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How you can grow your funeral home or cemetery's Facebook Page on Facebook using a proven, 3-step strategy. Follow these steps and conquer your market on Facebook, before your competition does.
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• Why Facebook?• Funnel Strategy• Grow your audience• Engage to build loyalty and reach• Target Your Messaging• Your Secret Marketing Weapon• Automate• Questions
#GamePlan
100+ United States Patents
Digital Marketing Softwarefor Funeral Homes &
Cemeteries
EvolveYourMarketing
Digital Marketing Funnel
1. Grow
2. Engage
3. Target
your audience
your fans
your messaging
4. Convert your leads
Digital Marketing Funnel
1. Grow
2. Engage
3. Target
your audience
your fans
your messaging
4. Convert your leads
Facebook Ads
Facebook Ads - Get Started
Add Graphics
Add Your Copy
Target Your Audience
Campaign Name and Budget
Watch Results Closely
Digital Marketing Funnel
1. Grow
2. Engage
3. Target
your audience
your fans
your messaging
4. Convert your leads
Digital Marketing Funnel
1. Grow
2. Engage
3. Target
your audience
your fans
your messaging
4. Convert your leads
Audience
Targeting
Budget
Reach
BOOST Your Post
20% Text Rule
https://www.facebook.com/ads/tools/text_overlay
0%
16%
32%
Digital Marketing Funnel
1. Grow
2. Engage
3. Target
your audience
your fans
your messaging
4. Convert your leads
Move down the funnel
Informational Guide or eBook
Webinar
Service Discounts
Promotional Giveaways
T-shirts, Calendars and more!
Sweeten the Pot
Sweeten the Pot
Trigger
Thanks & intro
Week 2 Benefits & testimonials
Week 1 Education
Week 3 Next steps & CTAPromotionWeek 4
Drip Marketing
Responsive Design
• Evolve your marketing• Use a 4-stage funnel strategy
1. Grow your audience2. Engage your fans3. Target your messaging4. Convert your leads
• Automate• Increase your revenue• Workshop tomorrow!
Conclusions
