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3CMA Annual Conference: Innovations in Community Management
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© icanmakeitbetter
Paul Janowitz
CEO, icanmakeitbetter.com
09.07.11
3CMA Annual Conference 2011
Innovations in Community Engagement
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Government is changing
All change begins with ideas, and ideas change everything
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• You tripled your staff – with no increase in costs
• Saw the forest and trees
• Got hundreds of new ideas to solve your most pressing problems
• Empowered your community to solve problems
• Engaged employees and citizens
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What If…
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IF Is Here
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IF Is Here
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IF Is Here
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• “The best way to predict the future is to invent it.” Alan Kay
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The Future of Government
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• Reality meets opportunity. (David Cameron –The Next Age of Government)
– TED video of David Cameron
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The Future of Government
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• Email me, call this number
• Technology was used to add layers to government
• It was a process, a mandate
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Technology as a Barrier
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• Post, read, connect – anywhere!
• Engage, respond, congregate
• Complain – big time, in public
• Action, slactivism?
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Technology as an Enabler
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What is Old is New - Again
Austin, TX y’all
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• Get great new ideas from your community.
• Meet mandates for open listening and input.
• Conduct virtual town-hall meetings.
• Build a CAB (Citizen Advisory Board).
• Conduct online focus groups.
• Test creative, websites, outreach campaigns…
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What Can I Do?
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• You do NOT need to add more staff or complexity.
• Technology is your friend.
• But, you must…
– Have a plan – who reads, responds, idea distribution, outreach…
Super, Super Easy
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We’re here to help you. Please contact me directly with any questions regarding our platform or to get your innovation community started.
Paul JanowitzCEO and [email protected] x101
icanmakeitbetter.comInnovation + Research. Made Simple
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