IntroducingThe World’s most up to date media

AmscreenNationwide screen media networks

2532 venues 2764 screensfully transparent

25 million audience impressions every week

Audience numbers based on transaction data and patient visits

Accountable

Statistics recorded Mid October 2010. For latest details, please visit:http://www.amscreen.co.uk/digital-advertising/mapping_tool.html

Amscreenoverview

Amscreen offer digital signage for the masses

• Fully Integrated & scalable technology– Wireless plug and play– only need power!– no reliance on IT networks!– simple & quick to install!– accountable– Instantly updateable

• Sustainable Business Model– Low cost– Full control of technology– Fully funded networks

Amscreenoverview

Amscreen YouTube Channel

• http://www.youtube.com/AMScreen

Sales Uplift

AmscreenEPOS Results – Impact & Accountability

Red Bull – 20% sales uplift

Tic Tac – 36% sales uplift

Lucozade – 50% sales uplift

Aero – 30% sales uplift

Coke – 36% sales uplift

Creme Egg –8.4 % sales uplift

Exit Interviews

AmscreenEXIT Interviews – Impact & Accountability

I am now going to read out one or two comments that people have made about this advertising screen. Please could you tell me how much you agree with them using one of the phrases on this card?

Source: Magpie Research

59%40% 44%

26% 33% 39% 37% 41%

0%20%40%60%80%

100%

Do you recall seeing any of these particular brands and products on this screen, either today or on previous visits?

AmscreenEXIT Interviews – Impact & Accountability

Source: Lake Market Research

AmscreenEXIT Interviews – Impact & Accountability

• Content communicates the screen purpose effectively

– 53% found the traffic updates useful– 89% believe that petrol stations are a relevant location

for this sort of advertising– 78% like the idea of using these screens in these petrol

stations to tell you this traffic information

Source: Lake Market Research

Eyeball Tracking

AmscreenEyeball Tracking – Impact & Accountability

• Quividi “eye ball” tracking software– Quividi software is integrated directly on to the screen and

measures how many people are in the vicinity of the screen and how many people actually stop to look at the screens

• Engaging– Locating the screen close to the point of transaction

ensures almost 100% viewing of advertisements– Recent tests have shown exceptional (94% on average)

conversion ratio, proving people engage with the screens– Market leading results aided by choice of sites, screen

location, engaging content and the LED ticker

• Sustainable– Consistent and stable results over time (7 months under

test) where customers continue to notice and watch the screen.

AmscreenEnquiries

AmscreenWest Wing, Sterling House, Langston Road, Loughton, Essex, IG10 3TS.Tel: +44 (0)20 3225 5772Fax: +44 (0)20 3225 5678Email: info@amscreen.co.ukWeb: www.amscreen.co.uk