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GENERAL SURVEY- ANALYSIS

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Page 1: GENERAL SURVEY- ANALYSIS

20 people have responded to my general survey on (music magazines, hobbies, music genes and much more) This gives me enough information to help me with my Indie genre music magazine)

Page 2: GENERAL SURVEY- ANALYSIS

I decided that this would be a suitable question to ask in my survey because it helps me decide how many times my music magazine would be published and in this case I think I would publish my magazine monthly because 90% of responders only buy 0-2 magazines a month and this might reflect the target audience they come from and what they can afford.

Page 3: GENERAL SURVEY- ANALYSIS

I asked the question about what peoples preferred music genre to listen too and as I expected Pop/chart music is the must listened to music as 40% people listen to this music genre. I was surprised that about 17% of the people listened to Indie music and this is what I want my magazine to be based on the Indie genre.

Q2

Page 4: GENERAL SURVEY- ANALYSIS

I wanted to make sure I knew how much generally people are comfortable paying for magazines. And from this about 84% of people only spend about 0-£3 a month on magazines. I think the people that spend more money will be for specialist magazines. This could be due to the audience who answered the survey.

Q3

Page 5: GENERAL SURVEY- ANALYSIS

I wanted to know about the different technologies people use on a daily basis because this could be the reason they don’t buy may magazines because in fact they are reading articles online.

Q4

Page 6: GENERAL SURVEY- ANALYSIS

Q5

I decided to ask the gender of the survey takers because I wanted to see if people's genders influence their choices when it comes to what music they listen too and what music magazines they buy, and if females buy more music magazines then males or if they spend more on magazines. In this survey their was 17 women who took this survey and only 3 men which makes it quite uneven.

Page 7: GENERAL SURVEY- ANALYSIS

Q6I asked the question of what age are the people who answered the magazine and I thought this was important because I need to see if the target audience of teenagers were the ones who answered it and the majority of them was and this reflects why they only bought a few magazines a month and how much money they spend on magazines because they are only a young age. So this is something I am going to consider when deciding the price and publication of my magazine.

Page 8: GENERAL SURVEY- ANALYSIS

Q7

I asked the survey takers what hobbies they take part in and I made this a multiple answer question so they could answer more than one answer. I wanted to see if their hobbies would have an influence in their music choices and what they enjoy listening to and what the purchase. A lot of the responses were that they compete in arts and this could be to do with music and dance.

Page 9: GENERAL SURVEY- ANALYSIS

The majority of people that answered the survey responded that they do not read music magazines and this could be because most of the people who answered the survey were women and the most of the people who responded were under 17’s so this could have an effect on them reading music magazines and because of the technologies I have found out they own this could be another reason why the don’t buy and read music magazines but in fact they read them online and if they want the gossip on music artists they could check social networking sites.

Q8

Page 10: GENERAL SURVEY- ANALYSIS

Q9

Only 7 people out of the 20 who answered the survey actually responded to this question. It gives me some ideas as to what people like to see featured in music magazines so these could possible be things I could include in my magazine to make it appealing and suitable for my target audience.

Page 11: GENERAL SURVEY- ANALYSIS

Q 10

I asked the question of what social networking sites they all use and Facebook is the most popular and then followed by Twitter. This could be the reason they don’t buy music magazines because they can just check social networking sites whenever they want and check up on the artists and this is more convenient for them because they do not have to pay for the app as these apps are all free on their smartphones as they have to go out and pay for a magazine. Also music magazines are only about specific artists every month or whenever they are published but on the social networking sites they can focus on whatever artist they want whenever it suits them.