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Social Media Roadmap - Maplecode - Proposal by QPI Square.
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Why go social ?
Social Media is an amazing space; if you have a clear idea of what brings people together, what people love to share and where you want them to go and how to get them there.
What brings people together: common pain, common solutions, sense of shared traits, common purpose.
What people love to share: beautiful images, quotes, human faces, funny text / images / stories, powerful statements by celebrities, offers and discounts.
Where do you want them to go: always take them to a place that solves their problem, sales page, video page.
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What is to be done
1. Social media encompasses countless websites and platforms. Maplecode will be best served by participating in the top three platforms: Facebook, Twitter and LinkedIn
2. Maplecode already has a wealth of resources that can easily be repurposed for use on social media sites.
3. Identify an interest pool which relates to Maplecode and its target audience. Use this pool as the subject matter of frequent updates on your walls.
4. Interlinking content between its various social media accounts, Maplecode will be able to greatly broaden the impact of its resources and generate the best possible exposure for minimal effort.
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Maplecode’s SocialMedia Platform
Ongoing social campaign with identified interest pool
Attract and build a fan pool
1 2
Grow and reach untappedaudience with social sharing
3
Need a job
Have positions
to fill
Knows someone
who needs a job
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TheRoadmap
Action item Owner Time gap
Agreement sign-off QPI & Maplecode -
Contents Handover - logos & other creative's ( For requirements refer page # 9)
Maplecode -
Creative and story board sign off ( Refer Story board plan in pages #3 to #8
QPI & Maplecode -
Setup Social media pages on Facebook, Twitter and Linked QPI 48 Hours after previous action item
Start posts on Facebook and twitter (Planned in storyboards)(5 posts a day)
QPI 24 hours after previous action item
Facebook Landing page setup, With option to capture visitors data. QPI 48 hours after Social media page setup
… that’s it, our setup is complete..
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Maplecode social media storyboard
items
Item #2About
Maplecode
(Sourced from Website)
Item #3Tips for a
great interview
Item #4 Market News
Item #5 Featured Client
of the day
Item #1
Daily Morning greeting Maplecode
Social Media Storyboard
items
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SampleMorning Greeting!
Daily 1 Post
Repeated after 30 days
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SampleAbout Maplecode posts
Daily 1 Post
Repeated after 30 days
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SampleInterview Tips
Daily 1 Post
Repeated after 30 days
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SampleMarket News
Daily 1 Post
Repeated after 30 days
Enclosed with client branding prints and logos
Enclosed with client branding prints and logos
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SampleFeatured Client
Daily 1 Post
Repeated after 30 days
#tags with all posts
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slidesContents requirements
1. Access to existing company social media pages.2. Client Logo and branding creative's3. Featured project pictures 4. Event pictures5. Site pictures of upcoming projects6. All previously created broachers / posters / banners7. Photo shots done for ad work8. Video works.
9. …and any other contents you believe your fans will be interested in
Have any questions? Please feel free to call or write @