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Connecting College SportsTMFan Devotion. Daily. For Life.

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For over 190 million Americans, A significant part of what defines us is our COLLEGE TEAM.

Our teams are like our children. We don’t love them because they are good,

we love them because they are OURS.

We idolize the players, chant in the stadiums, pontificate about the game and congregate with our fellow fans.

For some of us, COLLEGE SPORTS IS OUR RELIGION.

College Nation Sports is where we worship.

What Defines Us?

Why College Nation Sports (CNS)CNS activates, enhances, elevates and maximizes college sports lives:

• by enabling fans to study and exercise their devotion;

• by connecting fans in a meaningful way to their favorite sports figures (teams, coaches, players, etc.);

• by enabling fans to easily find, connect to and interact with their common fan base both online and offline;

• by curating and delivering the most highly engaging and relevant content, sharing unique perspectives not offered anywhere else;

• by providing tools to create interaction amongst fans;

• by supporting and enhancing the fan’s lifestyle.

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CNS does this through its innovative social lifestyle application that delivers college sports content and fosters social engagement between the fans and the content itself.

Why College Fans?

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53

Men/Women190+ Million Active Fans

80M $75k+

42M $100k+

Income

90% on SM

75% Active

Social Media

9% 31% 37% 53%

MLB NBA NASCAR NHL

College fans are more likely to buy from advertisers

• College sports fans are the most avid of any sports demographic in North America. • Value can be created through sponsorships, advertisements and social commerce.

There is nothing quite like college sports.

Fan Devotion

- Fans Think about their teams constantly. Cognitive science studies have revealed that information and thinking release dopamine in the same way as exercise. As a result, fans crave more information and more information to satisfy their fix

- Fans Feel – an empathetic user experience design pulls at the emotive relationship between the fan and their team and other fans resulting in a feeling of belonging to something bigger than themselves.

- Fans Do– when fans think about and feel close to their team they will DO what is asked. The “do” is transferable beyond information and connectivity, it can be transferred to action.

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Today: Disconnected Fans, Content & Advertisers

Advertisers Fans

Content

Teams

Fans consume content, have

little engagement and produce little

content

Advertisers use indirect channels

to reach fans

Connecting College Fans

Our world is more connected than ever, through web traffic via desktop browsers and, increasingly, through mobile devices.

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Opportunity Solution – College Nation• To date, there are no platforms connecting

college fans.

• There is no affordable or effective way to market and sell exclusively to college fans.

• Connects fans of college sports to information & relationships that encourage, enhance and elevate their college sports lifestyles.

• Connects college fans, content producers, advertisers and merchandisers in a new and innovative way.

College Nation Solution

Advertisers

Fans

Content

TeamsCNS connectsFans, Content, &

Advertisers around their

shared affinity for a TEAM

All college sports start with the teams

CNS offers Big Media producers, curated content owners, fans and other users a platform to post and

connect with content

With CNS, fans have a platform to connect with other fans, content

and advertisers

CNS is monetized by offering the first efficient platform for local,

regional & national advertisers to connect with college fans

Competitive Landscape

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Social Engagement

Content

+

+

-

-Independent

BloggersUniversity

Press

Local Press

While some content producers have significant content and some engage users,

no site offers both high levels of engagement and high volumes of content.

User Acquisition

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Organic• Content strategy drives consumer interest.• Technology supports organic growth – fans, content producers and local

advertisers invited to “share” with others within their social footprint beyond the CNS app.

• During beta, acquired 320k users in 4 months – largely organic with some targeted promotion within Facebook. 6.7 cents per user.

• 25% of gross revenue during first 2 years invested directly into user acquisition campaigns.

• Initiate campaigns with big brands that facilitate user acquisition.• Strategic relationships – Discussions with Fanatics on being an exclusive apparel

sponsor and potentially acquiring naming rights. They have an existing database of over 100M sports fans.

Non-Organic

HUGE Market Opportunity

LOCAL BUSINESSES

College Nation enables advertisers to directly engage college sports fans.

BIG BRANDSLooking for new and innovative digital advertising opportunities. Collecting “big data” and identifying ‘influencers’ are key strategies.

28M local small/medium businesses in US>50% budget monthly for advertising Average $400/month on ad spend~$6B market

Digital ad spending to surpass TV spending in 2016

Demand Generation

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Through intelligent and branded association with a fans devotion to their team, sports, and members, demand is generated in various ways:

• There is an event that triggers a need, in a certain period of time (e.g. game day, March Madness, socialization);

• There is a desire to associate with businesses and brands that “get” the fan’s devotion and lifestyle.

Demand generation is the number one value add local businesses and big brands get from the CNS platform

The Offer – Local Businesses$199 Campus Deals

• Promote exclusive deals to members, track promotional success, schedule events, drive more business more often and offer group rates to local fans.

$199 Campus Game Day• Wish you knew who was coming to town on game day? Now you can know and market your business to them for

that specific day. Promote game day events, merchandise and experiences through Campus Game Day. • Provides location based services for consumers to find you even if you don’t have a store front. Perfect for all kinds of

sellers of game day merchandise.

$299 Road Trip • Looking to attract fans of sports teams from all over the country to your business or store? Road Trip allows fans of

any team to find you and connect with other fans of their team who can use your products or services to support their lifestyle. Whether game day gear, a place to watch the game with other friends or places to stay and eat when road tripping to a game, fans from out of town teams will be able to find you here.

Activate via channel partnership(s) with national sales channels such as The Berry Company, Yodle, Marchex, etc.

The Offer – National Brands• $350,000 (annually to start)

• Unlimited campaigns and branded advertising incorporated into the daily devotion options of fans

• Dedicated team to create visibility and “tribes”

• Complete demand generation dashboard statistics to POS

• Option to build out omni-channel campaigns down to store level with both national and local channels managed by CNS teams (campaign costs apply)

Proforma Revenue Model 2016-18

• Test with Strategic Brands June – Sept 2016 – leverage campaigns to build users• Test with national sales channel partner(s) Q4’2016• Turn on national sales channel Q1’2017

• Berry Company – 400,000+ existing SMB customers• Yodle – 58,000 existing SMB customers• Revenue projections based on <1% penetration initially and <10% in first 3 years

Where we are, where we’ve been

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Jan 2015 May 2015

• Pre-Launch• Launched Facebook Campaign, gained over 300k users in 4 months

• Beta Test (Web Based)• Refine posting regimen, additional 100k users, increasing site traffic

• Convertible Note – Pre-Series A• Develop native mobile app (iOS and Android)• User acquisition (4 million in 24 months)• Expand content aggregation and curation• Implement partnership(s) for local sales channels• Implement market “test” with 3 big brands

2017

Pre Launch Beta Test Series A

March 2016

Convertible Note

Milestones & Growth

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• Q1 2016 - Close on convertible note• Q2 2016 - v1.0 of mobile app and social features

Q4 2016 – 5M users• Q1 2018 - 4M users

College Nation creates value by:• Developing intellectual property• Acquiring users• Growing sponsorship and advertising revenues

Offer• $750,000 Convertible Note• 10% coupon • 20% discount to next equity offering• Expected close of Series A, Early

2017• Minimum investment $50,000

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• Discovery and full project (underway)definition of mobile app

• Development and user acquisition—$500K

• Payroll and contractors — $100K

• Legal, travel, overhead, rent — $150K

Use of proceeds

Team

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Brian CropperCFO

Brian has been the CFO of CNS since inception. Prior to CNS, Brian

was CFO at Cerberian, Mozy, Experticity, Agilix, and other

successful technology companies. Brian’s expertise lies in his ability to

build and scale technology companies and successfully

negotiate complex exits.

Nyal SewellDirector of Operations

Nyal founded CNS with Russ and Brian in August 2014. Since then, he has spearheaded CNS’ social

media platform and strategy. Nyal has also been key to developing product features and corporate

vision.

Russ SewellCEO

Russ founded CNS with Brian and Nyal in August 2014. In mid-2015,

Russ took over as CEO. Prior to founding CNS, Russ spent over 15 years as a venture capitalist, CFO, and consultant for both public and

private companies.

Bill BerneckiPresident & COO

Bill joined CNS in 2015 as President & COO and has an extensive

background in planning, management, and execution of

business and strategic initiatives that have generated outstanding returns.

Proven expertise in directing business operations, building, and

managing both small and large organizations.

Team (Continued)

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Jim Smith – Product ManagementJim founded Destination Sports Marketing, Jabberbash, iGo Networks and 36 Degrees and formerly was the Director of Product Development for The Berry Company. Jim specializes in product creation and innovation in the social media space, consumer engagement and lifestyle management and process automation and improvement. He has led the development of numerous social media platforms including ones for NASCAR, Track Scan, Sprint, Kobe Bryant, Pittsburg Steeler, LA Dodgers, Jacksonville Jaguars and the Backstreet Boys.

Kim Clay – Business Development - National Brand and Strategic PartnersKim is a business development executive with over 20 years of management and leadership experience in growth and turnaround management, consulting and execution in a variety of business categories. Kim has worked with a number of companies to plan and execute on business to business sales strategies bringing multi-million dollar contracts from such firms as Toyota, Ford, Yum! Brands, Brown Forman, Papa Johns and many more. He graduated from Kentucky Wesleyan College of Business management in 1989, where he also was a star guard for the 1987 Division II National Championship Basketball Team and from the University of Kentucky School of Law in 2000. Mr. Clay has national minority business owner certifications recognized by all Fortune 500 businesses as well as the United States Government.

Michael Priem – Founder and CEO ModernImpactMichael is a digital advertising and media expert who founded ModernImapct which represent Fortune 100 companies for advertising strategies and media placement. They are the digital agency of record for major brands including Samsung, HP andCoca Cola. They have innovative technologies relying upon big data to help their clients generate demand and maximize advertising ROI.

Partners & Advisors