing

With the future in mind

Reusable

Operational needs

Operational needs

Communication

Multimedia

Information sharing

Synchronous

Asynchronous

Knowledge management

Inspiration

Build the fundamentals first

Position precisely

Explore the interaction

Streamline and integrate

Broadcasting vs. Sharing

Broadcasting vs. Sharing

Authority

Role of Information Publisher

Copyright

Empowerment

Synergy

Synergy

Strategic connection

Resource utilisation

Mindset transformation

User interaction

Solidify, Deepen, Extend

New Horizons, New Wheatfield

Are you ready?

What do you think?

Christian New Media Movement

http://netfish.cc [email protected]

mailto:[email protected]