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Copyright 2010 Delmar, a part of Cengage Learning. All Rights Reserved. H O S P I T A L I T Y & T R A V E L M A R K E T I N G & T R A V E L M A R K E T
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Marketing An Introduction. FYI… Exam Tuesday – library 213C Project Single vs. double Due Monday night via e-mail
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Marketing An Introduction. Marketing Defined Markets Set of actual and potential buyers Potential markets for…????? Textbooks Sporting event tickets
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