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1 © ASL BiSL Foundation Beijing, 28 May 2014 北北 2014 北 5 北 28 北 BusOps - The Missing Link in the IT Value Chain BusOps - IT 北北北北北北北 Mark Smalley, IT Paradigmologist

BusOps - The Missing Link in the IT Value Chain

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Page 1: BusOps - The Missing Link in the IT Value Chain

1© ASL BiSL Foundation

Beijing, 28 May 2014 北京 2014 年 5 月 28 日

BusOps - The Missing Link in the IT Value Chain

BusOps - IT 价值链中缺失的一环

Mark Smalley, IT Paradigmologist

Page 2: BusOps - The Missing Link in the IT Value Chain

2© ASL BiSL Foundation

Agenda 议程● IT department under pressure

压力之下的 IT 部门● 3 career options

3 种职业选择● Decentralized I&T in

business departments业务部门分散 I 和 T

● BiSL framework BiSL 框架

● Competences 能力

Do you build cars or cultivate good drivers?

您是在制造汽车还是在培养好的驾驶员?

Page 3: BusOps - The Missing Link in the IT Value Chain

3© ASL BiSL Foundation3

Hap

pin

ess

幸福

(%)

Manager

Pro

gra

mm

er

Consu

ltant

Para

dig

molo

gis

tWork is more fun than fun – Noël Coward

[Smalley.IT]

THE SERVICE MANAGEMENT

INAUGURAL CONGRESS

IT ParadigmologistIT 典范学家

你幸福吗?

Page 4: BusOps - The Missing Link in the IT Value Chain

4© ASL BiSL Foundation

UserOrg用户组织

Demand 需求

Supply 供给

Use 使用

InfoSyst信息系统

ITOrg

IT组织

Realize actualvalue

实现实际价值

Identify potential

value识别潜在价值

Qualityof IS

IS 质量

Deliverpotential

value交付潜在价值

Engage参与 Identify

potentialvalue

识别潜在价值

Page 5: BusOps - The Missing Link in the IT Value Chain

5© ASL BiSL Foundation5

Value 价值

Standardizatio

n

‘Progress’ 发展

确定性低 高

新奇

普遍

性普

创新

定制

产品

服务

标准化

商品化

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6© ASL BiSL Foundation

UserOrg

用户组织

Demand 需求

Supply 供给Use 使用

InfoSyst

信息系统

Supply 供给

ITProv

IT 提供方

ITDeptIT部门

ITIT部门

afd

ITDeptIT部门

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7© ASL BiSL Foundation

Userorg

ITdep

t

ITafd

3

1

2

1. Work for an external service provider为乙方工作

2. Become a broker 成为中间人3. Help the business with I&T 帮助业务

Page 8: BusOps - The Missing Link in the IT Value Chain

8© ASL BiSL Foundation

UserOrg用户组织

Demand 需求

Supply 供给

Use 使用

InfoSyst信息系统

ITOrg

IT组织

Engage参与

Page 9: BusOps - The Missing Link in the IT Value Chain

9© ASL BiSL Foundation

Business people 业务人员– Don’t know what they want

不知道他们想要什么– Are always changing their mind

总是改变主意– Won’t take responsibility

不负责任– Are never satisfied

永远不会满足– Blame us for everything

总是责备我们

IT People Say… IT 人员说…

Source illustration: theworkplacetherapist.com

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10© ASL BiSL Foundation

IT people IT 人员– Are bureaucratic and slow

官僚、慢– Can’t communicate in normal language

难用正常语言沟通– Think that they know what we want

以为他们知道我们想要什么 – But don’t have a clue what we need

其实他们根本不知道我们需要什么

Business People Say… 业务人员说…

Page 11: BusOps - The Missing Link in the IT Value Chain

11© ASL BiSL Foundation

BUSINESS业务

AD应用开发

ITSMIT服务管理

Agile

DevOps

BusOps

Development ofnew releases开发新发布 =intended value 预期价值

Deployment of new releases 部署新发布 = potential value 潜在价值

Use of IS 使用 IS = actual value 实际价值

Evolution of Multi-Disciplinary Approaches多学科方法的演变

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12© ASL BiSL Foundation

Business Expectations 业务期望

“I don’t want questions, I want solutions!” 我要的是解决方案,而不是问题!Charles Araujo, President Elect, itSMF USA

“Talk benefits, costs and risks.” 谈 收益、成本、风险。John Krogh, Managing Partner, SMArt

“I’m entitled to IT!”我有权享有 IT !Hank Marquis, Practice Director, Global Knowledge

Page 13: BusOps - The Missing Link in the IT Value Chain

13© ASL BiSL Foundation

Seek first to understand, then to be understood 先去理解别人,然后才能被别人理解

– Stephen Covey

Seek first to understand ‘Business Information Management’ 先去理解‘业务信息管理’

– Mark Smalley

Dealing with the Business 和业务打交道

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14© ASL BiSL Foundation

14

Business Information Management业务信息管理

― Decide how I&T can help your business survive and succeed决定 I 和 T 如何帮助业务生存 和成功

― Delegate the T to the IT provider把 T 委托给 IT 提供方

― Organize the I 组织 I

― Ensure effective and efficient use of I&T确保有效且并高效的使用 I 和T

Page 15: BusOps - The Missing Link in the IT Value Chain

15© ASL BiSL Foundation

― Decide how I&T can help your business survive and succeed决定 I 和 T 如何帮助业务生存 和成功

― Delegate the T to the IT provider把 T 委托给 IT 提供方

― Organize the I 组织 I

― Ensure effective and efficient use of I&T确保有效且并高效的使用 I 和T

Business Information Management业务信息管理

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16© ASL BiSL Foundation

― Process model ‘BIM’流程模型‘ BIM’

― Implementation guidance实施指南

― Examples of use使用示例

― Recognized by ITIL®, COBIT® etc.被 ITIL®, COBIT® 等认可

― Foundation level training 基础培训― Multiple choice exam 单项选择题的考试 (APMG)

― Owned by non-profit ASL BiSL Foundation被 非盈利性机构 ASL BiSL 基金会 所拥有

Business Information Services Library

业务信息服务库

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17© ASL BiSL Foundation

规划和资源管理 财务管理 需求管理 合同管理

使用管理 功能管理

信息战略I-组织战略

连接流程

变更管理

转换管理

用户支持 业务数据管理

运营供应商管理

描述信息需求

设计非自动化信息系统

准备转换 回顾与测试

建立业务流程开发

建立信息链开发

建立技术开发

管理流程

连接流程

信息协调

战略用户关系管理

战略供应商管理

定义 I- 组织战略

战略信息合作伙伴管理

信息生命周期管理

信息组合管理战

略管

理运

Page 18: BusOps - The Missing Link in the IT Value Chain

18© ASL BiSL Foundation

Competences ‘Business Information Manager’

‘ 业务信息经理’的能力● Understand the business thoroughly彻底理解业务

● Treat information & IT as business assets 把信息和 IT 作为业务资产

● Be demand-driven 需求驱动

● Think IT Retail, not IT Manufacturing思考 IT零售,而不是 IT 制造

● Talk benefits, costs & risks 谈 收益、成本、风险

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19© ASL BiSL Foundation

● Standardization & consumerization标准化和消费化

● IT departments under pressure压力之下的 IT 部门

● Three career options 3 种职业选择● Traditional ITSM at an ESP – Supply传统 ITSM-提供

● ‘IT Retail’ – Broker‘IT零售’-中间人

● Business – (decentralized) Demand and Use业务-(分散的)需求和使用

● Which choice suits you? 哪种适合您?

Summary 总结

Do you build cars or cultivate good drivers?

您是在制造汽车还是在培养好的驾驶员?

Page 20: BusOps - The Missing Link in the IT Value Chain

20© ASL BiSL Foundation

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