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12 CATS ON THE BLOCKCHAIN
DEMYSTIFYING ETHEREUM WITH THE CRYPTOCATS
cryptocats26
cryptocats26
NAS GENDRY JOCHY
THIS IS NOTA talk about the price of Bitcoin, or ETH, or an ICO
or a Whitepaper
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WHAT ARE CRYPTOCATS?
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DIGITAL ASSET OWNERSHIP ON THE BLOCKCHAIN
Digital collectible 8bit cat. Each cat has a unique
number which correlates to the array in the contract
Each cat is a token and the token ownership is stored on the Ethereum Network.
We are exploring non- fungible tokens, where each
has different attributes.
A composite image with all the cats in a release is
hashed (SHA-256) and is tied to the contract.
CryptoCat #10 TokenImage Hash
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12th November 12 Cats
20th December 436 Cats
25th November 177 Cats
The Original
Cats
December
Edition
Australia
Blockchain Edition
TIMELINE
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IDEATION
Most ideation techniques start with the customer, but...
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Great customer problems to
solve
Don't need blockchain as
a solution
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GREAT BLOCKCHAIN USE
CASES
CUSTOMER PROBLEMS WE
WANT TO SOLVE
CREATIVE CURVE BALL
THE MASHUP
WHY 8-BIT
Comes from a time when there was limited capacity. We wanted to be true to our DNA, the
best way for us engineers to do art in the crypto world.
THE FIRST ATTEMPT
A TEENY TINY MVP12 CATS, 6 USERS
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THE SIMPLEST USER JOURNEY:
VIEW, CLAIM, SHARE
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There's hardly
anything interesting
you can do on Mobile
yet
UX/UI:
Metamask helps but it
has glitches
and requires a bit
of set-up
Ethereum is slow.
It's early days for
error handling from
contract responses
USER TESTING
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Exploring where people use cats, how they feel about them.
UNIQUEBLOCKCHAINFEATURES TO
EXPLOIT:
Unbreakable Ownership There's nothing like owning your own cat on the blockchain. Bringing a strong sense of authentic ownership to the digital world
Digital ScarcityExclusiveness, FOMO and the supply and demand dynamic creates interesting games like the notorious Cat #52
TransparencyGives bragging rights to your cat ownership, everyone can see the real owner
BACKSTAGE
FRONT END WEB
BRIDGE: WEB TO
BLOCKCHAINETHEREUM
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HTML / JS
Web3.JS / Metamask /
Infura Geth / Parity
TOOLS: Truffle, Testrpc, Remix IDE, and AWS
Image maker / Python Catpackager
CATLERY
I . PYTHON
LEVEL -UP
Artisan
Automation:
layers, colours,
file processing
Decentralisation
THE SOLIDITY CODE
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GETTING TO MAIN NET
TESTRPC
Local testing only
TEST NET
We use Ropsten
MAIN NET
Live
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STARTING WITH
TESTRPCDevelop and test web app and contract on local environment
(Truffle + TestRPC)
Automate deployment to AWS server
(Bitbucket + CodeDeploy + S3 + EC2)
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TEST NETDecentralised Ethereum environment challenges
Remix browser IDE and Infura API are useful
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THERE'S NO
PLACE LIKE
MAIN NET
Set aside time for blockchain sync
to complete
Safekeep keys used for
deployment wallet
Contract deployed on main
network is permanent
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WE ARE TRYING TO LOVE THEFORK
WHAT DOES A CAT LOOKLIKE ON THE ETHEREUM
PLATFORM?
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TRANSACTIONS
CAT #1
CAT CONTENTION
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CAT TOKEN
ECONOMICSTotal Cat Tokens: 189
Top Cat Owner: 10.3% 22 cats50% of market is owned by 8ppl
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CONSTANT CHANGE
Price fluctuation, platforms & dev tools, use cases, your own
ideas
DEPLOYING CONTRACTS
Deploy early More automation Design patterns
JUST BUILD SHIT
It's new Continuous learningOwn your mistakes
POWER -UPS
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cryptocats.thetwentysix.io GET YOUR CAT TOMORROW
INSERT BITCOIN TO CONTINUE
Talk to us about collaborations