Big Data Opportunities for PMR Operators and Public Safety Organizations

Tapio Savunen Director, Business Development 01 June 2016

Topics • Big Data and Public Safety • Drivers • Key Success Factors • Opportunities for operators • Conclusions

Everyday Big Data – Serving Net Users

Google – Big Data Machine #1 • 50B web pages • 40,000 searches every second

Evolving, complex search algorithms – 665 improvements in 2012

Amazon – Most successful net store • 500M products • 300M customers • 500 items sold per second

Personalized recommendations – US Patent 7113917 B2

Big Data – Multiform & Complex Data, Analytics, Added Value

Predictive Policing – Crime Forecasting in Law Enforcement Operations

Collecting information from several sources - Creating Shared Situational Awareness

The Prediction-Led Policing Business Process

Figures: Rand Corporation; Predictive Policing – The Role of Crime Forecasting in Law Enforcement Operations; 2013

Viewcor® from Airbus – TETRA Networks Analytics

TETRA Networks Analytics For PMR Operators and User Organizations

REAL-TIME ANALYTICS

USERS & GROUPS RADIO NETWORK

SPECIAL EVENT PLANS

VIP summits Big sports events

New year’s Celebration Hazardous chemical transfers

Viewcor® from Airbus – Real-time Analytics Planning and monitoring of

special events

Visualization of the network load and service impacts

Also analysis of historical data

Location of disturbances with

analytics tools

Key Success Factors

Data a Strong Asset within Public Safety

The ultimate goal Additional user value

Bring user value Improved safety for citizens and first responders

Higher operational effiency – lower operational expenses

The basis for all Mobilizing existing apps New devices New

applications Data as strong asset

New opportunities Digitalization. lo T, 5G, cloud

Key Success Factors – Added User Value and Service Continuity

Users value App vendors with end-to-end capabilities and proven experience in critical communications

PMR Operators in a Key Position to Nurture Data Apps In your opinion, what are the most important criteria to choose the vendor of mobile broadband solutions?

39.6 %

37.5 %

22.9 %

22.9 %

20.8 %

6.3 %

2.1 %

50 %

50 % Vendor can deliver apps which work end to end

Proven experience in critical communications solutions

Long life-cycle of solutions

Apps can be used on the latest smart devices/platforms (Android, iOS, Windows)

Demonstrated long-term partnership

Experience in working with governmental organizations

Experience in mobile apps

Large offering of different apps

Other

Source: Airbus Defence and Space; The Future of Professional Apps – What app developers need to know about the professional user market; 2015

Conclusions A pragmatic view for Big Data

• Data as a strong asset • Leveraging data with new applications

Drivers the same as with critical communications

• Improved safety • Higher operational efficiency

• Key Success Factors • Added User Value • Service Continuity

• PMR Operators in a key position – experienced in critical communications end-to-end

Questions

Thank You Tapio Savunen Director, Business Development M: +358 10 4080 525 E: tapio.savunen@airbus.com www.securelandcommunications.com