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@futurethoughts
...the story of how social media makes young people
feel inadequate
GenFAIL #
2
Regular Social Networkers are
2
much less likely to feel like they are reaching their potential in life
56% of social media users feel
like they are not reaching
their full potential in life when just
of non-social networkers feel the same way 39%
3
We wish we were better at life in four main ways...
...in part because of the apparent visibility and volume of others users' success on
social media.
4
Of those who do
not feel like they
are reaching their
full
potential $$$
30%
25%
27%
18%
Seeking calmer
moods
Getting more
sleep
Having a
better body
Striving for career
success
The four ways we
wish we were better
5
Social Media has created
a culture of
comparison among young people today
6
But what we see on social media
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is not always the truth
1 men aged 25-34
wish they could be
more like the man the
describe on social media
as many of us project an
idealized version of ourselves
3 in
7
education
And it’s no surprise that when it comes to
feeling inadequate...
income or
whether you use
social media
has a greater effect than
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As a result of our
8
social media fuelled
culture of comparison
63% of Millennials feel
like they are not reaching
their potential
GenFAIL #
LONDON | NEW YORK | STOCKHOLM
[email protected] | @futurethoughts
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