Social MediaFor A Networking Group

What’s The Point?

1. Promote the group to get more members

2. Use the power of the group network to promote each other

How Can Social Media Help ?

How Do You Currently Get Members? - Word of Mouth - Member Invitations

Who Should TBA Be Targeting?

What’s Great About The Business Association?

1. Relaxed2. Lunchtime – not silly o’clock3. Good food and lovely venue4. Passionate people5. Interesting speakers6. Nice format – no 60s pitch7. No pressure to refer8. No closed shop

How Do Those Ideal Prospects Find You?

TBA The Business Association Networking in Basildon Networking lunches in Basildon

Let Google play matchmaker

What About People Who Are Not Searching On Google?

Members Need To Spread The Word!

Use The Power Of 21st Century Tools

LINKEDIN

Share on Social Media

Share on Social Media

• real time images/videos of people having a good time – get permission!

• notifications of next lunches and who is speaking

• news about great deals done

• retrospective website blog posts about events and lunches – who the guest speaker was, etc etc

• blog posts from other members

Link back to the website IN THE RIGHT PLACE is crucial!

Want to be part of this great group? LINK to the sign up page on TBA website so they can book their place

Like, comment and share these so YOUR networks can see what is on offer

Use The Power Of The TBA Network To Reach Your Target Customers

Who Do You Want To Do Business With?

Could you use LinkedIn to issue an invitation to the next TBA lunch? Get that person here to chat rather than cold calling

• Step 1 - Is anyone in the group connected with them on LinkedIn, Twitter or Facebook?

• Step 2 - Get that person to invite your prospect

• Step 3 – Get that person to introduce you

• OR

• Step 4 - Connect on LinkedIn yourself

• Step 5 - When they accept, thank them and invite them to the next lunch (you could even pay)

How To Connect On LinkedIn

How To Connect On LinkedIn 2

How To Get Introduced On LinkedIn

How To Get Introduced On LinkedIn

The TBA Website Sells The Networking AND Promotes The

Members

• Blog posts about our businesses on the TBA website

• Share on individual/company social media profiles

• Members need to like, comment and share these posts so their own networks can see them

Review Other Members On LinkedIn

Review Other Members On Google

Review Other Members On Facebook

"most small business sales are actually made on the 7th, 8th or 9th contact

most business owners give up on the 2nd, 3rd or 4th“

Need Some Help?

1-2-1 Training Consultation – Special Discount for TBA MembersNormally £199+VAT.

£179+VAT

Call 01702 476517

01702 476517http://www.lollipoplocal.co.uk/social-media-blog