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3 Social Media Makeover Tips
Tony Shap
Effective social media branding and marketing is a must for any business to thrive.
The trouble quite a number of businesses face is they do not take the steps to keep their social media
profile relevant and new.
For those wondering how to boost their social media presence and make it relevant, here are three good
tips.
Pinterest – Making a Switch to a Business Account
A common mistake many entrepreneurs make is they continue to use their personal Pinterest profile
to promote their business endeavors.
This can be a mistake.
For a business, the social media presence must always be a professional one. Such a cause can be
undermined when personal matters are being mixed with business endeavors.
Instagram – Linking to Pics
Instagram can be extremely helpful for those businesses wishing to use photographs and images for illustrative
purposes.
Very little is more powerful than a strong visual image. To make the best use of this social media platform, linking the picture to a website the person looking at the photo can check out.
If the photo links to a section of the business' related website, this can be a great help as far as traffic generation is
concerned.
YouTube – Making the Right Updates
Channel Art and Channel Descriptions should be updated to reflect the current status or brand marketing of the business they support. It is not just the videos people look at on the YouTube Channels, but also the various components to it.
They do make an impression and, when updated, they make a good one.
Stagnation and social media never go together. So, always be sure to make the profiles relevant and new. This way,
they are always doing what is intended of them.
Need a Social Media Makeover?
Call for a consultation today.
(805) 870-5025
www.tonyshap.com
www.tonyshap.com/consulting/
