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Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
Reseller Kit • Win Win Situation
Media Mosaic has specially designed this document for our Resellers to better understand the process and strategies followed by the Company and the overall structure of Reporting for the work done.
MosaicyoUcLient
WE PROMISE .......................... WE DELIVER !!
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
PART 1: MEDIA MOSAIC – COMPANY INTRODUCTION
PART 2: Why MEDIA MOSAIC – OUR QUALITY DRIVEN APPROACH
PART 3: WHOLESALE PRICE OF PACKAGES PROVIDED
PART 4: CLIENT LIST
PART 5: TESTIMONIALS
PART 6: CASE STUDIES
PART 7: FAQ’S
Reseller Kit • Win Win Situation
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
Reseller Kit • Win Win Situation
PART 1: MEDIA MOSAIC – COMPANY INTRODUCTION
Media Mosaic has a pRoven tRacK RecoRd:
Media Mosaic is a technically focused interactive agency providing integrated services platform for online marketing and advertising based on a portfolio approach. It is in the process of combining its existing service delivery strengths with a sophisticated tool set to provide comprehensive marketing solutions to the clients. We provide the best search engine marketing and positioning services to our customers across the globe with an unbelievably affordable price tag.
oUR speciaLties :
• Search Engine Optimization (SEO) • Pay Per Click Management (PPC) • Social Media Optimization (SMO) • Local Search Marketing • Link Popularity • Content Creation and Submission • Website designing and development services • Mobile Design / Mobile SEO• App Creation
MoRe aBoUt Us :
• An ISO 9001:2000 certified company • 120+ certified resources and growing • 10+ Years of Experience (founded on 10th Aug, 2003) • Clients Served – 5000+ Globally• Projects Executed – 9000+ (Web Dev, SEO & Content Writing)
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
The 3 Core interlocking marketing problems that any digital Marketer, worth his acumen, has to solve:
1) Business Awareness Problem (BAP)2) Prospect Engagement Problem (PEP)3) Product Differentiation Problem.( PDP).
BAP is how to popularize your existential presence, PEP is how to influence your interlocutor and PDP is how to get them to transect with you.
Why Us?
We are the first fully integrated ZMOT Agency, so you get more out of the money spent through ZMOT approach.You get to hire a 120+ people team at no fixed cost. You can leverage this to expand your business and billings. Then we provide white labeled full service portfolio which you can brand and resell. This might augment your service offerings to your clients
• We have a long experience in the trade. So have been there (all along) and done that.• We are professional and ethical with account management, reporting and keeping the
end customer happy.• The cost of the campaign comes down as we will give you lower cost solutions than your
local market.• Our teams are always up to date and we have a dedicated R&D facility. This will help you
to keep the client campaigns in sync with the latest in the market.• You get access to some very talented people who are certified in the area of online
marketing (Google, Yahoo).
What peopLe aRe saying aBoUt Us:
Originator of ZMOT Jim Licenski ( VP, US Sales, Google) has endorsed our approach :http://www.media-mosaic.com/blog/news/what-experts-are-saying-about-media-mosaic/
One of the special advisors from Google, Guy Kawasaki has something to say:http://www.media-mosaic.com/blog/news/what-experts-are-saying-about-media-mosaic/
PART 2: WHY MEDIA MOSAIC – OUR QUALITY DRIVEN APPROACH
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
ZMOT
We aRe the fiRst zMot agency
An African proverb goes thus: Every morning in Africa, a gazelle wakes up. It knows it must outrun the fastest lion or it will be killed. Every morning in Africa, a lion wakes up. It knows it must run faster than the slowest gazelle, or it will starve. The moral being it doesn’t matter whether you’re a lion or a gazelle – when the sun comes up, you’d better be running.
We at Media Mosaic help running businesses win their ZMOT (Zero Moment of Truth) bat-tles of survival Media Mosaic is Worlds First fully Integrated ZMOT (Zero Moment Of Truth) agency, specializing in creating unique campaigns, to help your clients WIN@ZMOT.
Media Mosaic’s vaLUe deveLopMent pLan
At Media Mosaic, we understand the criticality of content and search engine results. We
also understand the popularity, distribution and syndication channels for different Domains.
So, to counter anything in this game we have developed expertise in each important Social
Media and Digital Marketing segment prevailing today.
on page seosociaL Media ManageMent
content deveLopMent design & deveLopMent
Website Analysis
On-page Development
Social Media Activation
Seo Checks
Traffic Monitoring
Business understanding
Social media platform Understanding
Website popularity, Distribution & syndication
Experts in content hooks, news, humor, Contrary, attack & Resource
Ebook, whitepaper, business report,articles, blogs, press release
Website, micro site
Graphics
Videos
Infographics
Mobile website / App
Web application
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
STEP 1 Theme Determination
µ Using Keyword analysis based on client’s business model µ Competitor Analysis µ Keyword determination using Dartboard Keyword Strategy
(DKS)
STEP 2 On-page Factors Optimization
µ HTML Tags Optimization µ LSI based Title Tag , Meta Description Tag and Keyword
Tag Optimization µ Header Tags Optimization µ Alt Tag Optimization µ Existing Site Text Optimization µ Existing Site Images Optimization µ Site Map & 404 Error Page Optimization
STEP 3 Site Design Optimization
µ Home Page Optimization µ Directory Structure & URL Optimization µ Internal Navigation Optimization µ Directory Submissions µ Article Submissions
STEP 4 Technical Optimization
µ Code Review µ Responsive Web Design µ Website Load Time Optimization
STEP 5 Off-page Theme Implementation
µ Directory Submissions µ Article Submissions µ Press Release Submissions µ E-book Submissions µ Reciprocal Links Creation
step Wise seo activities
The below section explains our approach towards Search Engine Optimization. We use this approach to perform all the activities in a SEO campaign in a systematic manner. Briefly our activities can be described in following five steps.
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
PART 3: WHOLESALE PRICE FOR PACKAGES PROVIDED
services prices
1. seo package plan a - cost - Us $300/month
activity totaL Qty (6 Months)
on page optimization
Analysis (SWOT, Creative, Initial ZTPs Stats) 1
Keyword Research + URL Mapping 1
Tags (including Alt, H1, Anchor) 12
Basic Tech Fix (Canonical, GA, WB, XML, Nav, Anchor) 1
Advance Tech (Url re-writing, HTML, Schema, KML) 1
Local Map Listings (G,B,Y) 1
curation (Blog postings) 12
Monthly Reporting 6
text Based
Guest Blogs 6
Press Releases 1
Website Content 2
Rich text
Infographics 1
Digitization Yes
dissemination
Business Listings 10
Press Release Distribution 5
Rich Text Promotion (SBM) 10
Text Promotion (Blog, hub, PR, article) 5
Classified Submissions 10
social
Review Postings 5
Infographic/Image Distribution & Promotion 30
Earned Links 10
Social Promotion (including group promotion & network promotion) Yes
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
plan B - cost - Us $500/month
activity totaL Qty (6 Months)
on page optimization
Analysis (SWOT, Creative, Initial ZTPs Stats) 1
Keyword Research + URL Mapping 1
Tags (including Alt, H1, Anchor) 12
Basic Tech Fix (Canonical, GA, WB, XML, Nav, Anchor) 1
Advance Tech (Url re-writing, HTML, Schema, KML) 1
Local Map Listings (G,B,Y) 1
curation (Blog postings) 6
Monthly Reporting 6
text Based
Guest Blogs 10
Press Releases 1
Website Content 2
Rich text
Videos 1
Infographics 2
Digitization Yes
dissemination
Business Listings 15
Press Release Distribution 10
Rich Text Promotion (SBM) 10
Text Promotion (Blog, hub, PR, article) 10
Classified Submissions 10
social
Video Channel Creation/Distribution 5
Review Postings 5
Infographic/Image Distribution & Promotion 15
Earned Links 15
Social Promotion (including group promotion & network promotion) Yes
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
plan c - cost - Us $700/month
activity totaL Qty (6 Months)
on page optimization
Analysis (SWOT, Creative, Initial ZTPs Stats) 1
Keyword Research + URL Mapping 1
Tags (including Alt, H1, Anchor) 25
Basic Tech Fix (Canonical, GA, WB, XML, Nav, Anchor) 1
Advance Tech (Url re-writing, HTML, Schema, KML) 1
Local Map Listings (G,B,Y) 1
Monthly Reporting 6
text Based
Guest Blogs 25
Press Releases 3
Website Content 5
Rich text
Videos 1
Infographics 3
Digitization Yes
dissemination
Business Listings 20
Press Release Distribution 15
Rich Text Promotion (SBM) 15
Text Promotion (Blog, hub, PR, article) 15
Classified Submissions 5
social
Video Channel Creation/Distribution 5
Review Postings 8
Infographic/Image Distribution & Promotion 20
Earned Links 25
Social Promotion (including group promotion & network promotion) Yes
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
3. infogRaphic pacKage
activity Basic silver gold
Initial Concept 1 2 3
Content Creation No Revision 1 Revision 2 Revisions
Designing the Concept 1 Tweak 1 Revision 2 Revisions
Use of Stock Images
PDF for Document Sharing
Email Support
Phone Support, Live Support
100% Copyright
100% Original
price in Usd $150 $250 $350
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
4. design & development packages
static dynamic e commerce add-ons...
Home Page Design Home Page Design Home Page Design Slide Show Management
Home Page Static
Banner
Home Page Static
Banner
Home Page Static
Banner
News Management
Contact us Page Dynamic banner with
Slides
Dynamic banner with
Slides
Forums
Internal Pages (6) Internal Pages (15) Internal Pages (20) Shipping
Social Networking Links Contact Us Page Contact Us Page Online Shopping
Site Setup on Server Social Networking Links Social Networking Links Newsletter Subscription
Site Setup on Server Site Setup on Server Blog Page Creation
Image Management Image Management Glossary
Video Management Video Management RSS Feed
Gallery Management
Product Management
Category Management
Shopping Cart
Payment Gateway
Usd $435 Usd $685 Usd $975 and more >>
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
5. ppc package
Pay Per Click First Month: At 15% of pay per click spend (Set up charges included) Next month onwards : 10% of the Google spending
Search Engine Optimization At 10 USD per hour
Web Design At 10 USD per hour
Web Development At 12 USD per hour
6. ebook/Whitepaper packages
activity Basic Monthly package silver Monthly package gold Monthly package
Ebook Creation 1 2 2
White Paper creation 1 2 4
Topics Required
Designing 1 Design 2 Designs 3 Designs
Words Limit 1500 5000 8000
Email Support
Phone Support, Live Support
100% Copyright
100% Original
Price In USD/month $325 $550 $800
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
7. Business analysis package
activity Basic Monthly package silver Monthly package gold Monthly package
Business Analysis Report Creation
1 1 1
Designing 1 Design 2 Designs 3 Designs
Words Limit 1500 5000 8000
Email Support
Phone Support, Live Support
100% Copyright
100% Original
price in Usd/month $150 $300 $550
8. Blog post/article creation packages
activity Basic Monthly package silver Monthly package gold Monthly package
Article Creation 10 50 100
Blog Posts 10 50 100
Blog Posts Word Limit 50 50 50
Article Words Limit 500 500 500
Email Support
Phone Support, Live Support
100% Copyright
100% Original
price in Usd $160 $800 $1500
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
9. press Release creation package
activity Basic Monthly package silver Monthly package gold Monthly package
Press Release Creation 5 20 40
Word Limit 500 500 500
Topics Required by you
Email Support
Phone Support, Live Support
100% Copyright
100% Original
price in Usd/month $160 $800 $1500
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
10. video creation package
video ceation-1 (45-60 seconds)
Animation [ Logo/Text/motion graphics ].General Background Sound/Music.Video Format - mp4/mov/flv/avi/wmv.HD Quality Video. Logo-style watermark for better brand recallEmail Support. Phone Support, Live Support.
$300
video ceation-2 (90-120 seconds)
Animation [ Logo/Text/motion graphics ].General Background Sound/Music.Video Format - mp4/mov/flv/avi/wmv.HD Quality Video. Logo-style watermark for better brand recallEmail Support. Phone Support, Live Support.
$550
video ceation-3 (150-180 seconds)
3D text Sequence Animation [ Logo/Text/motion graphics ]General Background Sound/Music.Video Format - mp4/mov/flv/avi/wmv.HD Quality Video. Logo-style watermark for better brand recallEmail Support. Phone Support, Live Support.
$800
video ceation-4 (210-240 seconds)
3D text SequenceAnimation [ Logo/Text/motion graphics ]General Background Sound/Music.Video Format - mp4/mov/flv/avi/wmv.HD Quality Video.Logo-style watermark for better brand recallEmail Support.Phone Support, Live Support.
$1000
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
PART 4: Our Clients
Working with agencies
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
some other clients
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
Client Testimonials
THE WEBSITE IS ABSOLUTELY FAB ! I am very pleased with the website and thank you very much for your
hard work. You have done Brilliant! You area a star !!
- vitalia Kolesnikova
I want to say what REALLY REALLY GOOD work . I see so far!! It is looking REALLY REALLY GOOOOD.
- silvia
Thank you very much for the quick turn-around time. I did a brief preview of the files and they look great !
- andrea depompei
The design is what I call the “wow” factor.
- ted tckarz
We are very pleased with the www.accentmultilingual.com site you built for us.
- chris Blin
Great work for you and your team. The site is nearly done and it is nice work!
- allen West
The site is coming along nicely. I am Pleased.
- Jeff Kostic
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
PART 6: CASE STUDIES
seo case stUdy 1
domain in industry: it computer consulting
Keyword 1: It consulting New YorkKeyword 2: database consulting NYCKeyword 3: Database Development New York
achievements:
µ Achieved Top 1 rankings for 22 keywords within 3 months. µ Achieved Top 1 rankings for 18 keywords in Yahoo.com µ Achieved Top 1 rankings in MSN.com for 19 keywords.
seo case stUdy 2
domain in industry: Rental apartments
Keyword 1: paris apartmentsKeyword 2: paris apartments for rentKeyword 3: luxury paris apartments
achievements:
µ Achieved rankings for client within 45 days of basic SEO. µ Many keywords have jumped 50-60 ranks higher within 30 days.
seo case stUdy 3
domain in industry: financial services
Keyword 1: guaranteed bad credit personal loansKeyword 2: guaranteed bad credit loan Keyword 3: personal loans after bankruptcy
achievements:
µ Were able to get penalty removed from site. µ 34 keywords have started ranking in Google in the first 10 pages within 30 days from a ‘not in 1000 position’.
seo case stUdy 4 domain in industry: commercial goods
Keyword 1: Hair loss products for balding menKeyword 2: Hair Loss Prevention ProductKeyword 3: Hair Growth Products for men
achievements:
µ Achieved rankings for client within 60 days of basic SEO µ Many keywords have jumped 100-80 ranks higher within 30 days
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
PART 7: FAQS
Q1. how does Media Mosaic design products for success in vertical markets?
No two internet marketing campaigns are alike. Similarly business promotion in any two verticals is not similar.
To surmount this challenge, we adopt a very flexible approach:
1. We have devised some platter packages. These have been devised based on our experience of 1000s of campaigns. These
packages take broad averages of activities and work on those.
2. We have a full blown R&D and consulting unit. If the campaigns are typical we first start with research reports and typically
client consulting. This helps ensure us to bring us and the client on the same page. It is then, once the objectives are clearly
identified and road map laid out that the service delivery start.
Q2. Can Reseller create his own product offerings and Media Mosaic provides pricing for those?
Yes you can create your own product offering and we can provide you the pricing based on the number of man hours re-
quired.
Q3. Whether Media Mosaic can provide initial tech assessment prior to me delivering a proposal to my clients?
Yes, Media Mosaic will be happy to provide you with a complete Site Analysis along with the technical assessments prior to
you delivering the proposals to your clients. This can be charged at per hour rate fixed beforehand.
Q4. how does Media Mosaic do the account Management?
Our teams are organized with Business Managers leading the services units and then followed by team leads and account
managers.
Media Mosaic provides a Dedicated Account Manager that is the single point of contact with the customers and communi-
cates on daily basis with the client to update him the regular activities.
Team Leads and Business Managers typically help in interdepartmental coordination (for we have 3-5 teams carrying on vari-
ous activities for any campaign) and pitch in with clients on a need basis.
Q5. how does Media Mosaic report on campaigns?
We create Login and passwords for our clients and send them email alerts after uploading the reports on the client portal
http://www.mosaic-extranet.com/default.aspx.
If need be the reports can be sent through mails as well. The typical reporting frequency is once a month for rankings/cam-
paign performance for SEO activities and weekly for PPC activities.
Display ad services are reported weekly as well. Link Building Campaigns are reported on completion.
Media Mosaic, NSEZ, SDF - E9 & E10, Noida Phase II © Mosaic Services copyright 2015
Media MosaicA ZMOT AgencyE-9-10, NSEZ, NoidaU.P, India- 201301
call @ +91-120-4626508
email @ [email protected]
visit us @ www.media-mosaic.com