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a picture is worth 1,000 words but on Instagram it’s also worth 1,000 “likes,” retweets, and shares!
Instagram is an imaged-based platform with …
300 million monthly active users
75 million daily active users
13% of the internet uses Instagram
http://expandedramblings.com/index.php/important-instagram-stats/
Most photos fall under two categories: beautiful imagery or
humor
Be consistent with your brand
The millennial generation loves strong visual content.
Treat your Instagram photos as high quality, but low posting volume.
9 Tips to Connect to Your Customers
Tip #1 Take photos of all aspects of your business.
•Special events
•Behind the scenes
•Customer pictures
Tip #2Tag your photos with a hashtag.
Use a hashtag with the location of your business
#Nj #NewJersey
Tip #3Tell a story with your photos.
Track the process of an event by publishing a photo every day
Tip #4Encourage customers to post
photos
Your customers become your publicists when they post images of
your business
.
Tip #5Share your photo on other social
media
Instagram gives you the option to share with other platforms when
uploading a photo
Tip #6Add text to your photos.
Write a ‘call to action’ or inspiring comment on your image
Tip #7Use the @mention.
Use the @mention to tag other Instagram users in your photo’s
caption (and in comments)
Tip #8Run an Instagram contest.
Ask your customers to tag photos of your business with a hashtag and
then select a winner
Tip #9NEWclickable links feature!
Take advantage of the new multi-photo carousel by creating four branded
images in sequence to swipe through
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Capitalize on the popularity
The technology of the platform and the ease of use makes this the perfect platform for visual storytelling.
Images are powerful and will sum up a brand moment in a few seconds - and makes a stronger, lasting impression.
Socialize with us!
www.logodesignguru.com
