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DON’T BE A SQUARE ON INSTAGRAM
JOSH MURDOCK
@PROFESSORJOSH & @EATMOREOFIT
PROFESSORJOSH.COM
EATMOREOFIT.COM
WHO ARE YOU TRYING TO REACH?
• Age
• Demographics
• Businesses or Individuals
• Best time to post
• Number of times to post
• Insights will be useful!
ADD LOTS OF COLOR TO YOUR INSTAGRAM
https://designschool.canva.com/blog/popular-instagram-filters/
INSTAGRAM BUSINESS ACCOUNT – WHY?
Instagram users are 58 times more likely to like, comment, or share a brand’s
post than Facebook users and 120 times more likely than Twitter users.
(Forrester Research)
• Adds Contact Button – Email, Call, or Directions
• Insights
• Instagram Ads
• Connects to Facebook Page vs Personal account, to let you post directly to your Facebook
Page from Instagram
ADDITIONAL NEW UPDATES
• Create new account on desktop
• See video views
• 60-second videos and video ads
• Switch between multiple Instagram accounts
• New Time Stamp
• Two-step authentication added
• Instagram Algorithm Annouced