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This presentation gives an overview of how Collabor's clients use the SaaS software to better understand, engage, manage and grow their existing client base.
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BEYOND CRM Customer Engagement & Insights
Introducing Collabor October 2013
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Customer Impact systems
Sales • CRM
Executives • Dashboards
Marketing • Marketing Automation • CRM
Customer Support • Service Cloud • Call Center
Client Service Managers • ??
Finance • ERP • Order Management
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On Average, 70% - 80% of a company’s revenue is from renewals and resales to existing customers, yet there is a lack of institutional and systems support for the team that is responsible
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Collabor’s customer engagement & insight software helps companies increase renewals and resales and
customer lifetime value
Collabor
Collabor completes the customer systems map
Engage
Insight Decision
Acquisition tools
Service tools
CRM Marketing Automation
Customer Service Call Center
PEACE WAR WAR
3 steps that work
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• Weekly Trends & Opportunities reports • Indices to predict renewal and resales • Real-time customer activity analyzed for source & sentiment • Ability to manage in B2B or B2C mode • Sales, Marketing and Product views – within Salesforce dashbord • Dedicated iPad App for Execitives
• Act on Customer Insights collaboratively across the company • Time-bound and moderated decision groups • Decisions made are then used by Account Mangers to further engage the
customer
• Exclusive, White Glove/Red Carpet/Concierge – Customers Only • Personalized and Contextual User Portals • Adoption tools – Rewards & Loyalty, Account Manager & Expert connect,
eLearning, Events, Peer Workgroups, Company Workgroups, Voice of Customer
ENGAGE 1
DECISIONS
INSIGHTS 2
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Branding & Color themes
Account Manager dashboard
Salesforce & Webex integration
Personalization
Sentiment analysis & social media hooks
Indices Engagement, Sentiment, Influence, Renewal Predictability, Resale Predictability
We make Customer Management effective
Executive Dashboards
CRM
Social Listening
Engage
Document & Content Management
Collaboration
Integrated Data &
Analytics
Algorithms & Indices
Website
Portals
Social networks
Service
Marketing Automation
Email Marketing
Issue Tracker
Call Center
Web Browser
Mobile Browser
Mobile Apps
Backup & Archiving
Access Content Tools Insights Actions
Integrations
Customers
Staff
C - Level
Collabor Tools
Why companies choose Collabor
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• REDUCED CALL CENTER LOAD – 10%, • 15% INCREASE IN CREDIT CARD SPEND WITHIN PRIVILEGES PROGRAM • INCREASED ENGAGEMENT to 600,000+ users in 15 months
• Understood that fastest growing demographic was women. • Changed narrative to suit audience • INCREASED ENGAGEMENT by 10x in 9 months after implementation • INCREASED REVENUE BY 30% in 12 months after implementation
Easy to Implement • None to minimal implementation needed • Integrates within existing enterprise stack Leading Technology • State of art JavaLamp technology • Secure and redundant cloud infrastructure • Mobile, Web & Apps Complete Control • Calibrate and Configure to suit processes • Easy graphic admin panel to manage users, content,
workflow and rules
Proven ROI • 75+ clients with 1 million+ users. 6+ years • Proven record of increased revenue, engagement
and reduced costs Real-time Insights • To focus on existing customers • To listen, understand, engage, collaborate and
delight customers • To increase average customer life • To increase average customer lifetime value • To reduce pressure and costs of new customer
acquisition
About Collabor
• Founded and run by sales & marketing professionals. • Significant market validation • Salesforce.com and IBM partner • 4 cloud software editions to suit SMB and Fortune 500
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ध"यवाद
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