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www.nikecsolutions.com 3 essential things you never thought your emails could reveal…

3 essential things you never thought your emails could reveal

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A picture paints a thousand words - this also holds true in the business world. For instance many of us convert spreadsheets with what appears to look like a meaningless stream of numbers, into charts and graphs. This not only helps uncover key trends but adds value to the information. The above is just a simple example but with the implosion of information in today’s digital era, we need help in seeing the wood for the trees – a way to mine through what is a lot of unstructured information to unearth the true meaning or context in a clear, logical manner and understand its actual value. Take your firm’s email exchange server for example. It is the leading business communications platform where hundreds if not thousands of emails are exchanged between employees and clients daily. How does such amount of information reflect your activity? How can it help your business? If you look at the frequency of exchanges with a customer for example, it shows the strength of the relationship. If you look at the flow of the internal/external email communications, it will reveal who your employees are communicating to – a client? a competitor? the press...?

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Page 1: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

www.nikecsolutions.com

3 essential things

you never thought your emails could reveal…

Page 2: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• A picture paints a thousand words - this also holds

true in the business world.

Visualising…

• For instance many of us convert

spreadsheets with what

appears to look like a

meaningless stream of numbers,

into charts and graphs.

Page 3: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• This not only helps uncover key

trends but adds value to the

information.

Uncover trends & add value to information

Page 4: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

With the implosion of information in today’s digital era, we need

help in seeing the wood for the trees – a way to mine through what is

a lot of unstructured information.

Seeing the wood for the trees…

Page 5: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

Seeing the wood for the trees…

This helps us unearth the true

meaning or context of

information in a clear, logical

manner and understand its

actual value.

Page 6: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

Uncovering vital information from your

email exchange server

Page 7: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• Your firm’s email exchange server is the leading business

communications platform.

Uncovering vital information from your email exchange server

• - A place where hundreds if not thousands of emails containing

vital business information are exchanged between employees and

clients daily.

Page 8: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

How can this information reflect upon your email

activities? How can it help your business?

Uncovering vital information from your email exchange server

Page 9: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

Uncovering vital information from your email exchange server

• If you look at the frequency of exchanges with a customer for

example, it shows the strength of the relationship.

• If you look at the flow of the internal/external email

communications, it will reveal who your employees are

communicating to – a client? a competitor? the press...?

Page 10: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

"Messaging Intelligence" technologies are

key to unlocking this hidden information.

Page 11: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• They analyse and monitor your firm’s email correspondences

without breaching privacy.

Mapping your firm’s email communications

• It then transforms this into a

graphical map to portray an

overview of the organisation’s overall

communications. What does this

mean for your firm?

Page 12: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

Your firm’s key clients

Page 13: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• By analysing and mapping the flow of email exchanges between

the fee earner and all external entities, it can highlight all the

clients that your employees are in contact with.

Your firm’s key clients

Page 14: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• As a fee earner, you can keep track of your own exchange history,

first showing who you made contact with, then how recently and

how often.

• In addition, you can also view who else in the firm was in contact

with the client…

Your firm’s key clients

Page 15: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• Secondly, should a lawyer leave, it can be a valuable tool for

enhancing the handover process.

Your firm’s key clients

• It provides management with the assurance that all key

relations have been identified and transferred.

Page 16: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• Drilling down even further, it helps determine if any other

employees in your firm are in contact with the same client.

• In this way firms can ensure that client relationships are fostered

and clients are retained, particularly vital in situations where a fee

earner is leaving the firm.

Your firm’s key clients

Page 17: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

The strength of client relationships

Page 18: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• Relationships are built over time and it is essential to remain in

your target’s mind.

• Analysing the frequency, location, age and subject of inbound

and outbound email communications shows the strength of

relationships between employees and clients.

• This helps firms distinguish between their strongest client

relationships and those that require more attention.

The strength of client relationships

Page 19: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• By gaining an understanding of client relationships, business

development and marketing teams can use this information to

engage with clients and prospects. They can optimise campaigns

accordingly with targeted messages to help build and fortify

relationships.

The strength of client relationships

Page 20: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

Identifying corporate breaches – leakages of

sensitive data, non-compliance...

Page 21: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• With the large volumes of emails channelling through the

organisation daily, identifying risks such as conflicts of interest,

leakage of intellectual property to competitors, non-compliance

or cases of harassment can be extremely difficult.

Identifying security breaches & fraud

Page 22: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• By monitoring email correspondences, messaging history,

associations, patterns and behaviours that are of concern can be

identified.

• Immediate action can then be taken before the threat becomes

serious.

• For example if a competitor’s domain name is prevalent during an

analysis, this can be investigated further to better understand the

context of the communication and whether this is in compliance

with corporate policies.

Identifying security breaches & fraud

Page 23: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• By narrowing down lines of communications, it also makes in-

house investigations manageable in terms of time and costs.

• It also enhances a firm’s duty of care to their clients while

protecting its intellectual property.

• As these technologies only analyse the email subject lines, it

ensures that employee privacy is not breached.

Identifying security breaches & fraud

Page 24: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• A vast amount of vital information can be uncovered through the

analysis of a firm’s email communications.

• The use of messaging intelligence solutions permits firms to better

understand client relationships and build upon them for

continued business growth.

Page 25: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

• More importantly it protects them from reputational damage by

reducing the risk of sensitive information being compromised.

• As the single most important tool for business communications,

the email platform offers a rich source of information that firms

can leverage and can no longer afford to ignore.

Page 26: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

TrustView unlocks and visually presents the value in email correspondences between staff or with

external entities. This solution retrieves contextual information from the e-mail exchanges of a staff

member, a department, the entire organisation or, under a different perspective, towards external

parties (prospects, clients, competitors, partners...). Click here for more information.

Page 27: 3 essential things you never thought your emails could reveal

www.nikecsolutions.com

For more information please visit www.nikecsolutions.com

Address:

52-54 Gracechurch Street,

London, EC3V 0EH

Contact numbers:

Tel: +44 (0) 20 7621 2350

Fax: +44 (0) 20 7621 2360

Email:

[email protected]

Contact