PARTNERSHIP OVERVIEW

WE AREProfessional sail racing team representing Australia

Made of Olympic and world champions who know how to win

Venice, Italy

MALCOLM PAGE DOUBLE OLYMPIC GOLD MEDALIST, MULTIPLE WORLD AND NATIONAL CHAMPIONSHIPS

ANGELA SETECASSE OLYMPIC REPRESENTATIVE AND NATIONAL CHAMPION

MICHAEL LEIGH DOUBLE OLYMPIC REPRESENTATIVE, WORLD AND NATIONAL CHAMPION

JOSHUA CHANT MULTIPLE NATIONAL CHAMPIONSHIPS AND WORLD CHAMPIONSHIP PODIUM FINISH

OUR TEAM

WE RACE

High performance 'extreme 40' class of boat

In a technically and physically demanding boat, that rewards teamwork

As one of 12 teams in the Extreme Sailing Series

Nice, France

Source: IFM/SMS and Performance Research Surveys

Aged between 25-55Highly driven group of people

High income earnersAffluent with money to spend and like to travel

Positive towards sponsorshipsLikely to buy from brands associated with the sport

Passionate about the sportParticipate more in their sport than other fans of other sports

Above average media consumersWill follow from beginning to end, consuming across all types of media on multiple devices

OUR FANS

Figures for Australia and New Zealand are for annual participants.

GLOBALSAILING FANS

China31.8M

Australia71,000

France5.4M

UK/ Ireland3.1M

Russia5.0M

New Zealand149,600

Italy5.8M

Spain3.6M

India3.6M

Germany3.3M

USA6.2M

Poland2.8M

THE EXTREME SAILING SERIES

Singapore

THE LOCATIONS

Each year racing spans the globe,

MuscatOman

QingdaoChina

SydneyAustralia

Singapore

IstanbulTurkey

NiceFrance

CardiffUK

St. PetersburgRussia

right in the heart of these iconic cities:

RACE FORMAT

Stadium sailing format, providing real, easy to understand and engaging entertainment for live spectators.

Cardiff, UK

GLOBALMEDIA

Source: All stats are for 2013 only and are independently evaluated by Havas Media Group.

€35.1m in independently evaluated media value for the series in 2013

54 international TV networks broadcastthe series into over 500 million households

5,807 hrs of live streamed coverage viewed online by 105,000 cumulative viewers

1.9m Youtube views of ESS channel to date

325,250 live spectators across 8 acts

4,249 online articles, across mainstream and sailing media, plus 809 print.

THE EXTREMECLUB

Award winning hospitality, with the best view of the racing

The ‘Extreme Club’ Lounge is setup exclusively for VIPs with chef catered breakfast, lunch and afternoon tea

Relax and enjoy the racing in comfort when not taking exclusive behind-the-scenes tours and experiencing the money can’t buy guest sailor experience

3,270 VIP guests were entertained in 2013.

Source: All stats are for 2013 only and are independently evaluated by Havas Media Group.

THE ULTIMATE EXPERIENCEGive a client the greatest sporting experience as a guest sailor

VIP guests RACE on board the boat with the team and take part in morning training sessions

No experience necessary, we'll show you the ropes!

1,034 guest sailors have joined teams in 2013

This is Formula 1 on the sea and the only way you can experience being part of a word class team as they compete

No more watching from the sidelineSource: All stats are for 2013 only and are independently evaluated by Havas Media Group.

“

“

To get some sense of what it feels like to race this catamaran, imagine being strapped to the bonnet of Jenson Button’s car in a mad free for all against the best rally drivers in the world. And most of the time you are only on two wheels!

Tarquin Cooper – Daily Telegraph

GUEST SAILORS

BRAND iShares

GOAL Increased B2B Networking

LEVEL Series Title sponsors

RESULTS93% of iShares clients agreed that this was one of their top three events.79% said they would likely increase their usage of iShares.

SPONSORSHIP CASE STUDY

BRAND Edox Swiss watches

GOAL Product showcase & direct marketing

LEVEL Title sponsors

RESULTSA three-year deal commenced in 2013, allowing Edox to demonstrate at every race their expertise in timekeeping

SPONSORSHIP CASE STUDY

WE ARE LOOKING FOR TEAM SPONSORSWho can take advantage of an excellent hospitality and guest experience

A partner who can leverage from the global media exposure

A brand looking for long term relationship and strong ROI

One that prefers bespoke objective-matching packages created for them

WE ARE LOOKING FOR TEAM SPONSORS

Branded sailing game and content for online and live fan engagement

Advertise during live broadcast using images of branded x40 and team

Network with VIP’s and businesses for improved client relations and sales

Showcase some of your brand’s products to the public in the race village

Some ideas on how your brand could be involved:

HOW WE CAN HELP YOUR BRAND

Team building Client/ Staff reward

Global media exposure

B2B Networking

Hospitality

Social media engagement

Product showcase

Database generation

Content creation

Olympian product endorsement

Significant return can be achieved on these objectives:

33SR SAMPLE BENEFITS LIST

Boston, USA

33SR SAMPLE BENEFITS LIST

Boston, USA

sail@33southracing.com

+61 414962740

STEP ONBOARD with 33SR

today!

To access this comprehensive benefits list and to start your journey of success with 33SR, contact 33SR manager Joshua Chant today:

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