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communication simplified A Grey Head Media Initiative

Blurb the Content Arm of Grey Head Media

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Grey Head Media is now ushering into a dedicated service for content and communications. Go through the presentation and get in touch with us. For more information, please visit: www.theblurb.in

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Page 1: Blurb   the Content Arm of Grey Head Media

communication simplified

A Grey Head Media Initiative

Page 2: Blurb   the Content Arm of Grey Head Media

Why Organizations Need Communication

• The web, social and mobile revolutions are changing the world we live in. These new mediums are enabling the flow of information. We are all now the most popular and trusted source of news and information for each other.

• Marketing is not just about promotion anymore. Traditional marketing techniques are not effective in today’s era. The amount of content and messaging delivered to consumers daily is exponential. Therefore a Content/Communications Strategy can help marketers and business in reaching out to the target segments more effectively and in lesser cost.

• In short, if you want your business to flourish, your content has to be of top quality. It has to be truly helpful. It cannot be about you. It has to be about your customers’ wants and needs.

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Introducing BLURB…

Blurb is Grey Head Media’s communications arm. Its not a destiny’s child. After having spent decades in the field of journalism, writing, communications and basis our collective wisdom, experience and exposure in content creation, we have strongest credentials to be a legitimate market player – a great reason to begin in communication consulting business.

Grey Head is a young media company that serves niche communities and their business interests. Currently we serve the IT-user community using various innovative mediums like a Blogs, Conferences and various other interactive platforms.

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Nine-point Mission Statement

Creating need-based communications for partners Simplifying communications Increasing effectiveness and outreach Timely delivery Delivering promised quality Competitive, ROI-based costing Maintaing top grade Ethics, Confidentiality and Privacy Flexibile to accommodate requests/iterations Delivering value in addition to the task

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Services On Offer 1

• Content Support• Business-value case studies• Thought-leadership articles• Technology features• Customer testimonials • Technology/trends white papers• Proprietary surveys• Videos (corporate & case-studies)

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Services on Offer 2

• PR & Communication Support• Conceptualising and packaging media content

– Media releases, support material etc.

• Writing contributory articles• Writing by-line content• Media campaigns• CSR management

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Services on Offer 3

• Web Support• Writing for the web

– Content, Design, SEO.

• Website/Microsite design• Content monitoring and web research

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The Core Team• Rahul Neel Mani, Co-founder and Editor: Over 17 years experience in B2B media

and excellent grasp over IT industry ecosystem is complete. Before starting Grey Head, Rahul worked at senior editorial positions at 9.9 Media, IDG India, Indian Express, Jasubhai Digital Media and Media Trans Asia.

• Daya Prakash, Director, Grey Head Media: Nearly 17 years of rich industry experience and an MBA in Finance and Masters in Computer Management (MCM). He is a certified Project management Professional (PMP). Before joining Grey Head, Daya was the Head of IT, LG Electronics India Pvt. Ltd.

• Ashwani Mishra, Executive Editor: Over 11 years of work experience, as varied as working as a Junior Research Engineer at IIT Bombay. Post 2005, Ashwani has been writing for some of India’s noticeable IT magazines including Network Computing, The CTO Forum, CXO Today, etc.

• Zia Askari, Executive Editor: Over 13 years of experience in technology writing and communications. Before joining Grey Head, Zia has worked with Shyam Networks, Huawei Telecommunications, RAD Data Communications, and CyberMedia.

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Contact Blurb

Rahul Neel [email protected]+91-9958499636

Zia [email protected]+91-9811485239