Nicolas, CMO. Designer & Brand Developer. Several Design cour-

ses, EP Vale do Rio.

2

Bruno, CFO. Manager and Commercial, co-founder of VS2 Media.

Sérgio, CIO. Addition to Computers Engineering has training in Web Development and Sound Analysis

Hugo, CEO. Elect.Engineer (IST), Lisbon MBA. Partner and co-founder of Electric Planning.

The Team

3

Opportunity

• Connectivity created new concepts, smartphone apps, geo based apps, peer to peer platforms

• Sports & Leisure is part of our Life & Dreams

4

Challenge • How can we use technology to experience Sports in a different way?

5

The Problem For Users

• Don´t have a team or partner to play, or don’t know anyone with the same sports preferences

• Despite Web 2.0 several games & events canceled due to lack of quorum

REACH?

TIME CONSUMING

INEFFICIENT!

FRIENDS ONLY

6

The ProblemFor Partners

• The main focus is still Mass Media Advertising

• Don’t have a Direct Marketing tool on social media or on the Web

7

The SolutionThe Service

• Where Sports Fans find other Sports Partners, or Teams

• An Online Platform to Offline Sports Encounters• A Direct Marketing tool, football brands advertise on football page

8

The SolutionThe Service

• and Team-up Sports will automatically link People

• Organize your event and open public vacancies• Or you can put yourself available to play a certain sport in a certain area

9

Business Model • Freemium Model

• Premium offered in promotions, and referrals

10

Business Model

• Direct Marketing with high engagement

• Premium get exclusive access to the main page

11

Business Model • Professionals will be shown

to their related sport events

• The users data base is a major asset to professionals

12

UnderlyingMagic & IT

• Every event or person is Geotagged

• Algorithms and Intelligence in the Platform:• If a person misses an confirmed event it will start to decrease in the list

13

MarketPortugal

• Both approaches result in a Market of roughly 2 Million.

• Top Down Approach

• Bot

tom

Up

Appr

oach

14

• Younger, more keen to practice team sports

• Higher education, higher the sports frequency

• Sports Highly correlated with age and education:

EARLYADOPTERS

EARLYMAJORITY

LATEMAJORITY LAGGARDS TimePIONEERS

Student Regular Sports18-35

Class A, B, C 25-39

Regular Sports

Class C, D; 18-39 Regular Sports

Class C, D; 40-54 Ocasional

Sports

Student Class A, B; 25-39Ocasional

Sports

Class A, B; 40-54

Ocasional Sports

Class A, B; 40-54 Ocasional

Sports

Class C , D; 40-54 Regular Sports

15

Marketing & Sales

• From day 1, Team-upSports must serve the Sports Community

• The focus is Getting, Keeping & Growing Users

16

• Competition in the same industry, but in different areas…

• 2 similar companies, with more than 2 Points of Parity (PoP) are “Sporbro” and “Totally Sporty”

Low credibility

High credibility

Low P. off Parity

High P. off Parity

Easy Acess to Data

Hard Acess to Data

Low Quality High

Quality

17

•Funding:Y1: 20 k€Y1: 80 k€Y2: 80 k€

Projections Milestones

Year 1 Year 2 Year 3 Year 4 Year 5

TOTAL REVENUES 4.344 20.826 76.397 204.591 335.503

TOTAL COSTS 28.500 41.200 61.200 86.400 109.400

NET PROFIT -24.156 -20.374 11.170 86.871 166.186

18

• In the end of every step or phase, revaluations of the next steps and goals

• Status and Timeline:

• Kick-Off: September 2012!

FILL UP THE SPACEBecome a requested Player

Organize Games