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J u n e , 2 0 1 6

ACL Mobile - Short URL Service

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Agenda

• Short URL and its benefits• Our solution• Use cases• Short URL Service USP• Reporting & Analytics• About ACL Mobile

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URL Shortening

A technique using which a Uniform Resource Locator (URL) is made substantially shorter in length and made to direct to the desired landing page.

This is achieved by using a redirect on a domain name that is short, which links to the web page that has a long URL

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Quick Benefits

Short URLs are easy to manage

They reduce message text and

optimize readability

You can check hit count of your

short URL

Adds to aesthetic appeal

Short URLs are social media

friendly

Short URL empower enterprises to simplify campaigns

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Thank You for using ABC. To check EMI eligibility log on to http://acl.cc/EMI/zmyYL9ZT&C Apply

Our Solution | ACL Mobile - Short URL Service

Thank You for using ABC. To check EMI eligibility log on to http://www.abc.com/open-savingaccounts-Globally/dp/B003FSUDM4/ref=amb_link_353259562_2?pf_rd_m=ATVPDKIK X0DER&pf_rd_s=center-10&pf_rd_r=11EYKTN682A79T370AM3&pf_rd_t=201&pf_rd_p=1270985982&pf_rd_i=B002Y27P3M T& C Apply

ACL Mobile Short URL Service converts one or more URLs present in the text message into unique short URL on the fly without the need to first convert the long URL and manually paste them to your campaign.

URL shortening

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How ACL Mobile - Short URL Service works

Step 1: Create your Campaign

Step 2: Create short URL

Step 3: Populate Campaign

Step 4: View and Track

Tick the ‘check box’- Enable Short URL,

the long URL is shortened into the form of

http://acl.cc/<your_brand_offer/<ref.no.>

Measure campaign effectiveness with fully featured reports and

logs

Start your campaign with the sms

message + long URL

Send your campaign with customized short URL

with unique identifier for every message

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• Brand Visibility and Increased Customer AcceptabilityEnterprise can use their brands as domainBenefits: Brand Visibility, Reliability, Better Conversions

• Understanding Customer PreferencesClick tracking functionality helps track which mobile number clicked on the link and the time of clickBenefits: Lead Generation, Cross Selling, Increased conversion

• App MarketingIt supports platform agnostic customer communication by intelligently routing end customers to platform specific content Benefits: Increases App Installs, Better Customer Experience

• Improve ROIContextual targeting of campaign using customer behavior insightsBenefits : Cost Optimization, Campaign Effectiveness

Use Cases

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Short URL Service - Unique Selling Proposition• Branding

• Deep Tracking

• Ease of Use

• Customer Insights

Create Custom domain for your Short URLE.g. http://br.and/zmyYL9Z

Benefits Brand Visibility & Customer reliability

•Tracking Unique Clicks• Campaign-wise• Message recipient level MSISDN tracking

•GUI based integrated solution• Real time URL shortening• Campaign Management Tool with comprehensive

reporting•Smart API for integration•OS specific dynamic URL linking and redirection

•Click based customer tracking including• Click Time• Device• Location• Mobile OS

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Reporting and Analytics

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16 years of expertise

1.3 billion messages a month

800+ telecom network connections

50+ Global aggregators

200+ countries reach

We provide Enterprise Messaging Solutions

Serving 90% of BFSI players in India

500+ enterprise customers

Delivering 15 billion messages annually

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Our Offerings

SMS

Traffic Analyser

One Time Password

Campaign Manager

2-way Messaging

DataIP Push

Voice

Outbound Dialling

Inbound Dialling

Missed Call

5-second Pulse Call

Voice OTP

Number Masking Solution

Click to Call

Ad Spend Tracker & ROI

Analyser

EmailUninterrupted e-mailcommunication with API integration

Axiom

Centralized Enterprise

Messaging Platform

Global SMSConnecting Users in

200+ Countries

www.acl-mobile.com

Head OfficeACL Mobile Limited

7th Floor, Tower- 4, Express Trade Tower - 2, B-36, Sector 132, Noida – 201301, IndiaTel.: +91.120.6139000 email.: sales@acl-mobile.com

Delhi NCR | Mumbai | Kolkata | Bengaluru | Chennai | Dubai