AI in the Enterprise

Making Corporations Smart Again

Danny LangeVice President of AI & ML

Unity Technologies

Head of Machine Learning

GM of Amazon MLRetail / AWSDevelopment ManagerAnalytics / ML ToolkitComputer ScientistIBM Research

VP of AI & ML

About Danny Lange

About Unity

Leading global game industry

software

• 5 Billion Downloads Q3 2016• 2.4 Billion Unique Devices• 700 Million Gamers• 34% of top 1000 free mobile

games

Typical Business Challenges

• Lower prices• Faster delivery• Higher customer service expectations• Demand volatility• High number of products• Supply complexities• More frequent shipments• Transparency and sustainability

What Was Before Machine Learning?Human versus machine

PROGRAM

“ALL-KNOWING PROGRAMMER”

DATA RESULTS

FEEDBACK

Clockwork Universe

Machine Learning in our BusinessHuman versus machine

MODEL

LEARNER

DATA PREDICTIONS

HISTORIC DATA

Indeterminism

OODA Loop (John Boyd)

Heisenberg's Uncertainty Principle• There is a limit on our ability to observe reality with precision.

Gödel's Incompleteness Theorem•Any model of reality is incomplete and must be continuously refined in the face of new observations.

Second Law of Thermodynamics (Entropy) - Ludwig Boltzman•Any given system is continuously changing even as we try to maintain order

Changing Anything Changes Everything

Multi-armed Bandit

Objective: Maximize winningsExploitation vs Exploration• Gaining knowledge• Max payout with current

knowledge Environment• Cost• Adversarial

X% Y% Z%

Reinforcement LearningThe Autonomous Corporation

• Q Learning• Reward Function – scalar value• Objective – find sequence of actions that optimizes Reward Function

• The Snake – Progression Learning• Breakaway – Short-term value versus long-term value• Deep Net offers an powerful representation of the cumulative

reward• Deep Q and A3C

So Where Does AI Leave Data Science?Operating at the Cohort of One

• AI Operates a scale• Extreme scale – 1-1 relationship between company and

customer• Extreme speed – better get to know the customer quickly• Optimize and personalize more important than analyze

• Data Science should move up the food chain• Data Scientists should become strategic• Start looking around corners• Become customer advocates / ombudsperson

Danny LangeVice President, AI & Machine Learning+1 425.463.5801dlange@unity3d.com

Thank You

@danny_lange

dannylange