Agile Product Ownership: Do the Right Things, Not Everything

Agile Product Ownership: Do the Right Things, Not Everything

Ellen Gottesdiener www.ebgconsulting.com

www.DiscoverToDeliver.com

© 2017 by EBG Consulting, Inc.

2:00-3:15, FI, Panzacola

AgilePOship(Agile2017)forAAwebsite.key - August 7, 2017

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© EBG Consulting, 2017 | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com 2

@ellengott

Ellen Gottesdiener

#Agile2017

#ProductOwner


https://twitter.com/ellengott



Ellen Gottesdiener CEO, CPF, CSM, CSPO | Agile Product Management & Coaching Ellen is a pioneer in the collaborative convergence of agile + requirements + product management. She helps product and development communities produce valuable outcomes and happy teams.

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EBG is a global leader in agile product requirements, backlog management, agile business analysis, and collaborative practices for technology products. EBG helps organizations amplify discovery to accelerate delivery.


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product ownership struggles...


© 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com

product owner

7



…responsible for maximizing the value of the product and

the work of Development team

The Scrum Guide™ version July 2016


© 2017 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com 9

product views



Define and champion the product vision

Research and test customer/market needs

Identify high-value product options

Decide on release dates and content

Make backlog items “ready” for planning, dev

Accept “done” work

Conduct product demos

... (and there is more!…)

agile product work



disciplines & focus

product management

product ownership

development

strategic tacticalexternal internal

customer codemarket making

business technology



your turn...The “right” work

strategic tactical



collaboration pattern: Decide How to Decide

a group needs to reach closure on a specific issue

people must know when and if a decision is made



ConsensusDecision Leader Decides

after Discussion

Arbitrary

Spontaneous Agreement

Majority Vote

Negotiation

Delegation

decision rule

Decision Leader

Decides w/o Discussion

participatory

common decision rules


© EBG Consulting, 2017 | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com

15

endorse

disagree cannot

support agree,

can support

I veto this

proposal

gradient of agreement

Adapted from Sam Kaner: Participatory Decision Making training Ref: Facilitator’s Guide to Participatory Decision Making



which decision rule is

appropriate? why?

Choose 3 product ownership activities with a “D” on top left of the card - one of each: strategic, tactical, and venn overlap.

your turn…


make space for the right things


collaborate mutually support

delegate assign

We will play an Jurgen Appelo’s “Delegation Poker”

modified to explore delegation/decision making or the work of product ownership

Thank you Jurgen!


© EBG Consulting, 2017 | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com

https://management30.com/product/delegation-poker/

your turn…

18


let’s play!


1. Read a card (the work of Product Ownership) 2. Privately select your delegation level 3. Simultaneously share your card 4. Discuss for several minutes 5. Select the next scenario, rinse, repeat …



Collaboratively examine the work of product ownership

Make decisions collaboratively. This builds trust

Tap into the wisdom of the product ecosystem

Benefits:

better products

better teams

in sum…



your next action?


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thanks!

Agile Product Ownership: Do the Right Things,

Not Everything


Technology

Agile Product Ownership: Do the Right Things, Not Everything