See how Business Intelligence can be practically applied in the Mid-Market. This presentation is about how a tool once out of their reach of Mid-Market companies is now in their grasp and how they can apply it in practical business applications
Citation preview
1. Business Intelligence In the Mid-Market
2. What is Business Intelligence? According to Wikipedia:
Business Intelligence (BI) is a set of theories, methodologies,
architectures, and technologies that transform raw data into
meaningful and useful information for business purposes
3. In Laymen Terms Transforming data into meaningful
information
4. Business Intelligence for the Mid-Market (Techie-Stuff) OLAP
On Line Analytical Processing Leverages a STAR Schema Multiple
attributes around one fact
5. STAR Schema Time Customer Product Fact Location Account
6. Types of OLAP ROLAP Relational OLAP Used heavily by ERP
systems to deliver BI capabilities Dimensions are not set, they
vary with each slice Usually have their own environment for
querying data Cons Does not support write-back capabilities Static
interface with Excel Tends not to transformative you still have
data
7. Types of OLAP MOLAP Multi-Dimensional OLAP Extremely fast
Data is optimized and stored in memory Have write-back capability
Very good at aggregation Strong interface with Excel. Provides the
ability to create dynamic not static analysis. Cons Requires
thoughtful design Can be expensive
8. Year Qtr. 1 Jan Feb Mar Dimensions Europe 37,531,213
11,165,606 3,966,565 3,299,073 3,899,968 West 18,409,785 5,435,129
1,944,269 1,705,313 1,785,547 The attributes associated with a fact
is called a dimension Germany 4,251,250 1,375,093 513,627 424,298
437,167 France 3,778,889 1,222,305 456,558 377,154 388,593
Switzerland 1,908,892 520,133 147,934 170,262 201,937 Part of what
makes OLAP so powerful is the ability to Netherlands 1,508,386
418,030 154,106 123,412 140,512 aggregate the dimensions on the fly
Belgium 2,124,028 574,859 234,818 210,561 129,480 Luxembourg Common
394,706 Dimensions 111,829 are: 45,329 32,481 34,018 United Kingdom
Time 3,682,251 rolled up to quarters, 982,154 halves and 283,778
years 308,757 389,619 Ireland 761,382 230,726 108,118 58,388 64,220
Accounts rolled up to Income Statement and Balance Sheet East
6,938,844 2,011,966 733,209 553,957 724,800 South 7,568,314
2,394,960 875,755 650,950 868,255 North 4,614,269 1,323,550 413,332
388,853 521,366 reporting lines. Customers rolled up by sales
person, regions or geography Products rolled up to groups, type or
use Sample
9. ETL (Extract, Transform and Load) ETL tool is the bridge
between your raw data and the processes, steps and algorithms to
transform that data into a format that can be best optimized by
OLAP engine Data can be accessed in many forms from delimited
files, to SQL calls or API commands A strength of OLAP engines is
its data neutrality Generally - ETL tools are used by specialist
(consultants)
10. User Interface Business Intelligence system usually have
multiple methods to interface with the system Web Interface most
Business Intelligence system support a web front end Mobile
Application Mobile front end to BI solution Excel Static
Dynamic
11. Business Intelligence in the Mid-Market (The Practical
Stuff) 1. Enhanced Closings and Improved Analysis
12. Enhanced Closing and Analysis Click
13. Business Intelligence in the Mid-Market (The Practical
Stuff) 1. Enhanced Closings and Improved Analysis 2. Planning and
Budgeting
14. Planning and Budgeting Flexible and comfortable budgeting
environment Ability to write back is critical for budgeting Instant
update and roll up of budget information Instant comparative to
actuals and historical trends
15. Business Intelligence in the Mid-Market (The Practical
Stuff) 1. Enhanced Closings and Improved Analysis 2. Planning and
Budgeting 3. Improved Accountability
17. Business Intelligence in the Mid-Market (The Practical
Stuff) 1. Enhanced Closings and Improved Analysis 2. Planning and
Budgeting 3. Improved Accountability 4. Customer Profitability and
Price Sensitivity Analysis
19. Business Intelligence in the Mid-Market (The Practical
Stuff) 1. Enhanced Closings and Improved Analysis 2. Planning and
Budgeting 3. Improved Accountability 4. Customer Profitability and
Price Sensitivity Analysis 5. Managing Acquisitions
20. Acquisitions Data Independence Allows Best of Breed Virtual
Integration
21. Business Intelligence in the Mid-Market (The Practical
Stuff) 1. Enhanced Closings and Improved Analysis 2. Planning and
Budgeting 3. Improved Accountability 4. Customer Profitability and
Price Sensitivity Analysis 5. Managing Acquisitions 6. Maximizing
the Exit
22. Maximize the Exit Nothing is more important than maximizing
years of hard work Bad number can cost BI can provide one source of
the truth Confidence in your numbers is critical
23. Business Intelligence in the Mid-Market (The Practical
Stuff) Informed Decision Making
24. Demonstration
25. Beyond Intelligence Solutions Monthly Subscriptions
Includes top tier Business Intelligence software Includes dedicated
virtual server Includes world class support Early payment and
volume discounts available $250 per seat Enterprise subscriptions
also available Flexible Implementation Targeted implementations
Three levels of implementations Just do it Access to manuals and
community support Coached Approach Have tech savvy team, let us
guide them Full implementation Leave it to the pros Partnership
program available for Regional Firms and Independent
Consultants