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How To Monetize Your BlogWith Print on Demand
Peter and Betsy Wuebkerwww.PassingThru.Com
Our Business Revenue Structure• Diverse• Active• Passive
Why make a Business Plan?Monetization works better with an organized plan!
• Fragmented tactics
• Provides structure
• You’re a creative
Good News!Your business plan doesn’t need to be complex!
• Key functions• Basic outline
Business Plan ComponentsWe’re giving you the templates!
• Pro forma projection spreadsheet
• Simple outline document
What is a print on demand company?Why would I want to work with a POD?
• No start up costs• No inventory costs• Retail details handled for you
• Make money in your sleep
• Do the work once and move on – passive income• Work from anywhere in the world
• Original source of designs – product development• Considerable computer experience – working with images• Established online presence - promotional• Travel related products – niche marketing
You have advantages most others do not
Types of PODs
• Money driven – pay to play . . . TeeSpring, CafePress
• Art driven – primary emphasis is framed art . . . Society6• Designer driven – Easy to use and create . . .RedBubble
Advantages
• Simple to create products• Three ways to make money: royalty, affiliation, volume bonus• Easy to affiliate individual products or groups of products• Strong market place• Multiple free stores*• Active user forum• Customer Personalization
Advantages
• Use your photographyOpportunities to earn royalties
Opportunities to earn royalties
• Public domain images and designs• Your personal artwork
Opportunities to earn royalties• Travel related products
• Your Zazzle store• Your Blog – Plug In
Promote
• Stand Alone Web Site• Your social media – Auto marketing• Email signature
You’ve done the work, now expand your reach
http://bit.ly/PassingThru-TBEX• These slides• Revenue Projection Spreadsheet• Business Plan Template• List of Top PODs With Links• eBook: How2 Get Started on Zazzle• Zazzle Plug In For Wordpress
http://bit.ly/PassingThru-TBEX
Questions?