BULLSEYE WORLDWIDE5 Ways of Keeping Visitors on Your Pages Longer

By improving the design and user-experience, you can attract more potential customers to your site and keep them there longer. Here are 5 first steps to take.

FontsIf you have more than 2 or 3 fonts used on your homepage, try to reduce them to

get a more smooth and professional look. What’s more, usage of fonts smaller than 16 pixels can undermine your site’s readability according to an article published in

Smashing Magazine.

An A/B test done by Medelia Art used images of artists’ paintings versus photos of the artists themselves on a site’s homepage. Conversion rate was increased more than 95 percent when the artists’ faces were shown. It’s simply because people tend to trust faces other than stock graphics.

Faces matter

An exit intent program can be considered as well, which will activate an offer pop-up when mouse is moved towards the “back” button. This method brings an increase up to 13 percent in conversion rates.

Exit Intent Technology

When you have external links open as other tabs in same windows, this draws people away from your site. If you make your external links open in new windows,

that would keep the attention on the content you’re promoting.

Open external links in new windows

Statistics have always been used to convince people and websites aren’t exceptions. Presence of statistics on your website boosts trust of people and

decrease your bounce rate.

Statistics convince

PROUDLY PRESENTEDby

BULLSEYE WORLDWIDE

http://www.entrepreneur.com/article/248312