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BRANDI RILEY
@BrandiJeter
KIMBERLEY CLAYTON BLAINE
@TheGoToMom
YOLONDA SPINKS
@yolospinks
Grow Your Influence with a Social Media Strategy and Plan
It All Starts With Community
BRANDI RILEY@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks
Give Your Community What They Want
BRANDI RILEY@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks
How to Connect With Your Community
BRANDI RILEY@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks
Plug-In Widgets for Share Buttons
BRANDI RILEY@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks
Tools to Spruce Up Your Imagery and Messaging
Moldiv
CANVA
Snapchat
BRANDI RILEY@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks
Engagement is Confirmation Your Media is Working
Three part ratio rule:
1. Share others work/topics of value2. Engage conversations3. Promotion of blog/self (20%)
BRANDI RILEY@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks
Be An Analytics Manager
Schedule and Measure your conversations, interaction, engagement, and shares through tools like:
Google AnalyticsPost PlannerBufferStats for Twitter and InstagramIconosquareSprout Social Bit.lyHootsuite
BRANDI RILEY@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks
Implementation
1. Block your Time2. Pull your content3. Choose your toolsBRANDI RILEY
@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks
Success Tools
Curated Content Feedly
Google AlertsKlout
Your Competitors
Scheduling
BufferHootsuite
Later (previously Latergramme)
BRANDI RILEY@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks
Success Tip
GET IT DONE!!!
#NoExcuses#BeIntentional#FailForward
#TrustTheProcess
BRANDI RILEY@BrandiJeter
KIMBERLEY CLAYTON BLAINE@TheGoToMom
YOLONDA SPINKS@yolospinks