Embed Size (px)
Citation preview
Copyright © UNITED, Inc. All Rights Reserved. 1
Copyright © UNITED, Inc. All Rights Reserved. 2
Summary AdStir’s Function
+ RTB
+ CPC Ad-Networks
+ How to Use
Copyright © UNITED, Inc. All Rights Reserved. 3
Variation of AdStir
CocoPPa
CocoPPa
Icon AD
Copyright © UNITED, Inc. All Rights Reserved. 3
TAP10
Recommended Apps
ＯＫ TAP10 TAP10 TAP10
Interstitial AD
300*250
320*100
320*50
Banner Type Ads for Smartphones
Banner Type Ads for PC
728*90
160 *
600
300*250
etc
AdStir CPC
AdStir CPC RTB
RTB AdStir CPC
Partner Ad-
networks
RTB AdStir CPC
Partner Ad-
networks
What is RTB?
Copyright © UNITED, Inc. All Rights Reserved. 5
How can you make your impressions into earnings?
1. Send ad request to AdStir
2. Send RTB bid request to DSPs
3. Biddng to your ad request by each DSPs
4. Get earnings!
45 JPY
55 JPY
40 JPY
CPM
55 JPY
Monetizing Example
Copyright © UNITED, Inc. All Rights Reserved. 6
CPM
55JPY
CPM
45JPY
CPM
40JPY
CPM
35JPY CPM
30JPY
RTB
CPC Ad-network A
CPC Ad-network B
CPC Ad-network C CPC
Ad-network D
Floor Price(CPM)
When there is not RTB ads over Floor Price CPM, Your ad request goes to backfill
(CPC ad-networks)
Copyright © UNITED, Inc. All Rights Reserved. 7
AdStir is connected with all the
Japanese major 7 DSPs.
We have always more than
3200 RTB campaigns.
Copyright © UNITED, Inc. All Rights Reserved. 9
15% Ad-Network D
60% Ad-Network C
20% Ad-Network B
5% Ad-Network A
etc
Copyright © UNITED, Inc. All Rights Reserved. 10
Partner Ad-Networks Major Japanese & international CPC Ads
Copyright © UNITED, Inc. All Rights Reserved. 11
AdStir CPC Our CPC Ad-Network menu
RTB Floor Price
Copyright © UNITED, Inc. All Rights Reserved. 13
Settings
Reccomendation
Auto Optimization
We set floor price automatically depending on CPC ad-networks’s CPM rate.
If you want to manage by your hand
Detail Settings Please set floor price CPM in a higher CPM rate than CPC ad-networks.
Thin
gs t
o d
o f
or
RTB
Displaying ratio(%)
Copyright © UNITED, Inc. All Rights Reserved. 14
Settings
Reccomendation
AdStir CPC
We manage displaying ratio(%) automatically depending on each CPC ad-networks’s CPM rate.
If you want to manage by your hand or
If you want to check each Ad-networks report
Partner Ad-Networks Please apply using Partner ad-networks. After that, manage displaying ratio(%) yourself depending on each CPC ad-networks’s CPM rate.
Thin
gs t
o d
o f
or
CP
C
Getting Started
Copyright © UNITED, Inc. All Rights Reserved. 15
1st STEP Sign up to AdStir
2nd STEP Register your Apps/Sites and Ad Units
3rd STEP Integrate SDK/Ad Code
3minutes
Up to You
0~3business day *We confirm your medias
Copyright © UNITED, Inc. All Rights Reserved. 16
Copyright © UNITED, Inc. All Rights Reserved. 17
up V earnings
UNITED, Inc SSP Division
http://en.ad-stir.com/
+81-3-6821-0005
