Name : Rohit kumarRoll : G06136

What made me to Start This Business…??

• Just to do something different !

• Creative ideas that would fetch results !

• Analyzed that buying race bikes are expensive and people cannot afford it.

• Could sell the Imported spare parts

www.xtreme-creations.com

VISION

To become the most preferred and trusted company for their products and services that enhances the experience and feel of driving….

MISSION

• To Provide best Quality of service

• Entire work done as per customer needs

• Determine what kinds of Upgrades are Possible.

• Provide best Possible affordable rates.

Location

Organizational structure

Supervisor

Service team Maintenance

AccountantDesigner

Owner

COMPETITORS

• KBW Customizers

• Gabriel Motorcycles

• Donkiz Moto

• Dream Riders

COMPETITIVE ADVANTAGES

• International bike components

• Use of modernized equipment's

• Multiple services

• Exclusive designers

• Documented warranty

Strengths

Threats

Weakness

Opportunities

Youngster’s increasing demand

Less number of competitors

Modernized bikes from bike companies

Legal issues

Stolen bikes

Unsatisfied customers

Unavailability of required partsFast delivery

Satisfied customers

Genuine international products

Warranted works

MARKET ANALYSIS

• Market Research• Promotion• Target Customers• Distribution• Quality

MARKET RESEARCH

• Meeting with existing shop owners.

• Peoples opinion.

• Online surveys on social networking sites

• Expert suggestions.

PROMOTION

• Through newspaper Advertisement

• Pamphlets

• Promotion at public places.

• Mouth Publicity

• Social networking sites.

TARGET CUSTOMERS

• Teenagers are the ones who are passionate about modified Bikes.

• College Students- Main customers.

• Preferred by 18 – 22 years old people mostly.

• The second category is 22-30 years old.

DISTRIBUTION

Static Distribution

Customers needs to come to showroom and get the work done according to their requirement…

QUALITY

• Well assured quality by using products that are available in international market

• Services will be having 3-6 months warranty.

• Experienced and skilled mechanics

FINANCIAL ANALYSIS

• Startup Cost• Fixed Cost• Variable Cost• Breakeven Analysis

PARTICULARS COST/-

Deposit Rs.6,00,000/-

Machine Rs.15,00,000/-

REGISTRATION & License Rs.1,50,800/-

Interior works Rs.6,00,000/-

Advertisement & Promotion Rs.15,00,000/-

Others Rs.7,00,000/-

Total Rs.44,80,800/-

Start Up Cost

Particulars Cost.

RENT Rs.60,000/-

ELECTRICITY Rs.15,000/-

SALARY Rs.1,20,000/-

MAINTENANCE COST Rs.30,000/-

INSURANCE& TAX Rs.25,000/-

ADVERTISEMENT 1,50,000

WATER SUPPLY Rs.7000/-

Total Rs.4,07,000/-

Fixed Cost

Particulars Cost.

FREE SERVICES Rs.6,000/-

Paint Rs.50,000/-

PROMOTIONAL EVENTS Rs.80,000/-

Parts & Accessories Rs.5,50,000/-

Lubricants and miscellaneous 10,000

Tools and tackles 12,000

Total Rs.7,08,000 /-

Variable Cost

Description Cost

Fixed cost Rs 4,07,000

Variable cost Rs. 7,08,000

Total Cost Rs. 11,15,000

Financial summary

• Small scale works – 300Nos 100 Rs each Rs 30,000

• Water Servicing – 60Nos 100 Rs eachRs 60,000

• Basic Modification – 120Nos 1000 Rs each Rs 1,20,000

• Painting Works - 30Nos 5000 Rs eachRs 1,50,000

• Advanced Modification – 15Nos 50,000 Rs each Rs 7,50,000

• Total Alteration – 2Nos 2,00,000 Rs each Rs 4,00,000

TOTAL NO.- 527TOTAL COST – Rs 14,56,000

ASSUMPTIONS MADE

BREAK EVEN ANALYSIS

SELLING PRICE/UNIT- Rs 2763VARIABLE COST/UNIT- Rs 1344

G.P/UNIT=SP/U –VC/U = 1419 BEP= FC/(GP/U) = 280Nos.

Funding

• Self

• IDBI BANK

ROAD LOOKS WEIRD WITHOUT BIKES