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WordPress DC MeetUpAugust 18, 2015

So many theme optionsHow to focus?

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#SHINYOBJECTSYNDROME

There’s always something new

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What is a Framework?

• Basic frame of website structure• Core theme coding is already done

and done right• Child theme

is the siding/décor on top of the frame

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Why Genesis?• SEO (Yoast consults)• Mobile Responsive HTML5 & Schema.org• Security• Unlimited Everything

– Every Genesis purchase – framework or child theme – incudes a developer license

• Instant Updates• Customizable and Fast

– Uses hooks and filters: customization with hooks and filters vs. templates

• Top Developers– Well coded markup– Lightweight code = faster performance– Good documentation

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Wait … there’s more …• Consistency• GPL• Community • Over 160,000 members• Built In Widgets• Genesis-Specific Plugins• Page Layout Options vs. Templates• Easy Child Themes

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#genesiswp

Hooks & Filters• Hook: Alters

software behavior• Action Hook:

do_stuff• Filter Hook:

change_stuff

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//* Customize the credits add_filter( 'genesis_footer_creds_text', 'sp_footer_creds_text' ); function sp_footer_creds_text() { echo '<div class="creds"><p>'; echo 'Copyright &copy; '; echo date('Y'); echo ' &middot; <a href="http://mydomain.com">My Custom Link</a> &middot; Built on the <a href="http://www.studiopress.com/themes/genesis" title="Genesis Framework">Genesis Framework</a>'; echo '</p></div>'; }

//remove site titleremove_action ('genesis_site_title', 'genesis_seo_site_title' );

//add custom site titleadd_action ('genesis_site_title', 'my_site_title' );function my_site_title () {echo '<h1><img src=“images/logo.png” alt=“Site Title” /></h1>';}

'</p></div>'; }

Where to get Genesis

• Studio Press – Framework and Themes• Web Savvy Marketing – niche themes• Carrie Dils – accessibility, real estate• Themedy – niche, ecommerce• ZigZag Press – niche, animated content• Pretty Darn Cute – feminine, blogs• Shay Bocks – food, blogs

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Recommended Plugins

• Genesis Responsive Slider• Genesis eNews Extended• Genesis Simple Share• Genesis Title Toggle• Genesis Simple Edits• Genesis Visual Hook Guide

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Resources

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• Genesis Visual Hook & Markup Guides

• Studio Press• Sridhar Katakam• Carrie Dils

(website and podcast officehours.fm)

• Bill Erickson• Facebook Group

(Genesis WordPress)• Twitter

Questions?

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