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This the powerpoint for the afternoon session of the Communication Workshop for the Episcopal Diocese of West Missouri, Oct. 26, 2013, at the Northwest Center, in Liberty, Mo.
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MAKE A PLANSocial Media Workshop
for Church CommunicatorsThe Episcopal Diocese of West Missouri
Make a plan• Divide the task by the church year• Create a calendar of social media messages• Read, watch, learn• Steal ideas and make them your own (God will understand)• Update regularly – even if you’re just sharing• It’s a conversation, not a marketing campaign
Writing for social media• Keep it short• Conversational• Use ‘you’ a lot• Write for “the nod”• Call to action• Ellicit feelings• Speak Human Being• Tell stories• Arouse• Teach• Entertain
Creating engaging posts• Have photos, videos, links• Ask questions
• Fill in the blanks• Like or Comment• Caption contests
Twitter chat rooms
Motivational Quotes/Funny Sayings
And when all else fails…..