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Where are we?
What is the magic Formula?
People TechnologyProcess
Engaged KnowledgeSharing Communities
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The of community building
EngagingPeople
Identify People
• Identify 2 groups• Key members • Sample of wider audience
• Personal introduction• Research people •Why their knowledge is important
• Describe community as:• Community of Experts• Community of Practice•Network of Knowledge
Interview
• Interview a small group • 10-15 people
• Ask their opinions •What key topics do you spend most time discussing?•What discussions or content would get you participating?
• Share the draft objectives
• Listen and build real relationships
Survey
• Simple and Easy
• Maximum of 10 questions
• Survey Monkey•What is your biggest challenge?•Where do you go to find knowledge?•How long do you spend trying to solve your challenges?
Charter
• Collate feedback
• Define the purpose of the community (and value created)
• Include common objectives, deliverables and milestones
Introductions
• Make personal introductions:•Welcome on platform• Kick off community call• Face to face event
• Invite members to describe what elements of the community interests them most
Something to learn,
something to share
• Identify 2 most influential members to start
• Ask them to share with the group 2 things:
1. Something they are really proud of, a project, product
2. Something they need help on
Objectives
• Ask members to build community goals into their annual personal objectives
• Examples include:• Before starting anything new, can the community help?• Answer community questions within 24 hours• Publicly thank another member within community for help solving a challenge
Collaborate
• Connect common challenges
• Agree to work on shared knowledge assets
• Create a ‘safe’ environment
Communicate
• Celebrate progress made
• Recognize both individuals and groups
• Make it personable
• Identify stakeholder groups• Leader – elevator pitch• Groups – newsletter• New Employees - training
Mentor
• Connect with a new community leader
• Invite them to observe your community engagement
• Coach them on engaging people
EngagingPeople
Build your internal communities like
the CHRISTMAS LECTURES® and
focus on your people to build strong engaged
communities
So remember……
