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We introduce 5 easy ways to reduce email spam rate in your email marketing campaigns. Easy to understand and simple to follow tips for sending mass emails.
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5 EASY WAYS TOREDUCE EMAIL SPAM RATE
Email Marketing Tips
www.1and1soft.com
5 Easy Ways To Reduce Email Spam Rate
Control email send rate1
Every ISP has different mailing policies.
Do your homework and follow the rules.
Always use email marketing software to control the delivery traffic and timing.
5 Easy Ways To Reduce Email Spam Rate
2 Write emails with heart
Email subject is key.
Avoid spam keywords, e.g. “free”, “offers”.
Email marketing software can help you personalize every email easily.
5 Easy Ways To Reduce Email Spam Rate
Every ISP keeps a record of your SPAM score.
Bounce-back emails affect your score most.
You will be blacklisted if you SPAM score falls below a certain level.
Clear bounce-back recipients 3
5 Easy Ways To Reduce Email Spam Rate
Always, always ask your recipients to do so!
Once you make it once, you make it forever.
Tell them exactly how to do it in Gmail, Hotmail, Yahoo, Outlook and Thunderbird.
“Add us to your safe senders list”4
5 Easy Ways To Reduce Email Spam Rate
Never use direct sending in some software.
Avoid using VPS (Virtual Private Server).
Use multiple SMTP servers to speed up sending through mass mailing software.
Use trustful SMTP servers5
