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Shhh. Listen closely and I'll tell you a secret.
Citation preview
You can’t MAKE viral content
The Only Secret You
Need to Know About
Making Viral
Content
Barbara B. Nixon
You can’t MAKE viral content You can’t
makeviral
content
You can only make content that goes viral.
You can only make content that goes viral.
But HOW? But how?
Promote in multiple places online.
PROMOTE IN MULTIPLE PLACES
Promote many times, and at different times of the day.
PROMOTE MANY TIMES &
AT DIFFERENT TIMES
It has relevant keywords in the headline/title/filename/tags that people may be searching for at a certain point in time.
USE RELEVANT KEYWORDS
You’ve directly asked others to share it, and they have.
SPECIFICALLY ASK OTHERS TO
You’ve linked from other popular content of yours to the new content.
LINK FROM OTHERPOPULAR CONTENT OF YOURS
Be funny.
BE FUNNY
Someone famous (or at least “Internet famous”) shares your content.
GET YOUR CONTENT SHARED BY SOMEONE “INTERNET-
FAMOUS”
Get lucky.
GET LUCKY